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QUICK HITS

• Weekend Box Office via Comscore: 
1. Tyler Perry's Boo 2! A Madea Halloween $21.6M
2. Geostorm $13.3M
3. Happy Death Day $9.4M
4. Blade Runner 2049 $7.2M
5. Only The Brave - Sony $6M
6. The Foreigner $5.5M
7. It $3.5M
8. The Snowman 3.4M
9. American Made $3.2M
10. Kingsman: The Golden Circle $3M

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.

POLL POSITION
Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Bud Light: 'Hero's Return' Trending Game Ads Below

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar212017

MiLB Adds Terminix, Maids, Other Service Providers In Wide-Ranging Corporate Deal

By Barry Janoff

March 21, 2017: Although the name ServiceMaster Global Holdings may not be top-of-mind with baseball fans, some of the companies under its umbrella might be more familiar, including Terminix, Merry Maids and American Home Shield.

ServiceMaster Global Holdings will now get front-and-center attention with the 244 member teams and more than 41 million fans who attend Minor League Baseball games.

MilB and Memphis-based ServiceMaster have signed a multi-year deal naming the company a corporate partner of the baseball organization.

"ServiceMaster's commitment to local community partners echoes Minor League Baseball's commitment to delivering a first-class, family-friendly ballpark experience for our fans," David Wright, CMO and chief commercial officer for MiLB, said in a statement.

"Through this partnership, we will connect MiLB's devoted and engaged fan base with ServiceMaster and its impressive list of brands and services,” said Wright.

ServiceMaster's brands will become the official designator of MiLB in several different categories:

• American Home Shield is now the official home warranty for MiLB.

• AmeriSpec is the official home and commercial property inspector.

• Furniture Medic is the official furniture repair and restoration specialist.

• Merry Maids is the official home cleaning provider.

• ServiceMaster Clean is the official commercial cleaning provide.

• ServiceMaster Restore is the official disaster restoration specialist.

• Terminix is now the official pest control specialist for MiLB.

Financial terms of the deal were not released.

ServiceMaster said it would have multi-platform activation to support the alliance, including a "ServiceMaster Ballpark Tour" at select MiLB ballparks nationwide.

MiLB corporate partners also include Esurance, Bush’s, Uncle Ray’s, E&J Gallo, Crayola, John Deere and SunRun.

According to Pete Tosches, ServiceMaster's svp-corporate communications, "ServiceMaster is built on a foundation of providing essential services – both to our customers and the communities where our employees live and work.

“Much like Minor League Baseball, ServiceMaster employees, franchisees and contractors are committed to their local communities. This partnership will help connect consumers to the trusted service professionals who protect and maintain 75,000 U.S. homes and businesses each day,” said Tosches.

The ServiceMaster Experience traveling display is a 53-foot, double-expandable trailer custom-built to resemble a home. It provides people with an interactive experience outside the ballpark, along with branded giveaways, games and other touch-points.

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