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• Through the first two weekends of the NBA Playoffs, national ad spend has reached $135.1 million across league media partners: TNT, ESPN, ESPN 2, ABC and NBA TV, according to iSpot.TV.  That is down from $145 million at the same point a year ago. Leading brands are Burger King (232 spots), Taco Bell (197), Verizon (158), Gatorade (157) and Corona Extra (147).

• NBC Sports said its coverage of the 2018 NHL Stanley Cup Playoffs across the networks of NBCUniversal is averaging a Total Audience Delivery of 751,000 viewers through Sunday, the best in four years through the first 12 days of the playoffs. Coverage on NBC is the best since 2015, while cable coverage on NBCSN is the best in six years. Live streaming of the first 12 days of the Stanley Cup Playoffs has set records in all key metrics.

• Olympic Gold Medalist and 4-time World Championship cross-country skiing medalist Jessie Diggins has signed with Ross-Simons jewelers. According to Diggins, “Fabulous jewelry at great values is what Ross-Simons is all about, and I believe in the sincerity of that message.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
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Tuesday
Aug242010

Johnsonville Sausage Cooks Up Pigskin Fantasy Challenge With Best Buy

August 24, 2010: Johnsonville Sausage, Best Buy and Athlon Sports are teaming for a football challenge that offers the ultimate "man cave" prize of HD TVs, surround sound systems and other electronic goodies.

Now through Jan. 2, 2011, consumers can enter the "Rush for 2,000 Yards Challenge" fantasy football game at www.Johnsonville.com. Each week, participants will have the opportunity to select one NFL running back (whom they have not selected in a prior week), and that running back's yards for the week become their yards. The goal is to have the most rushing yards each week and to have the most cumulative yards at the end of the season.

According to Sheboygan Falls. Wisc.-based Johnsonville, the grand prize will be offered in the form of a $4,000 Best Buy gift card, and the the winner "will have the opportunity to select specific prize elements purchased with the gift card." Weekly prizes also will be offered. (Full details here.)

Football information on the Web site is being provided by media company Athlon Sports, which also is promoting the challenge on its Web site. Johnsonville is also providing tips and recipes "to help make the football viewing experience better than ever this year."  Content on the game's Web site will be updated on a regularly basis.

"Johnsonville Sausage and football season go hand-in-hand, whether you're tailgating in the stadium parking lot or enjoying the week's rivalries from the comfort of your family room," Chris O'Toole, brand manager for Johnsonville Sausage, said in a statement.  "We're excited to provide football fans and consumers another exciting way to enjoy the season and get in on the action through the 'Rush for 2,000 Yards Challenge.'"

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Reader Comments (2)

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