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POLL POSITION
What Are You Watching In May 2018
 
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QUICK HITS

• The Cleveland Browns have been named as the team to be featured in HBO’s 2018 series Hard Knocks. The Browns were 0-16 last season and then selected QB Baker Mayfield with the overall No. 1 pick. This year’s series is schedule to debut Aug. 7.

• The Alliance of American Football named Alliance Salt Lake City as its fourth market (Atlanta, Memphis, Orlando) and Dennis Erickson as the team’s head coach. Alliance Salt Lake home games will be played at Rice-Eccles Stadium, home to University of Utah football. Phoenix is expected to be named the fifth city today.

• For the third year, NFL partner Hyundai is hosting the Hyundai Youth Football Camp giving children ages 7 to 13 the chance to take the field and learn from their favorite teams and players. Sessions will be held in Pittsburgh, South Florida, Minnesota, Arizona, Los Angeles, the New York City area and Houston.

KEEPING SCORE

2018 NBA Draft Presented by State Farm Order (To Date)
(Barclays Center Brooklyn, NY June 21 (ESPN)

1. Phoenix Suns
2. Sacramento Kings
3. Atlanta Hawks
4. Memphis Grizzlies
5. Dallas Mavericks
6. Orlando Magic
7. Chicago Bulls
8. Cleveland Cavaliers (from Brooklyn Nets)
9. New York Knicks
10. Philadelphia 76ers (from Los Angeles Lakers)

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

SEARCH

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BodyArmor: 'Be Water' See More Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Mar082017

Jack Sock Joins Kobe, Trout, Rizzo, Posey, Dustin Johnson On BodyArmor Roster

By Barry Janoff

March 8, 2017: If you want to be considered among the best athlete in your sport, it certainly helps to associate with other athletes who are considered among the best athletes in their respective sports.

Which may be one big reason why tennis player Jack Sock has signed a multi-year deal with BodyArmor sports energy drink.

Included on BodyArmor’s endorsement roster:

Klay Thompson has won an NBA title with the Golden State Warriors, Dustin Johnson is the No. 1 ranked golfer in the world, Anthony Rizzo is a member of the MLB defending World Champion Chicago Cubs, Mike Trout is a two-time American League MVP, Kevin Love is a member of the NBA defending World Champion Cleveland Cavaliers, Buster Posey is a three-time World Series champion with the San Francisco Giants, Richard Sherman of the Seattle Seahawks has an NFL Super Bowl XLVIII title ring.

And Kobe Bryant won five NBA championships with the Los Angeles Lakers before he retired in 2016.

"Hyped to join the awesome @DrinkBODYARMOR team!" Sock posted on his Twitter page. "#DitchArtificialSportsDrinks #Switch2BODYARMOR."

According to his bio on the BodyArmor Web site, his preferred flavor is Watermelon Strawberry.

The alliance with Sock, who currently is ranked No. 18 — but the top-ranked male American in the world, according to the ATP World Tour — is BodyArmor’s first with a tennis player. According to the brand, "This partnership marks BodyArmor’s first foray into the world of tennis, where proper nutrition and hydration has long been a very important part of player performance."

BodyArmor said that Sock would be "instrumental in helping to raise awareness for the fast-growing sports drink worldwide."

Marketing support will include print, POP, digital social media and on-site activation at local events.

Marketing uses the tag line, "Team BodyArmor: There’s nothing artificial about these athletes."

Sock, who is represented by WME-IMG, also has deals that include Nike and Babolat.

BodyArmor has been expanding its roster beyond the core MLB-NFL-NBA deals. The company in January signed a multi-year pact with 16-year-old snowboarding phenom Maddie Mastro, which marked BodyArmor’s first action sports athlete deal.

Other athletes on its roster include Andrew Luck, Skylar Diggins, Dez Bryant and Kristaps Porzingas.

Bryant is the third-largest investor in the company behind chairman and co-founder Mike Repole and Dr Pepper Snapple Group, which has a 15.5%, according to the company.

Sock, 28, turned pro 2011 and has been ranked as high as No. 6 (2015). During the 2016 Summer Games in Rio, he won a gold medal in mixed doubles and a bronze in doubles.

This year, he has won the ASB Classic championship (Auckland, New Zealand) and the Del-Rey Beach (Fla.) Open title.

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