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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

IMDbPro’s ALL-TIME TOP-GROSSING, LIVE-ACTION SPORTS-THEMED MOVIES*
1. The Blind Side (2009) $255.9M
2. The Karate Kid (2010) $176.6M
3. The Waterboy (1998) $161.5M
4. The Longest Yard (2005) $158.1M
5. Jerry Maguire (1996) $153.9M
6. Talladega Nights: The Ballad of Ricky Bobby (2006) $148.2M
7. Rocky IV (1985) $127.8M
8. Rocky III (1982) $125.1M
9. Seabiscuit (2003) $120.2M
10. Blades of Glory (2007) $118.6M
*These are the Top 10 domestic-grossing, live-action movies with sports as a central theme. These numbers have not been adjusted for inflation.

Data provided by Box Office Mojo

BUY SELL

Most-Watched Winter Olympics in U.S. TV History
1. Lillehammer, 1994* 204 million
2. Vancouver, 2010 190 million
3. Salt Lake City, 2002 187 million
T4. Torino, 2006 184 million
T4. Albertville, 1992 184 million
T4. Nagano, 1998 184 million
* Nancy Kerrigan/Tonya Harding incident

Source NBC Sports

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Daytona 500: Goodyear Daytona 500 Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Apr292015

New Alliance Ensures MLB, All-Star Game, Buster Posey Get Insured By Esurance

By Barry Janoff

April 29, 2015: Major League Baseball is no longer "uninsured."

MLB has signed a deal naming Esurance, the online division of Allstate, as its exclusive auto insurance partner.

The deal begins with company taking title sponsorship of the Esurance MLB All-Star Game Ballot, which for the first time will be all-digital. Balloting begins today at MLB.com and at each of MLB's 30 club sites on the Web, smartphones and tablets.

Financial terms of the multi-year deal were not shared.

In addition, San Francisco-based Esurance said that Buster Posey, three-time World Series champion and two-time All-Star catcher with the San Francisco Giants, has been signed as a brand ambassador.

MLB's most recent partner in the category was State Farm, which ended its alliance after the 2012 season.

“Esurance and Major League Baseball make a great team,” Alan Gellman, CMO for Esurance., said in a statement. “We both share a commitment to meeting the unique needs of fans in today’s modern world, whether that’s on the road, online or on the field, and we are excited to engage with baseball fans through our shared passion for the sport."

Esurance will support with a multi-media platform to include a "360-marketing effort featuring broadcast, digital and social assets," and said it would "collaborate with MLB.com and MLB Network on a new, modern awards platform."

Regarding its alliance with Posey, Esurance said that he "represents the modern face of Major League Baseball," a reference to his winning MLB Network’s "2015 Face of MLB" competition determined by fan voting on social media in conjunction with MLB Advanced Media.

According to Posey, “I’m excited to partner with Esurance because they are an innovative San Francisco-based company that really cares about the experience of its customers. I look forward to working with them to bring some cool, new experiences to baseball fans around the country.”

Voting via the Esurance All-Star Game Ballot ends on July 2 at 11:59 PM (ET)

The 2015 All-Star Game will be played July 14 in the Great America Ballpark in Cincinnati.

“We are proud to welcome Esurance to the Major League Baseball family,” Bob Bowman, president of business and media for MLB, said in a statement. "As a company who is focused on innovation and technology to make insurance more modern, Esurance will be a great partner for Major League Baseball as we continue to enhance the fan experience through technology.”

"We are proud to work with Major League Baseball on their efforts to modernize the fan experience, including digital balloting and other initiatives, which are in perfect alignment with our brand," said Esurance's Gellman.

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