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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

• NBC Olympics will debut Olympic Ice Presented by Toyota, a live, daily figure skating show airing nightly (7 PM ET) on NBCSN beginning Feb. 10 and continuing through Feb. 24. Live Olympic figure skating competition will follow the show in primetime. NBCOlympics.com and the NBC Sports app will present a digital-exclusive version of Olympic Ice Presented by Toyota immediately following prime-time coverage beginning Feb. 8.

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Which Team Will Win Overwatch League 2018?
 
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KEEPING SCORE

Top NBA All-Star Game Votes (To Date)
Eastern Conference
1.  Giannis Antetokounmpo (MIL) 863,416
2.  LeBron James (CLE) 856,080
3.  Kyrie Irving (BOS) 802,834
4.  Joel Embiid (PHI) 433,161
5. Kristaps Porzingis (NYK) 359,459
6.  DeMar DeRozan (TOR) 259,368
7.  Victor Oladipo (IND) 251,886
8.  Kevin Love (CLE) 221,969
9.  Ben Simmons (PHI) 210,085
10. John Wall (WAS) 175,990
Western Conference
1. Kevin Durant (GSW) 767,402
2. Stephen Curry (GSW) 735,115
3. James Harden (HOU) 602,040
4. Russell Westbrook (OKC) 438,469
5. Klay Thompson (GSW) 359,442
6. DeMarcus Cousins (NOP) 356,340
7. Draymond Green (GSW) 325,612
8. Manu Ginobili (SAS) 231,460
9. Kawhi Leonard (SAS) 212,650
10. Carmelo Anthony (OKC) 194,239

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

BUY SELL

Top-Selling NFL Jerseys By Team 2017 At Dick’s Sporting Goods
1. Dallas Cowboys
2. New England Patriots
3. Pittsburgh Steelers
4. Philadelphia Eagles
5. Denver Broncos
6. Carolina Panthers
7. New York Giants
8. Seattle Seahawks
9. Atlanta Falcons
10. Cincinnati Bengals
11. Houston Texans
12. Minnesota Vikings
13. Detroit Lions
14. Chicago Bears
15. Green Bay Packers
16. Oakland Raiders
17. Kansas City Chiefs
18. Baltimore Ravens
19. Washington Redskins
20. Arizona Cardinals

SOURCE: DICK'S SPORTING GOODS

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Oct312017

Kellogg’s Marketing, Athletes Ask ‘What Gets You Started’ As Winter Games Approach

Special to NYSportsJournalism.com

Oct. 30, 2017: U.S. Olympic Committee and Team USA partner Kellogg’s has unveiled the roster of athletes who will be part of its own training, marketing and activation roster heading to the 2018 Winter Games in South Korea.

The 2018 roster includes figure skater Nathan Chen, snowboarder Kelly Clark, ice hockey player Meghan Duggan and Paralympic snowboarder Mike Schultz.

Kellogg’s will connect with the public via a multi-media effort under the umbrella theme, “What Gets You Started.”

For the Olympic and Paralympic Winter Games 2018, Kellogg's said it would “continue its celebration of what inspires people to get up each morning, enjoy breakfast and embrace the potential of a new day.”

The campaign will take people behind the scenes with the members of Team Kellogg’s, which launched with a “What Gets You Started” spot in which each of the athletes talks about their personal motivations and goals, and how that all comes together as part of the larger effort of Team USA.

Support will include digital, social media and participation in the USOC schedule of events leading to the Games, including a 100 Days Out activation in New York on Nov. 1.

Each of the athletes will also be featured on their own Kellogg's limited-edition cereal box, available at grocery retailers nationwide in December.

Chen, Clark and Duggan will appear on boxes of Corn Flakes, Schultz on boxes of Frosted Flakes.

"We're thrilled to welcome this group of accomplished athletes to Team Kellogg's," Sam Minardi, director, brand marketing for Kellogg Co., said during an unveiling of the boxes at a media event in New York on Monday.

"As they share their personal motivations while training for the PyeongChang Games, we hope Americans are inspired to focus on their own everyday inspirations as they work toward achieving their potential."

Kellogg Company was an official partner with the Olympic Games from 1976-1992 and the U.S. Olympic Team from 2000-2008. Kellogg renewed its association with Team USA in 2012 and extended its pact through the 2018 Winter Games and the 2020 Summer Games in Tokyo.

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USOC Puts Priorities In Focus For 2018 Winter Olympics

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Deloitte Sets Sights On Winter Olympics Support

Shiffrin, Kim, Knight, Lead 40 Team Visa Athletes Worldwide To Winter Olympics

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NBC To Go Live Nationwide For ’18 Winter Games

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