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• Reebok has named Melanie Boulden vp-marketing to lead Reebok’s global marketing strategy and execution. Boulden was most recently svp-global marketing for Crayola. “What’s most exciting is that Reebok today is a brand with a truly inspirational message and purpose,” said Boulden.

• The Kansas City Chiefs and Los Angeles Rams will play in Estadio Azteca, Mexico City, on Monday Night Football, Nov. 19 (8:30 PM ET) on ESPN.

• Jon Gruden’s first game as head coach for the Oakland Raiders in 2018 after spending the past nine seasons as ESPN’s Monday Night Football analyst, will be Sept. 10 on ESPN’s Monday Night Football. This will also be the first Monday Night Football game in Oakland since the opening week of the 2012 NFL season.

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Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

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1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
May092013

San Francisco 49ers' New Venue Gets Fitted With Levi's Naming Rights Deal

By Barry Janoff

May 8, 2013: The San Francisco 49ers said today that Levi Strauss & Co. will pay more than $220 million for naming rights to the team's new stadium, being built in Santa Clara and planned to open in time for the 2014 NFL season.

The deal is for 20 years, with an option for five more years, according to industry analysts.

The 65,000-seat stadium is located about 45 miles south of San Francisco, where the 49ers currently play in Candlestick Park.

The team said that more than 30 companies were bidding for naming rights.

Levi’s Stadium could get an immediate ROI. NFL team owners later this month are scheduled to vote on the site of Super Bowl L in 2016. (Editor's note: Levi's Stadium was named to host the historic Super Bowl L in February 2016.)

San Francisco’s only competition is Sun Life Stadium, home of the Miami Dolphins, which this week received bad news when local politicians refused to approve finances that would be intend to upgrade the stadium.

Levi’s also gets other in-stadium rights, including other significant signage and becoming the official non-sportswear apparel partner for the team and Levi’s Stadium. Levi’s will also launch multi-media marketing campaigns to support the stadium and its alliance with the 49ers.

Levi’s joins a current list of six other stadium founding partners: Anheuser-Busch, Brocade, NRG Energy, SAP, Sony and Violin Memory.

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