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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

BUY SELL

2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Entries in Licensed sports merchandise (1)

Saturday
Oct222016

Led By NFL, MLB, Licensed Sports Merchandise Market To Top $48B By 2024

By Barry Janoff

October 20, 2016: Citing a "growing consumer base and huge market potential," the global licensed sports merchandise market is expected to witness “considerable growth” in the next few years.

Led by such companies as adidas, Nike, Under Armour, VF Corp., G-III Apparel, Dick's Sporting Goods, Jarden, Knight Apparels, New Era Cap and Great American Products, the market will grow from $27.6 billion in 2015 to $48.2 billion by 2024, according to a new report from Transparency Market Research, Albany NY.

However, the report warns that sales of counterfeit sports merchandise is a much larger market, topping $960 billion last year.

From a geographical perspective, North America "dominated the global licensed sports merchandise market" in 2015, accounting for a nearly 54% of the global licensed sports merchandise market's revenues. The demand for licensed sports merchandise is "chiefly driven by the rising popularity of sporting leagues and their increasing fan bases."

The NFL and MLB together account for nearly 50% of the North America licensed sports merchandise market in terms of revenue, followed by the NBA.

The region is also expected to "retain dominance over the forecast period in terms of revenue contribution to the global market, but is likely to lose prominence to Asia Pacific in terms of growth rate," according to Licensed Sports Merchandise Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016-2024 from Transparency Market Research.

However, in what the firm calls the highly competitive global market for licensed sports merchandise, "the introduction of innovative and technologically advanced products is key to growth and increased consumer adoption rate."

Such product categories as smart clothing — which include workout gear capable of monitoring vital workout signs, reactive materials or fabrics, and wearable devices  have "changed the consumer perception about sports merchandise by leaps and bounds," per Transparency Market Research.

North America is expected to retain dominance over the forecast period in terms of revenue contribution to the global market. However, the study indicates that the region is likely to lose prominence to Asia Pacific in terms of growth rate.

According to Transparency Market Research, "The rapid expansion of the Internet and the growing acceptance of e-commerce as a safe and viable alternative to traditional bricks-and-mortar retailing have supported growth of the licensed sports merchandise market in countries such as India and China."

Unfortunately for companies that product officially licensed products, counterfeit products such as T-shirts, jerseys and hats "has increased at a significant rate in the global market in the past few years."

The worldwide sales of counterfeit products reached upward of $960 billion worldwide in 2015.

"The rising problem of piracy of sports products is likely to pose a serious threat to the licensed sports merchandise market, which in turn is projected to restrain the global licensed sports merchandise market in the next few years," according to Transparency Market Research.

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