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Bahamas Red Cross donation site. #HelpUsHelp

• Michael Jordan has sold minority stake ownerships in the NBA’s Charlotte Hornets to two investment brokers but will remain majority owner for the team: Gabe Plotkin, founder and chief investment officer for Melvin Capital, and Daniel Sundheim, founder and chief investment officer for D1 Capital, have joined the Hornets as partners, pending NBA approval. Financial terms were not disclosed.

• The future of WWE’s Superstars will be determined during a two-night draft taking place live on Friday Night SmackDown on Oct. 11 on Fos in T-Mobile Arena, Las Vegas; and Monday Night Raw on Oct. 14 on USA Network, Pepsi Center, Denver .

On both nights, Superstars from Raw and SmackDown will appear along with personalities from Fox and NBCUniversal programming who will announce select picks from each brand.

The draft will determine the Superstars that compete for Raw and SmackDown, which feature distinct casts, unique storylines and dedicated writing teams

• Ricky Rubio was named Tissot MVP of the FIBA World Cup after leading Spain to the 2019 championship.

• In an effort to “send a message of inclusion to its widely diverse fan base,” the NBA champion Toronto Raptors said they are the first NBA to offer an athletic hijab for Muslim women. The Nike Pro Hijabs with the team’s logo were inspired by the Hijabi Ballers, a Toronto-based non-profit organization dedicated to "celebrating and increasing the involvement of Muslim females in sports." “Inspired by those brave enough to change the game” the team posted to its social media platforms along with a video of the Hijabi Ballers in action.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 13-15
1. It 2 $40.7M
2. Hustlers $33.2M
3. Angel Has Fallen $4.4M
4. Good Boys $4.3M
5. Lion King $3.6M
6. Hobbs & Shaw $2.8M
7. Overcomer $2.7M
8. The Goldfinch $2.6M
9. Peanut Butter Falcon $1.9M
10. Dora and the City of Lost Bold $1.9M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Roberto Clemente Award See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in Live Nation (1)

Sunday
Dec252016

Kristen Bell Drives Enterprise Marketing Message To NHL, March Madness

By Barry Janoff

Originally Published in MediaPost

December 24, 2016: Enterprise Rent-A-Car wants people to know that it does more than rent cars, and is using its alliances in sports and new deals in Hollywood to get the word out.

The company has signed actress Kristen Bell of Frozen fame (Anna) and NBC’s The Good Place to share the message that Enterprise can help you "with all of your transportation needs."

Beyond car rentals, that includes trucks, car-sharing, luxury car rentals and car sales.

Bell will star in a series of humorous spots, part of a broader multi-media campaign, which Enterprise will break during such events as the outdoor NHL Centennial Classic (Jan. 1) and NHL Winter Classic (Jan. 2) — both on NBC — and NCAA basketball March Madness.

Enterprise is an official partner with both the NHL and NCAA.

The company broke a campaign with actor Joel McHale during the Summer Olympics; this past summer aligned with the release of Paramount’s Star Trek Beyond, its first such deal with a movie studio and "most integrated marketing campaign" to date; and last month became an official partner of Live Nation and will have a presence during concerts nationwide.

"We're upping our game when it comes to telling the Enterprise story," Lee Broughton, vp-North American brand marketing for Enterprise, said in a statement. "Whether through advertising, social media, content or other means, we want to make sure customers experience our brand on a variety of different levels, and that they are moved by the engaging stories we're telling."

In her first commercial for the company, "If Only," Bell says, "Everybody knows Enterprise picks you up. But can they solve all my transportation needs?"

She then is shown how Enterprise rents trucks ("Big trucks are kinda my jam!"); rents luxury, upscale vehicles ("That’s good because sometimes momma want to drive like a mother"); offers CarShare ("That’s alarmingly sensible"); and sells cars ("Sold!").

When she tells a representative how special Enterprise makes her feel,, the woman asks, "Like a princess?" To which Bell, in a nod to her Frozen role, smiles and says, "Exactly." (See the full spot here.)

Bell officially began her relationship with Enterprise earlier this month when she joined fellow actresses Christina Applegate and Kathryn Hahn to support PATH, a global organization working bring vaccines, medicine, water and even residences to homeless people, in which they helped move a family into a new residence using an Enterprise truck.

Bell will also star in a series of humorous digital shorts to air on Enterprise's social media properties.

In one, Bell prepares to haggle over the price of an Enterprise Car Sales vehicle as if in a Wild West duel, but it quickly turns light-hearted when she learns that each vehicle comes with no-haggle pricing, according to Enterprise.

Lead agency is Cannonball, St. Louis.

CarShare is available in more than 30 states and more than 100 colleges, including Boston, New York, Philadelphia and San Francisco, according to the company.

Bell is also appearing in an American Express’ Small Business campaign, one commercial with Frozen co-actress Idina Menzel and another with actor Ted Danson.

Enterprise has been an official corporate partner with the NCAA since 2005 and with the NHL since 2009.

According to Broughton, "As driving habits keep evolving, we want to keep reminding our customers that we always have their backs. Our new campaign featuring Kristen Bell really brings our brand positioning to life."

As part of its entertainment activation, Enterprise said it would soon begin to roll out exclusive video content, curated by Live Nation, featuring popular artists and bands. As part of each video, musicians will share personal stories, such as road trip tips or their favorite scenic tour stops. The videos will be published on both Enterprise’s and Live Nation’s owned digital properties.

In addition, Enterprise will have a presence in 36 of Live Nation’s owned and/or operated amphitheater venues, 39 of the company’s owned and/or operated club/theater venues and will also advertise across Live Nation’s digital network. Fans will be offered transportation options for live event-related road trips, as well as rental discount promotions "to make it even easier for individuals to travel to live concerts and events."

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