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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Monday
Feb082016

ManU Signs New Stars To Join Rooney: Deadpool, Magneto, Psylocke, Storm

By Barry Janoff

February 6, 2016: Manchester United, already one of the most popular and valuable sports franchises in the world, is adding some new players to raise the bar, including Deadpool, Magneto, Psylocke, Storm and the "President" of the United States.

What was called a "ground-breaking global partnership" between ManU and 20th Century Fox will bring together such soccer players as Wayne Rooney, Ander Herrera, Juan Mata, Chris Smalling, David De Gea and Bastian Schweinsteiger with movies and movie characters from upcoming films.

Cross-marketing will see such 20th Century Fox releases as Deadpool, X-Men: Apocalypse and Independence Day: Resurgence promoted at ManU games and via club social media and other outlets.

Meanwhile, Manchester United will have opportunities to bring its brand into cinemas and other touch-points that reach movie-goers.

Initial joint-marketing is a 60-second spot, "Dream," in which the character Deadpool is seen on a soccer pitch scoring the winning goal on a free-kick. As Rooney and other ManU players congratulate him, he wakes up in his bed. "I had that weird Wayne Rooney dream again," he says.

Financial terms of the alliance were shared.

20th Century Fox joins a roster of Manchester United global partners that include ManU jersey-front sponsor Chevrolet, adidas, AON, Aeroflot, Bulova and Columbia.

“This partnership is the first of its kind for the club and 20th Century Fox," Richard Arnold, group managing director for Manchester United, said in a statement. "Last year in the U.K. alone, there were well over 150 million admissions to the cinema. And, like football, the film industry has unwavering global popularity and can be enjoyed by anyone."

In addition to commercials, Internet and social media, ManU's digital perimeter boards and post-match interview backdrops at the club's Old Trafford home stadium will be used to promote films throughout the season.
 
In addition, 20th Century Fox will have opportunities to provide entertainment for fans attending United home games as well as exclusive content for the club’s global audience via its various team and player digital platforms.

Manchester United has nearly seven million followers on Twitter and close to 68 million likes on its Facebook page.

ManU forward Rooney alone has 25.5 million likes on his Facebook page and 12.5 million followers on Twitter.

The franchise is valued at $3.1 billion, fifth worldwide behind Real Madrid FC ($3.3 billion), the NFL's Dallas Cowboys ($3.2 billion), MLB's New York Yankees ($3.2 billion) and Barcelona FC ($3.1 billion), per Forbes.

According to Paul Hanneman, 20th Century Fox president-worldwide theatrical marketing & distribution, “20th Century Fox is home to many of the world’s biggest film franchises and Manchester United is one of the world’s largest and most successful football clubs. We are excited by the opportunity to combine the entertainment of film with the power of live sports and the passion that Manchester United fans have for their club and the players.

“Together, we look forward to introducing each other to greater connections and more entertaining content that will engage film audiences and football fans."

“Together, we look forward to introducing each other to greater connections and more entertaining content that will engage film audiences and football fans around the globe," said Hanneman.

Activations will ramp-up as the scheduled release dates for 20th Century Fox films approach.

Deadpool is scheduled to hit the U.K. Feb 10 and the U.S. Feb 12.

The scheduled release for X-Men: Apocalypse in the U.K. is May 19 and in the U.S. May 27 (pictured).

Independence Day: Resurgence is scheduled for U.K. release June 23 and in the U.S. on June 24.

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