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Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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Kellogg's: Chloe Kim Winter Games Ads Below

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CFB Title Games '21-24
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NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Apr282014

Johnny Football Puts John Hancock On Exclusive Deal To Become 'Johnny Panini'

By Barry Janoff

April 28, 2014: Johnny Manziel, who is expected to be among the top quarterbacks selected in the NFL Draft next week, has signed an exclusive multi-year deal with Panini America, a leading sports and entertainment trading and collectable company.

Manziel — whose highly marketable nickname is "Johnny Football" — will join Panini as an exclusive athlete for autographed memorabilia through Panini Authentic, the autograph and memorabilia division of Panini America.

Manziel joins other exclusive Panini Authentic athletes including NBA stars Kobe Bryant, Kevin Durant, Blake Griffin and Kyrie Irving; and NFL players Andrew Luck and EJ Manuel.

Financial terms of the deal were not disclosed.

Manziel, who won the Heisman Trophy as a rookie with Texas A&M in 2012, also has deals that include Burger King and Nike.

“Johnny Manziel is one of the most exciting players to enter the NFL Draft in quite some time and his arrival has been heavily anticipated for years by fans and collectors alike," Mark Warsop, CEO for Panini America, said in a statement. "He’s at the head of a 2014 draft class that will drive trading card sales not just in 2014, but for many years afterward. Making Johnny an exclusive member of the Panini America family has been a top priority for us since he declared for the NFL Draft."

This autographed memorabilia – including signed helmets, jerseys and photographs – is available exclusively on the Panini Authentic Web site.

Manziel’s first NFL Rookie Cards and autographed cards will arrive in the May release of Panini America’s 2014 Score Football, where he will debut on NFL-licensed product packaging as a Panini athlete. Panini said it would also have "some other unique plans for collectors of Johnny’s NFL autographed trading cards," which will be available in all 2014-15 Panini NFL trading card products.

“Manziel is one of the most exciting players to enter the NFL Draft in some time and his arrival has been heavily anticipated for years by fans and collectors."

According to Manziel, “I’m honored that Panini America wanted me to be a part of their great team. I remain focused and committed to doing everything I can — on the field and off — to be the best quarterback I can be.”

“We’re excited to add him to the Panini Authentic family as an exclusive autograph and memorabilia athlete," said Warsop. "Fans and collectors can take comfort in knowing that going forward, all of his autograph and memorabilia signings will be witnessed by a Panini Authentic representative and will have serial Panini Authentic holograms on products and matching COAs to ensure authenticity for all collectors."

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