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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

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Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
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Thursday
Sep272012

Why Nascar's Jeff Gordon 'Switched' From Hendrick To Nick's Team Umizoomi

By Barry Janoff

September 27, 2012: Jeff Gordon may be 12th in the current Nascar Sprint Cup chase, but he will be first in the hearts of kids and fans of Team Umizoomi, an animated show on Nickelodeon.

The four-time Nascar champion, who drives for Hendrick Motorsports, takes on not only animated brethren to tout the next episode (Sept. 28), but a geometric foe, as well, who has turned the wheels on his No. 24 car from round to triangle. The conundrum is resolved when Team Umizoomi — Milli, Geo and Bot— use their "mighty math powers" to help Gordon and pre-school viewers solve the problem.

The episode, The Great Shape Race, goes beyond the airtime on Nick. A promo spot featuring Gordon has been anchoring marketing, and the episode will live on via several interactive and social media activations that encourage kids to race along with Gordon and friends, use math to solve race-related challenges and work   on puzzles and other games using numbers and shapes to reach solutions.

In the episode, according to Nick, "UmiCar and DumpTruck try to race against each other toward Shape Mountain in order to win the big prize: a magic Dodecahedron. However, Team Umizoomi needs to keep a watchful eye on DumpTruck, who will stop at nothing in order to win."

Going animated is not new for Gordon. He also is teaming up with Nickelodeon's rebooted Teenage Mutant Ninja Turtles, with elements including a TMNT paint scheme for the Oct. 13 Bank of America 500 race at the Charlotte Motor Speedway, which will support the Drive To End Hunger organization.

In the promo spot, Gordon is about to enter a race when he notices something strange about his car. "Huh!? Triangles!" Gordon exclaims when he looks at the tires on his vehicle. "Where's my pit crew?"

Then it's Team Umizoomi to the rescue. "We can help, Jeff," they exclaim. "Your wheels are in no shape to race."

"You got that right," answers Gordon. "Is there something you can do about that?"

Looking at the triangular wheels, they exclaim, "Circle! Super shapes!" The problem is resolved when the round wheels appear in their proper place.

"Thanks," smiles Gordon. "I'm going to run circles around those other cars." (See the full spot here.)

According to Nick, the show, and this episode, encourage "viewers at home [to] use their mighty math powers including shape recognition and counting." The online elements at NickJr.com include the Umicar Shape Race game, the UmiCar Crafting activity, the Shape Race maze, the Umi Shape Mountain poster and the Umizoomi board game.

"My kids, that’s all we DVR, that’s all we watch is Nickelodeon programming . . . The kids love racing and they love the paint schemes."

“To have a cool car like this, I know the kids are going to be excited about it,”  Gordon said in a statement. “They love Nickelodeon. My kids, that’s all we DVR, that’s all we watch is Nickelodeon programming . . . The kids love racing and they love the paint schemes. As a parent now, these types of moments are very special.”

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