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• Steve Phelps has been named Nascar President, effective Oct. 1, replacing Brent Dewar, who has “elected to step down and will remain with the company through the end of the 2018 racing season, transitioning to a senior consulting and advisory role in 2019.”  Phelps joined Nascar in 2005.

• On Location Experiences,  the official hospitality partner of the NFL has signed Hall of Famers Emmitt Smith as Brand Ambassador for Super Bowl LIII in Atlanta this February. Joining Emmitt Smith will be 16 NFL Legends who will all attend one of the three, exclusive pre-game tailgates hosted by On Location.

• The College Sports Information Directors of America, Associated Press and the Fiesta Bowl Organization said they would recognize college football players who have overcome adversity with a new honor, the Mayo Clinic Comeback Player of the Year Award.  During the 2018 college football season, 30 student-athletes from all levels of college football who have overcome injury, illness or other challenges will be recognized as Mayo Clinic Comeback Player of the Year Nominees. At the end of the season, three student-athletes will be chosen as Mayo Clinic Comeback Player of the Year Award winners.

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What Are You Watching September 2018
 
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KEEPING SCORE

Top 10 Universities Ranked by Total Football Revenue (per Forbes)

1. Texas A&M: $148M
2. Texas: $133M
3. Michigan: $127M

3. Alabama: $127M
5. Ohio State: $120M

6. Oklahoma: $118M

7. Notre Dame: $112M

7. Auburn: $112M
7. LSU: $112M 

10. Florida: $111M

BUY SELL

Weekend Box Office
(Sept. 14-16)
1 The Predator $24M
2. The Nun $18.2M
3. A Simple Favor $16.1M
4. White Boy Rick $8.8M
5. Crazy Rich Asians $8.7M
6. Peppermint $6.1M
7. The Meg $3.8M
8. Searching $3.2M
9. Unbroken $2.4M 
10. Mission Impossible – Fallout $2.3M

SOURCE: COMSCORE.com

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CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Oct312017

Kellogg’s Marketing, Athletes Ask ‘What Gets You Started’ As Winter Games Approach

Special to NYSportsJournalism.com

Oct. 30, 2017: U.S. Olympic Committee and Team USA partner Kellogg’s has unveiled the roster of athletes who will be part of its own training, marketing and activation roster heading to the 2018 Winter Games in South Korea.

The 2018 roster includes figure skater Nathan Chen, snowboarder Kelly Clark, ice hockey player Meghan Duggan and Paralympic snowboarder Mike Schultz.

Kellogg’s will connect with the public via a multi-media effort under the umbrella theme, “What Gets You Started.”

For the Olympic and Paralympic Winter Games 2018, Kellogg's said it would “continue its celebration of what inspires people to get up each morning, enjoy breakfast and embrace the potential of a new day.”

The campaign will take people behind the scenes with the members of Team Kellogg’s, which launched with a “What Gets You Started” spot in which each of the athletes talks about their personal motivations and goals, and how that all comes together as part of the larger effort of Team USA.

Support will include digital, social media and participation in the USOC schedule of events leading to the Games, including a 100 Days Out activation in New York on Nov. 1.

Each of the athletes will also be featured on their own Kellogg's limited-edition cereal box, available at grocery retailers nationwide in December.

Chen, Clark and Duggan will appear on boxes of Corn Flakes, Schultz on boxes of Frosted Flakes.

"We're thrilled to welcome this group of accomplished athletes to Team Kellogg's," Sam Minardi, director, brand marketing for Kellogg Co., said during an unveiling of the boxes at a media event in New York on Monday.

"As they share their personal motivations while training for the PyeongChang Games, we hope Americans are inspired to focus on their own everyday inspirations as they work toward achieving their potential."

Kellogg Company was an official partner with the Olympic Games from 1976-1992 and the U.S. Olympic Team from 2000-2008. Kellogg renewed its association with Team USA in 2012 and extended its pact through the 2018 Winter Games and the 2020 Summer Games in Tokyo.

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