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What Are You Watching In June 2018?
 
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QUICK HITS

• The NBA London Game 2019 will feature a regular-season game between the Washington Wizards and the New York Knicks in The O2 on Thursday, Jan. 17. Marketing partners include Foot Locker, Gatorade, Nike, SAP and Tissot, with additional partners to be unveiled in the coming months.

• The Denver Broncos home field is getting a temporary name change to Broncos Stadium at Mile High. It had been Sports Authority Field at Mile High, but the national sporting goods retailer, which had been based in Englewood, Col., ceased operations in July 2016. A search for a more permanent naming rights holder is currently underway.

• Per AP Sports: Burger King in Russia ran a promotion on social media offering a lifetime supply of Whoppers to any women who become pregnant by World Cup players. The offer was then deleted, In a statement Wednesday to AP, Burger King said, “We are sorry about the clearly offensive promotion that the team in Russia launched online. (It) does not reflect our brand or our values and we are taking steps to ensure this type of activity does not happen again.”

• The PGA TOUR has signed a deal with Facebook to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Airing on Facebook Watch in the U.S., coverage begins at the Travelers Championship on June 23-24. Other events in 2018 include: Quicken Loans National; A Military Tribute at The Greenbrier; John Deere Classic; RBC Canadian Open; World Golf Championships-Bridgestone Invitational; Wyndham Championship; and The Northern Trust.

KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

SEARCH

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MGM: Creed II Nov. 21 World Cup Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Aug052010

New York Yankees, Mets Top The Chart As Baseball Keeps Swinging On The Radio

August 5, 2010: Baseball, like all other sports, continues to expand the ways in which it reaches and connects with fans and consumers, including TV, Internet and mobile devices. Sometimes lost in the commotion is the original connector: Radio.

With advertisers looking ahead to the MLB playoffs and World Series, media and marketing research firm Arbitron Inc. has released the first mid-season report of radio audience listening for baseball. The Mid-Season 2010 Arbitron Sports Report: PPM Radio Listening for Pro Baseball covers in-game, play-by-play estimates for the first half of the 2010 MLB season (April 4, to June 23, 2010). It covers 28 teams in 25 markets where the company's Portable People Meter service has been commercialized.

"As advertisers look to capitalize on this year's pennant race, professional baseball on the radio delivers large numbers of listeners for every game,"  Chris Meinhardt, sports manager for Columbia, Md.-based Arbitron, said in a statement. "Arbitron's Mid-Season PPM Radio Listening for Pro Baseball reports the average game audience for each team." These reports are made available to subscribing agencies, advertisers, stations and teams, according to Arbitron.

According to the report, the top 15 teams individually average more than 176,100 listeners per game in their home market. The New York Yankees top the list with an average of 441,000 listeners (ages 6 and up) per game on WCBS-AM, followed by crosstown rival New York Mets with an average of 368,500 listeners per game on WFAN-AM.

The top five also includes the Chicago Cubs (259,700 average on WGN-AM0, the Detroit Tigers (193.400 on WXYT-AM and FM) and the Los Angeles Angels of Anaheim (166.600 on KLAA-AM and KSPN-AM).

In the key demographic of male listeners ages 14-54, the Cincinnati Reds top the list with a 25 share on station WLW-AM, followed by the Detroit Tigers (21.3 share). St. Louis Cardinals (19.1 share on KTRS-AM), Minnesota Twins (17 share on KSTP-AM) and the Atlanta Braves (11.7 share on WCNN-AM and WNNX-FM).

Even with TV and Internet, every MLB team has a flagship radio station in 2010. Games are also heard nationally on ESPN Radio and Sirius XM Satellite.

"Those teams with play-by-play broadcasts have believed for years radio was an integral part of a fan's experience," said Meinhardt. "Now, thanks to the level of audience detail provided by the PPM ratings service we can see that passion and loyalty quantified."

The first MLB game broadcast on radio was the Pittsburgh Pirates playing host to the Philadelphia Phillies at Forbes Field on Aug. 5, 1921 (happy 89th anniversary). Such legendary baseball broadcasters as Red Barber, Mel Allen, Harry Caray, Russ Hodges, Ernie Harwell ad Vin Scully established themselves on radio. Bud Abbott and Lou Costello performed their classic baseball routine, "Who's On First" thousands of times on the radio before bringing it to the big screen in the movie, The Naughty Nineties.




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