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KEEPING SCORE

Most Followed Teams On TWITTER
1. Real Madrid FC 23.9M
2. FC Barcelona 21.5M
3. Manchester United 11.4M
4. FC Barcelona 11.1M
5. Arsenal 10M
6. Chelsea 8.8M
7. Liverpool 7.5M
8. Real Madrid CF (2) 7.4M
9. Galatasaray SK 7M
10. Alhila FC 6.8M
11. Los Angeles Lakers 6.4M
12. Fenerbahçe SK
13. FC Barcelona (2) 5.5M
14. Selection Nacional 5.3M
15. Corinthians 5M
16. AC Milan 4.8M
17. PSG Officiel 4.6M
18. Juventus FC 4.5M
19. Flamengo 4.4M
20. Manchester City 4.4M
21. Miami Heat 4.2M
22. Golden State Warriors 3.8M
23. FC Bayern München 3.6M
25. Chicago Bulls 3.6M
Source: Twitter

WHAT YOU SAY!?

Most Followed Pro Athletes On Twitter

1. Cristiano Ronaldo Real Madrid 53.4M
2. LeBron James Cleveland Cavaliers 37M
3. Neymar Jr. Barcelona 29.7M
4. Kaka MLS 27M
5. Sachin Tendulkar cricket 16.6M
6. Andres Iniesta Barcelona 16.5M
7. Kevin Durant Golden State Warriors 16M
8. Virat Kohli cricket 15.9M
9. Mesut Ozil Arsenal 15.5M
10. Gerard Pique Barcelona 15M
SOURCE: TWITTER

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Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Nov082013

Manchester United Unveils Timely Ads In Global Bulova Marketing Campaign

By Barry Janoff

November 8, 2013: Manchester United, which is part of the Barclays English Premier League but boasts followers worldwide, will be featured in a global multi-level campaign from Bulova.

The multi-million dollar integrated campaign will appear in Asia, Europe, North America, South America and Australia through 2014, according to Bulova.

Manchester United was listed as the second most valuable sports franchise in the world this year by Forbes (behind Real Madrid FC), worth more than $3.1 billion. The club is majority owned by Malcolm Glazer, who also is majority owner of the NFL's Tampa Bay Buccaneers.

This marks the first major ad push between ManU and Bulova since Bulova signed a three-year deal earlier this year to become the official timekeeper for the soccer club.

The campaign will be anchored by TV, radio, digital, social media including Twitter and Facebook, out-of-home, POP and print lifestyle, sports and men’s books. Among the players featured in the effort will be Wayne Rooney, Shinji Kagawa and Javier Hernandez.

Marketing comes with the tag line, "Exciting Times Are Coming."

ManU's other marketing partners include jersey-front sponsor Aon, Nike, Chevrolet, DHL, Epson, Singha, and Thomas Cook.

“When searching for a partner that truly resonated on a global scale, we recognized Manchester United as a perfect fit."

“Bulova’s partnership with Manchester United is a tremendous opportunity to grow our brand internationally,” Eric Hofmann, vp-marketing for Bulova, said in a statement. “When searching for a partner that truly resonated on a global scale, we recognized Manchester United as a perfect fit, and anticipate that consumers will be just as excited as we are to see us come together to celebrate precision, innovation and craftsmanship, all driving principles for both brands.”

Bulova said that co-branded, Swiss-made watches for consumers would be available in spring 2014, each featuring the Manchester United club crest. Select styles would be available in limited edition solid gold, titanium and stainless steel models.

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