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NEWS REAL

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Cavs Legion Gaming Club, the NBA 2K League affiliate of the Cleveland Cavaliers, has unveiled plans for an eSports center in Cleveland’s Battery Park neighborhood. The 2,700 square foot venue is scheduled to open this fall,

• The NFL Network is planning 129 hours of “Inside Training Camp Live” coverage July 22-Aug. 7 Additional coverage will appear across NFL media platforms including NFL.com, NFL Films, NFL app and NFL RedZone.

ESPN also said it would provide comprehensive coverage of the opening week of the 2019 NFL training camps beginning July 22 on daily editions of SportsCenter and NFL Live.

• NBC’s Golf Channel unveiled details for its next Golf Films project, “Tiger Woods: Chasing History,” to premiere July 22  The film will present viewers with a chronological look at the “sights and sounds from each of Woods’ 81 professional victories, from his first at the Las Vegas Invitational in 1996, through the most recent win at the Masters earlier this year.”

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Top Gun Maverick 6-2020 See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in Under Armour (1)

Monday
Mar202017

Majestic Athletic Helps MLB Stars To Paint The Town In 'My Team My Colors' Campaign

By Barry Janoff

March 20, 2017: Majestic Athletic is again flying the flag of its on-going campaign, "My Team My Colors," which has seen several iterations over the past couple of years.

What makes this campaign different is that it is the first since MLB, which has been aligned with Majestic since 1982, decided last year to switch uniform providers to Under Armour when the current deal with Majestic, signed in 2015, expires after the 2019 season.

Although the pact between MLB and Under Armour is for ten years, some industry analysts have speculated that the Baltimore-based sports apparel company might acquire Majestic from parent company VF Corp.

Majestic has been MLB’s official uniform supplier since 2005.

For now, Majestic is entering the 2017 MLB campaign with flying colors via a multi-platform effort that allows its 30 player ambassadors — including a representative from each MLB team —to literally paint the town.

According to Majectic, among those in the effort are Nolan Arenado (Colorado Rockies), Miguel Cabrera (Detroit Tigers), Francisco Lindor (Cleveland Indians),  Joc Pederson (Los Angeles Dodgers), Kevin Pillar (Toronto Blue Jays), Gary Sanchez (New York Yankees), Kyle Schwarber (Chicago Cubs), Giancarlo Stanton (Miami Marlins) and Noah Syndergaard (New York Mets).

The premise of this year’s "My Team My Colors” finds the players creating artwork of the cities in which they play using brushes, canvas, and paint-covered baseballs and bats.

The campaign will debut during MLB's Opening Week across multimedia platforms including MLB.com, MLB Network, MLB venues and with Majestic retailer partners.

Among the images taken during a photo shot, Syndergaard is seen pitching a baseball covered in Mets blue at a canvas of New York City, Stanton is getting his arm painted red and Pillar is swinging blue paint at a canvas depicting the Toronto skyline.

"We are fortunate to have a group of top MLB player ambassadors that wear cutting edge, on-field product providing a broad color pallet," David Goerke, vp-marketing for Majestic, said in a statement. "We wanted to tell a dynamic story in an unexpected way with great energy and passion.

"This campaign will expand our social ecosystem because it's just so vibrant and fun. The players were covered in paint and they loved it!" said Goerke.

According to Evan Kaplan, director licensing and business development for the MLB Players Assn., "Our guys respond positively to creative storytelling through music, art and fashion. I attended the Majestic shoots in Los Angeles and there was literally paint flying off the bats and balls. The players were very engaged, enjoyed the creative process, and it's reflected in the finished product."

When the MLB-Under Armour deal was unveiled this past December, Greensboro, N.C. based VF Corp. said it was in "ongoing, productive talks with Major League Baseball with a collective goal to ensure that VF’s Easton, Pa., facility continues to produce on-field uniforms for MLB for a very long time."

VF said that its Easton facility, which employs about 600 workers, currently produces all on-field uniforms for MLB under the Majestic brand.

Majestic Athletic designs, markets and manufactures performance athletic apparel, team uniforms, outerwear and licensed athletic wear. The brand is the official on-field uniform of MLB and is also licensed by the MLBPA, NFL, NBA and NHL.

Under Armour Plays The Field With New MLB Deal

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