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• In response to the mass shooting that occurred in the early hours of August 4, 2019, The Dayton Foundation has established the Dayton Oregon District Tragedy Fund.

• "The secret of life is honesty and fair dealing. If you can fake that, you've got it made."

• "I refuse to join any club that would have me as a member."

• "I intend to live forever, or die trying." — Groucho Marx RIP 8-19-1977

• Per NBC Sports: “A plane carrying Dale Earnhardt Jr., his wife Amy and their daughter Isla rolled off the end of a runway and caught fire upon landing today (Aug. 15)  in Elizabethon (Municipal Airport), Tenn. All (five people) aboard the plane (including two pilots) are safe.”The airport is about 14 miles south of Bristol Motor Speedway, where Earnhardt Jr. was scheduled to be part of the NBC Sports crew cowering this weekend’s Nascar races.

• Continuing its expansion into the sports betting landscape, MLB has signed a multi-year partnership designating FanDuel as an “authorized gaming operator” of the league. FanDuel called it a “landmark deal” as it marks the company’s first partnership with MLB or an MLB team. MLB also has alliances in the sports betting category that include MGM Resorts International, Draftings and Sportradar. Full story here.

• For future trivia buffs: ex-NFL and Oklahoma quarterback Landry Jones has become the first player to officially sign with the XFL, which is scheduled to begin play in February 2020. Landry, who played in 19 games (five starts) during his NFL career (2013-18), mainly with the Pittsburgh Steelers, will be assigned to one of eight XFL teams via an eignt man QB draft scheduled for the fall. Financial terms were not released.
 

• Nick Kyrgios, currently ranked No. 27 in the world, has been fined $113,000 by the ATP relating to a series of incidents during his second-round loss at the Western & Southern Open Wednesday evening in Cincinnati, including five separate unsportsmanlike conduct situations, each a $20,000 fine.

• National consumer cannabidiol (CBD) brand cbdMD has signed a deal with reigning UFC heavyweight world champion, Daniel "DC" Cormier, which comes as Cormier is scheduled to defend his heavyweight title against Stipe Miocic at UFC 241 on Aug.17.

• T-Mobile said it would donate $2,000 per home run hit at the inaugural T-Mobile Little League Home Run Derby to Little League Baseball and Softball—pledging to hit at least $1 million in total donations in its first year of partnership. The money will fund participation grants to make programs more affordable for kids and families. The donation includes the $642,000 donated at the T-Mobile Home Run Derby at MLB All-Star Week.

• Seattle Seahawks QB Russell Wilson has become an investor in the MLS Seattle Sounders, along with his wife, musician Ciara; as well as rap artist Macklemore and his wife Tricia Davis. The Sounders also said that founding owner Joe Roth is leaving the club.

NBA Opening Weekend presented by Kia national TV Games 2019-20:
Oct. 22 New Orleans Pelicans vs. Toronto Raptors (TNT), Los Angeles Lakers vs. Los Angeles Clippers (TNT); Oct. 23 Boston Celtics vs. Philadelphia 76ers (ESPN), Denver  Nuggets vs. Portland Trail Blazers (ESPN); Oct. 24 Milwaukee Bucks vs. Houston Rockets (TNT), Los Angeles Clippers vs. Golden State Warriors (TNT); Oct. 25 Dallas Mavericks vs. New Orleans Pelicans (ESPN), Utah Jazz vs. Los Angeles Lakers (ESPN).

• WNBA Teams, Players Now Part Of NBA 2K20: "We have arrived!" Full story here.

• The NFL said the Pro Bowl would return to Orlando's Camping Ground Stadium for the fourth successive year, scheduled for Jan. 26, 2020. It will air live on ESPN and ESPN Deportes and be simulcast on ABC (3 PM ET). Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

NBC Sports Group and Mecum Auctions have signed a multi-year partnership extension to continue coverage of Mecum car auctions across NBC Sports through 2024.

The top-five selling cars since the start of the partnership in 2014:
1, 1964 Ford GT40 Prototype GT/104 $7M (2014)
2, 2014 Ferrari LaFerrari $4.7M (2016)
3. 1966 Ford GT40 MkI $4.4M (2016)
4. 1933 Duesenberg Model J Convertible Coupe $3.85M (2018)
5. 1971 Plymouth Hemi Cuda Convertible  $3.5 (2014)

KEEPING SCORE

World's Most Valuable Sports Franchises

1. Dallas Cowboys $5 billion, +4%
2. New York Yankees $4.6 billion +15%
3. Real Madrid $4.24 billion +4%
4. Barcelona $4.02 bilion
5. New York Knicks $4 billion +11%
6. Manchester United $3.81 billion
7. New England Patriots 43.8 billion
8. Los Angeles Lakers $3.7 billion +12%
9. Golden State Warriors $3.5 billion +13%
10. New York Giants $3.3 billion

11. Los Angeles Dodgers $3.3 billion
12. Boston Red Sox 43.2 billion
12. Los Angeles Rams $3,2 billion
14. Washington Redskins $3.1 billion
14. Chicago Cubs $3.1 billion
16. San Francisco 49ers $3.05 billion
17. Bayern Munich $3.01 billion
18. San Francisco Giants $3 billion
19. Chicago Bulls $2.9 billion
19. Chicago Bears $2.9 billion

SOURCE: FORBES

BUY SELL

Weekend Box Office Aug. 9-11
1. Hobbs & Shaw $25.4M
2. Scary Stories $20.8M
3. The Lion King $20M
4. Dora and the City of Lost Gold $17M
5. Once Upon a Time in Hollywood $11.6M
6. The Art of Racing in the Rain $8.1M
7. The Kitchen $5.5M
8. Spider-Man Far From Home $5.3M
9. Toy Story 4 $4.4M
10. Bring the Soul $2.3M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Apr092014

Report: When It Comes To 2014 MLB Fans, The Most Loyal Group Is In The Cards

By Barry Janoff

April 8, 2014: The 2014 MLB season is barely into its first full month, but there already is heated discussion about which teams have the most loyal and least loyal fan bases.

The title of most loyal fan base, at least for the current season, goes to the St. Louis Cardinals, followed by the Philadelphia Phillies, Boston Red Sox, Atlanta Braves and San Francisco Giants.

The least loyal? The Houston Astros.

The rankings are not from MLB but engagement and customer loyalty research consultancy Brand Keys, New York, which just released its 2014 MLB Fan Loyalty Index.

According to Brand Keys, the Sports Fan Loyalty Index "provides an apples-to-apples comparison of the intensity with which fans within a team’s SMSA (standard metropolitan statistical area) support the home team versus corresponding values for fans of other teams in that market."

The Sports Fan Loyalty Index is driven in four ways: "Pure Entertainment" ("How well a team does, but more importantly, how exciting is their play"), "Authenticity" ("How well they play as a team, which can be driven by such factors as a new stadium or a new manager"); "Fan Bonding" ("Are players respected and admired?"); and "History and Tradition" ("Is the game and the team part of a fan's and a community's rituals, institutions and beliefs").

Robert Passikoff, president of Brand Keys, said that the survey can help teams to increase broadcast, ticket and merchandise revenues by providing loyalty rankings and fan diagnostics in their home and national markets.

“Theses insights enable league and team management to identify areas, particularly emotional aspects, that need strategic brand coaching,” Passikoff said in a statement.

“Theses insights enable league and team management to identify areas, particularly emotional aspects, that need strategic brand coaching."

"Fan loyalty correlates very highly with broadcast viewership, merchandise purchase, and ticket revenues. Happier fans too," said Passikoff. “Everybody loves a winner, but it’s important to note that win/loss ratios do not entirely govern fan loyalty."

Considering that the Cardinals lost to the Red Sox in the 2013 World Series, even winning the MLB crown "doesn’t immediately jump a team to the top of the loyalty list," said Passikoff. "It certainly helps build loyalty, but there are three other emotionally based factors that must be taken into account.”

Winning the Series can add up to 20% to a team’s loyalty score, according to Passikoff. "That certainly moves you up the list, but it doesn't load the loyalty bases for a team either.”

Among the Brand Keys' four factors, "History and Tradition" "is the most emotional of values when it comes to major league sports,” said Passikoff. “It is often the fan loyalty driver that accounts for nearly a ll the loyalty that exists for a team.

As an example, Passikoff said that it’s been 106 years since the Chicago Cubs won a World Series, and 69 years since they won a National League pennant, "but they remain among the top five teams when it comes to being part of the Chicago community."

In the Brand Keys report, however, the Cubs are down at No. 17 among all MLB teams.

“Overall league and team rankings correlate with viewership and merchandise sales, and since rankings can be influenced depending upon how loyalty drivers are managed, it’s critical that team marketers do accurate scouting regarding the strategic ball they intend to pitch fans,” said Passikoff. “Otherwise they can be literally thrown out by the fans.”

“All teams all brands, for that matter can benefit from increased loyalty levels, but as baseball is traditionally called America’s ‘National Pastime,’ there’s an extra emotional connection for fans.” said Passikoff, “As this is just the start of the 2014 season, it’s worth quoting Hall of Famer Yogi Berra, who noted, ‘It ain’t over till its over,’ and real emotional loyalty metrics can put a team into extra innings with their fans."

Brand Keys 2014 MLB Fan Loyalty Index

1. St. Louis Cardinals
2. Philadelphia Phillies
3. Atlanta Braves
4. Boston Red Sox
5. San Francisco Giants
T6. New York Yankees/Detroit Tigers
7. Los Angeles Dodgers
8. Oakland Athletics
9. Washington Nationals
10. Tampa Bay Devil Rays
T11. Cincinnati Reds/Baltimore Orioles
12. Anaheim Angels
13. Milwaukee Brewers
14. Chicago White Sox
15. Minnesota Twins
T16. Miami Marlins/Texas Rangers
17. Chicago Cubs
T18. Toronto Blue Jays/Cleveland Indians/Pittsburgh Pirates
T19. San Diego Padres/Kansas City Royals
20. Colorado Rockies
21. Seattle Mariners
22. Arizona Diamondbacks
23. New York Mets
24. Houston Astros

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