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NEWS REAL

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• Alex Rodriguez' future is so hot he needs to wear shades. Good thing Jennifer Lopez also needs to wear shades. The celebrity couple stars in a new year-long marketing from Quay Australia, which is being called “their first major fashion campaign together,’ by industry analysts. Media includes print, digital and social media.

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

March Madness '19: Geico See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Saturday
Dec162017

Mayweather Jr.-McGregor Bout Hit It Really F-N Big: $600M Revenue, 4.3M PPV Buys

By Barry Janoff

December 15, 2017: They said it would be huge. And, according to the numbers, it was.

Following months of hype, a five-day three nation tour, name calling, marketing and X-rated ranting, undefeated middleweight boxer Floyd Mayweather Jr. met undefeated UFC MMA champ Connor McGregor on Aug. 26 in Las Vegas’ T-Mobile Arena.

Mayweather Jr. came away victorious via a 10th-round KO to up his pro career to 50-0.

And the fight, called a debacle by some and a gem by others, was a winner for the fighters and its financial backers.

Showtime Sports said that the Showtime PPV presentation of Mayweather vs. McGregor generated 4.3 million pay-per-view buys in North America. The event is now the second largest pay-per-view event of all time behind Mayweather vs. Manny Pacquiao, which in May 2015 set the North American pay-per-view mark at 4.6 million buys.

The Showtime PPV totals for Mayweather vs. McGregor far exceed what is now the third highest PPV event in history, nearly doubling the 2.48 million buys for Oscar De La Hoya vs. Mayweather in 2007.

The total global revenue from the event including ticket sales, sponsorship and international distribution exceeds $600 million, according to Showtime Sports.

That — along with Mayweather vs. Pacquiao— is among the largest payouts for a single-day sporting event of all time.

Mayweather and Showtime PPV now account for the three highest-grossing pay-per-view events in TV history, with the third-ranked event Mayweather vs. Canelo Alvarez from 2013.

The Mayweather Jr.-McGregor fight took in $2.6 million at the 534 theaters that showed it live, with tickets going for $40 each, according to Variety.

Mayweather Jr. took home at least an estimated $300 million, according to industry analysts.

McGregor was guaranteed $30 million, but industry analysts put the figure closer to $100 million, a figure not disputed by McGregor in post-fight interviews.

“It’s around that,” McGregor said when asked about the $100 million payday. “We’re still counting.”

Marketing partners for the bout included Corona, BodyArmor, Monster Energy and Hublot,

"We’re not only drawing fans from the universe of boxing and the universe of MMA, we’ve actually tapped into the audience that really doesn’t follow either sport," Dana White, UFC president, said during a media conference in June to officially unveil the fight.

"This is such an unprecedented event, such a spectacle, that all of a sudden people who have never really been interested in MMA or boxing are interested in this event due to the nature of the competition and the nature of these two personalities. That’s an untapped part of the market that not even Mayweather-Pacquiao touched," said White.

War Of The Words: Mayweather Jr.-McGregor Talk, Talk The F-ing Talk

Mayweather Jr.-McGregor Promo Train Picks Up Marketing Speed

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