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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Monday
Nov192018

MLB Expands Mitel Alliance As Title Sponsor For Yankees-Red Sox London Series

By Barry Janoff

November 19, 2019: In May, MLB unveiled a two-year deal to play regular season games in London, calling it “our most significant endeavor ever in Europe.”

Now, the 2019 London Series has a title sponsor, with MLB extending its alliance with Mitel to now include the U.K.

The two-game Mitel & MLB Present London Series 2019 between the New York Yankees and Boston Red Sox is scheduled for June 29-30 in London Stadium.

In its first year as MLB’s “official business technology and communications partner,” Mitel transformed the 30 MLB clubs’ independent platforms for dugout, bullpen, video review rooms and press box communications into a common, unified system featuring enhanced security and call recording capabilities.

In addition to this being the first MLB regular season games in Europe, it will also mark the first time the Red Sox and Yankees have played one another outside of New York or Boston, according to the Red Sox.

“With Mitel expanding its MLB partnership internationally, it tells us how successful this first season together was and how committed Mitel is to our sport,” Noah Garden, evp-commerce for MLB, said via the league.

“We’re proud to have Mitel deepen their involvement with MLB as part of an important league initiative like the landmark London Series. We’re excited about growing our partnership and, like our fans, can’t wait for next year’s games to begin.”

The current two-year deal includes another series in London in 2020, with participating teams to be determined, as well as “other initiatives that will aim to establish a footprint in the city.”

As part of the MLB-Mitel agreement this past season, Mitel was presenting partner of league-wide instant replay reviews. That integrated branding will extend through the London Series with in-stadium signage, digital exposure and replay technicians sporting Mitel and MLB marks on their apparel.

In addition, MLB said that Mitel’s creative marks would be featured throughout all ancillary events leading up to the London Series as well as “extensive brand exposure at MLB events during and in the lead-up to Mitel & MLB Present London Series 2020.”

This new pact between MLB and Mitel also allows for unique media integrations across digital and broadcast platforms — including MLB Network, MLB.com and the MLB At Bat app — in addition to any U.K.-based media partners that air the contests.

According to Rich McBee, Mitel president and CEO. “Our heritage runs deep across the U.K. and Europe, so the chance to help share the game of baseball at the highest level represents a truly unique opportunity for our customers, partners and employees.

“We look forward to establishing a world-class experience in partnership with MLB.”

The estimated capacity of London Stadium for the series will be 57,000.

In addition to its league-level deal, Mitel has partnerships and customer relationships with MLB teams including the Red Sox, Milwaukee Brewers, Philadelphia Phillies, San Diego Padres, San Francisco Giants and Texas Rangers.

London Calling: MLB Taking Yanks-Red Sox Rivalry To U.K.

Mitel Signs As MLB’s Official Business Technology And Communications Partner

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