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• The NBA London Game 2019 will feature a regular-season game between the Washington Wizards and the New York Knicks in The O2 on Thursday, Jan. 17. Marketing partners include Foot Locker, Gatorade, Nike, SAP and Tissot, with additional partners to be unveiled in the coming months.

• The Denver Broncos home field is getting a temporary name change to Broncos Stadium at Mile High. It had been Sports Authority Field at Mile High, but the national sporting goods retailer, which had been based in Englewood, Col., ceased operations in July 2016. A search for a more permanent naming rights holder is currently underway.

• Per AP Sports: Burger King in Russia ran a promotion on social media offering a lifetime supply of Whoppers to any women who become pregnant by World Cup players. The offer was then deleted, In a statement Wednesday to AP, Burger King said, “We are sorry about the clearly offensive promotion that the team in Russia launched online. (It) does not reflect our brand or our values and we are taking steps to ensure this type of activity does not happen again.”

• The PGA TOUR has signed a deal with Facebook to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Airing on Facebook Watch in the U.S., coverage begins at the Travelers Championship on June 23-24. Other events in 2018 include: Quicken Loans National; A Military Tribute at The Greenbrier; John Deere Classic; RBC Canadian Open; World Golf Championships-Bridgestone Invitational; Wyndham Championship; and The Northern Trust.

KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

SEARCH

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MGM: Creed II Nov. 21 World Cup Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Feb262018

MLB Giving High-Tech Upgrade To Bullpen, Dugout, Replay, Communications

By Barry Janoff

February 26, 2018: In a move that MLB said would transform its call to the bullpen and other game-related situations into a “unified communications system featuring the latest technology across all 30 ballparks,” the league has signed a deal naming Mitel as its “official business technology and communications partner.”

Mitel’s primary task is to “transform the existing 30 independent platforms for dugout, bullpen, video review rooms and press box communications into a common, unified system featuring enhanced security and call recording capabilities.”

Financial terms of the multi-year pact were not shared.

MLB said the new system would provide the capability to record and monitor all communications conducted on the phone lines to ensure compliance with all MLB rules and regulations.

In addition to the ballpark phone migration effort, Mitel’s partnership with MLB designates the firm as the presenting sponsor for league-wide instant replay reviews.

Mitel, which already has alliances with teams including  the Boston Red Sox, San Diego Padres and San Francisco Giants, said it has started to work with MLB and club technology departments to begin installations at all 30 ballparks.

The new systems and procedures are scheduled to be in place by Opening Day  – March 29, 2018 – the first time since 1968 that every team across the Majors will open on the same date, according to MLB.

“Mitel is a global leader in providing the kind of sophisticated, custom communications network that addresses the unique needs of Major League Baseball and our 30 clubs,” Chris Marinak, MLB evp-strategy, technology and innovation, said in a statement. “Mitel will provide a unified communications system featuring the latest technology across all 30 ballparks.  We are delighted to welcome them as a new league partner.”

The deal with Mitel follows recent new MLB alliances with Supercuts and Snapple.

In addition to MLB. Mitel has worked with such sports teams as the NBA’s Indiana Pacers and NHL Ottawa Senators.

According to  Rich McBee, CEO for Mitel, “Major League Baseball represents the highest standard of performance, and success in the game relies on effective communications.

“As MLB seeks to enhance the game experience for both current and future fans and participants, Mitel is privileged to help bring forward new technologies to improve collaboration.”

MLB was named a Top Ten Sports Marketer of the Year for 2017 by NYSportsJournalism.

MLB Now Taking Supercuts At The Plate

MLB, Snapple Fits Marketing To A Tea

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