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What Are You Watching In April 2018
 
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QUICK HITS

• Derek Chang has been appointed CEO for NBA China. Chang most recently was head of international lifestyle channels at Scripps Networks Interactive. Prior to Scripps, Chang was evp-content strategy and development at DirecTV and evp-development for Yankees Entertainment & Sports (YES) Network. “Derek’s experience in media and sports combined with his proven leadership and management abilities makes him an ideal leader,” said NBA commissioner Adam Silver.

• adidas said it has signed a bevy of top incoming NFL Draft prospects, including DE Bradley Chubb (North Carolina State), RB Sony Michel (Georgia ), S Derwin James (Florida State),WR Courtland Sutton (Southern Methodist University), WR Christian Kirk (Texas A&M), WR James Washington (Oklahoma State), WR Michael Gallup (Colorado State), RB Kerryon Johnson (Auburn); and LB Rashaan Evans, S Minkah Fitzpatrick and S Ronnie Harrison (Alabama).

• U.S. Figure Skating and NBC Sports Group have partnered on a media rights agreement that provides NBC Sports Group with exclusive media rights to premier domestic and international figure skating events through 2026. During each season of the partnership, NBC Sports Group said it would present 80+ hours of coverage.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Mar242014

MLB, MTV Come To Bat With 'Off The Bat' What's Hot Series With David Ortiz, Fat Joe

Special to NYSportsJournalism.com

March 24, 2014: Now that the 2014 MLB season has officially begun — the Los Angeles Dodgers have a two game lead on the rest of the baseball world thanks to a pair of wins over the Arizona Diamondbacks in Australia — marketers, fans and MLB executives are eyeballing Opening Days, when the other 28 teams begin to play for real.

Among the plethora of events that are scheduled to take place March 30-April 1, MTV and MLB will premiere Off the Bat from the MLB Fan Cave, described as a show where MLB players "will share their love for pop culture and entertainment, while fans will gain behind-the-scenes access to the biggest stars in the game."

Thirty episodes of the 30-minute Off the Bat from the MLB Fan Cave are scheduled to air this season. The series is the first event as part of a multi-year, cross-platform programming partnership between MLB and MTV.

David Ortiz of the Boston Red Sox and MVP of the 2013 World Series is an executive producer of the series throughout the season. Segment executive producers include Robinson Cano (Seattle Mariners), Adam Jones (Baltimore Orioles), Craig Kimbrel (Atlanta Braves), Jose Fernandez (Miami Marlins) and Wil Myers (Tampa Bay Rays).

Hosts include hosted by Sway, Fat Joe, Chris Distefano and Melanie Iglesias.

Each episode of Off the Bat from the MLB Fan Cave will include on-location segments in which MLB players share with viewers their off-the-field interests, such as tours of their favorite restaurants or a look at their sneaker collection.

MTV and MLB said they would host an Opening Day Block Party at the MLB Fan Cave in New York (4th St. between Broadway and Lafayette) on March 30. The free party will feature special celebrity guests, the hosts of Off the Bat from the MLB Fan Cave, food, games and raffles. (Details here.)

The series is scheduled to premiere on MTV2 on April 1 (11 PM ET/PT) and then air every Tuesday night in that  time slot throughout the 2014 season.

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