Top
POLL POSITION
Best Marketing Events March 2017
 
pollcode.com free polls
KEEPING SCORE

MLB OPENING DAYS SCHEDULE

Sunday April 2
• NY Yankees @ Tampa Bay Rays 1 PM ET ESPN
• SF Giants @ Arizona Diamondbacks 4 PM ET ESPN 2
• Chicago Cubs @ St. Louis Cardinals 8:35 PM  ET ESPN

Monday April 3
• Miami Marlins @ Washington National
• Atlanta Braves @ NY Mets 1 PM ET ESPN
• Pittsburgh Pirates @ Boston Red Sox
• Colorado Rockies @ Milwaukee Brewers
• Toronto Blue Jays @ Baltimore Orioles
• Detroit Tigers @ Chicago White Sox
• KC Royals @ Minnesota Twins
• Philadelphia Phillies @ Cincinnati Reds
• San Diego Padres @ LA Dodgers 4 PM ET ESPN
• Cleveland Indians @ Texas Rangers
• Seattle Mariners @ Houston Astros
• LA Angels @ Oakland Athletics 10 PM ET ESPN 2

WHAT YOU SAY!?

iSpot Top Ten Spenders Past Week (March 19-25/Lead Spot)
*NCAA Official Partner
• Geico $28.4M Hail, Caesar Salad
• AT&T Wireless* $17.8M Unlimited Comes To Life
• Verizon $17.4M Drop The Mic
• Coca-Cola* $16.5M Blackout
• AT&T TV/Internet* $14.2M Sales Review
• Samsung Mobile $13.7M The Rest of Us
• Warner Bros. $13.6M CHiPs
• Buick* $13.3M More Than You Expected
• Progressive $13.2M Mommeostasis
• Ford $12.5M Truck of the Year 
Source iSpot.TV

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Entries in LeBron James (1)

Monday
Apr112011

With NBA Playoffs Ticking, LeBron James Makes Time For New Global Deal

LeBron James sports an Audemars Piquet watch as part of his new global marketing alliance. (PHOTO: Audemars Piquet)April 11, 2011: Last week, LeBron James became a part owner of the Liverpool Football Club, one of the most storied franchises in international sports.

Now, James is part of another international company as marketing spokesman for high-end watchmaker Audemars Piguet.

Financial terms of the deal were not disclosed. The alliance comes as James and the Miami Heat hit the playoffs seeking to win the NBA title.

In addition to representing the brand on the international stage, James will collaborate with Audemars Piguet to "create a very special limited-edition watch." James said he would donate the proceeds from any future auctions of his timepieces to his namesake charity, the LeBron James Family Foundation and its children’s related activities.

Other Audemars Piguet brand ambassadors include race car icon Michael Schumacher, international soccer star Lionel Messi, cricket legend Sachin Tendulkar, and such pro golfers such as Lee Westwood, Graeme McDowell, Rory McIlroy and Vijay Singh.

The alliance was official unveiled at SoHo Beach House, Miami Beach, at an event where attendees included Philippe Merk, CEO of Audemars Piguet and Francois-Henry Bennahmias, president of AP North America; and James' Miami Heat teammates Chris Bosh and Juwan Howard.

“Audemars Piguet and I strive for excellence in all our endeavors,” LeBron said. at the event. “I am honored to be the next global brand ambassador and join the ranks of industry greats who have previously represented the brand. I am also excited to collaborate with AP on an exclusive timepiece that will be the ultimate symbol of our partnership."

Among James' marketing alliances are Nike, Sprite and State Farm.

“We have a history of partnering with those at the top of their game and right now, LeBron is like a comet."

According to Francois-Henry Bennahmias, “We have a history of partnering with those at the top of their game and right now, LeBron is like a comet. Not only does he burn up the court, but he maintains the right balance of family, philanthropy and fame.”

“LeBron James is a gifted athlete and an exceptional humanitarian," said Philippe Merk. "His mission truly mirrors ours and we are delighted to welcome him to the Audemars Piguet family."

LeBron James, LRMR Kick-Start Alliance With Storied Liverpool FC

Marketing Partners Test Waters For LeBron James Post-Season Comeback

Back to Sponsorships

Back to Home Page