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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep042009

Michael Jordan's Hall of Fame Induction Draws Marketers, Fans, Lawsuit

Brand Jordan Six Rings shoe from the new retro package honoring Michael Jordan's Hall of Fame induction.September 4, 2009: Springfield, Mass. will be the center of the basketball universe next week when the Naismith Memorial Basketball Hall of Fame holds its 2009 induction ceremonies. The annual event usually attracts lots of attention and some marketing support, but none quite as equal to this year as the Class of 2009, which is led by Michael Jordan and also includes hoops luminaries John Stockton, David Robinson, Jerry Sloan and C. Vivan Stringer.

Nike has already funded a special section at the Hall of Fame to honor Jordan, the player who put the athletic shoe and apparel company on the map, to coincide with his induction on Sept. 11. Nike's Jordan Brand is getting into the game on Sept. 5 with a “Hall of Fame Pack,” which will include new variations of the Air Jordan ), Air Jordan 2K9 and Air Jordan 6 (Six Rings). Key stats from Jordan’s NBA career are printed on the upper section of each shoe, and the AJ6 specifically highlights the half-dozen NBA titles he won as a member of the Chicago Bulls. (MSRP ranges from $125-200.)

NBA.com will unveil a special mini-site on Sept. 4 featuring timelines detailing the careers of all the inductees and commentary from TNT NBA announcers Ernie Johnson, Marv Albert, Doug Collins, Kenny Smith, Reggie Miller and Charles Barkley, as well as retrospectives from NBA.com writers.

NBA TV will dedicate programming to each inductee next week, including exclusive 30-minute premiere specials produced by NBA Entertainment. Sept. 7 will highlight the Utah Jazz player/coach duo of Stockton and Sloan; Sept. 8 will feature San Antonio Spurs Robinson; and Sept. 9-10 will be dedicated to Jordan.

In June, Nike launched a Web-based marketing campaign starring the fictitious LeRoy Smith (played by comedian Charlie Murphy), the "man who motivated Michael Jordan." According to Smith, "In tenth grade, I beat out MJ for the last spot on our varsity basketball team, igniting a fire that inspired him to greatness." Fictional products include posters and wallpaper with such LeRoy Smith words to live by as "There are two 'I's' in motivation" and "Dribble with one eye always looking into the future."

Also among his still-active marketing deals, Gatorade released limited-edition packages honoring Jordan's career, complete with marketing support.

The ceremony, usually held at the Hall of Fame, which can accommodate about 1,200 people, has been moved to Symphony Hall, which underwent a $1 million improvement and now seats more than 2,600.

Jordan in recent Gatorate campaign honoring his career.Earlier on Sept. 11, the inductees will be making at stop at the MassMutual Center for the Naismith Memorial Basketball Hall of Fame Class of 2009 Enshrinement Pep Rally, which is being presented by Mohegan Sun, MassMutual Financial Group and the Massachusetts Convention Center Authority. Fans will also be able to test out the EA Sports' NBA Live 10 videogame at the EA Live Lounge. The game will not be released until Oct. 6.

But not everyone is happy with the marketing, in particular Brand Jordan's "Hall of Fame Pack." SportsFuzion, a Massachusetts-based sportswear company that said it has owned the exclusive worldwide rights to the Hall of Fame's trade names, logos, trademarks, designs, and photos for use in sportswear since 2006, in June filed a lawsuit against Nike and the Basketball Hall of Fame. SportsFuzion said that Nike and the Hall of Fame "allegedly conspired to eliminate SportsFuzion from the manufacturing, marketing, and selling of sportswear related to Jordan's induction on Sept. 11."

According to the company, the lawsuit "will move forward after a September 9, 2009 hearing after which United States District Judge William G. Young will set a discovery schedule in the case." SportsFuzion said that the Hall of Fame's attorneys recently provided SportsFuzion with a letter which claimed that the "Leroy Smith marketing/advertising campaign does not involve the promotion of the sale of shoes and/or other apparel in any respect [and] would not create any potential conflict with any rights that might be held by SportsFuzion."

Marketers Make The Most Of Michael Jordan

Gatorade Puts Its Bests Salesman, Michael Jordan, Back To Work

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