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NEWS REAL

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Monday
Mar032014

MLS Spices Up Its Marketing Roster, Fan Activation With Chipolte Partnership

By Barry Janoff

March 3, 2014: On the eve of the 2014 season, Major League Soccer has signed Chipotle as the official fast-casual Mexican restaurant of MLS and 12 of MLS' 19 clubs.

The sponsorship — which Chipotle said would be its largest single sports partnership  — will feature promotional programs with 12 teams, individual players, and programs across the entire league.

Financial terms of the multi-year alliance were not disclosed.

“At the core of our effort to change the way people think about and eat fast food is our commitment to finding better, more sustainable sources for all of the ingredients we use,” Mark Crumpacker, CMO and chief development officer for Chipotle, said in a statement. “That value is one that is often shared by people with an active lifestyle. This partnership with MLS will allow us to further engage consumers in a sport we have long supported through grassroots efforts.”

Denver-based Chipotle said it would work with MLS and the 12 clubs by "executing unique promotions and activations to reach MLS fans across the country."

Marketing will be anchored by the inaugural Chipotle MLS Homegrown Game during AT&T MLS All-Star Week in Portland this August, featuring the nation’s top homegrown players from MLS Club rosters. Homegrown players from across the league will be chosen by MLS to participate in the game.

Omar Gonzalez, Los Angeles Galaxy defender, two-time MLS Cup champion and a member of the U.S. Men’s National Team, will represent MLS as the first spokesperson of this partnership. A preview spot show Gonzalez in action and offers details about the alliance and the Chipotle MLS Homegrown activations. (See the full spot here.)

MLS said that information on how fans would be able to watch the game would be released at a later date. (Details here.)

To launch the partnership, Chipotle will host a "March to Soccer" promotion in the 12 MLS markets to celebrate the start of the MLS season. Customers who come to a Chipotle location wearing their local MLS club gear on the date of the team’s home opener can receive a buy-one-get-one deal. (Details here.)

The dozen teams are the Chicago Fire, Colorado Rapids, Columbus Crew, FC Dallas, Houston Dynamo, Los Angeles Galaxy, New England Revolution, Philadelphia Union, Portland Timbers, San Jose Earthquakes, Seattle Sounders and Sporting Kansas City.

In addition to the Chipotle MLS Homegrown Game, Chipotle will also feature an "exceptional athlete," boy or girl, during ten home games for each MLS club as the Chipotle Youth Homegrown Athlete. Chipotle and each MLS Club will also host free soccer clinics for up to 200 kids utilizing MLS players and coaches to teach soccer fundamentals.

According to David Wright, svp-global sponsorship for MLS, “Chipotle is an incredible brand and has truly embraced MLS’ aspirational position for millions of youth soccer players. We love the idea of the Chipotle MLS Homegrown Game and we look forward to Chipotle playing an important role in continuing to grow the sport of soccer in this country for years to come.”

“Chipotle is an incredible brand and has truly embraced MLS’ aspirational position for millions of youth soccer players."

Other MLS marketing partners include adidas, Allstate, AT&T, Anheuser-Busch (Budweiser), Gatorade, The Home Depot, Xbox One, Wells Fargo, Panasonic, Pepsi, Red Bull, Visa and Volkswagen.

Separately, MLS said that its second annual Jersey Week would feature 17 of MLS' 19 clubs unveiling jerseys this week in the lead-up to the opening weekend of the season.

All 19 teams will have at least one new jersey in 2014, with the Portland Timbers being the only club to unveil two new shirts. The San Jose Earthquakes and D.C. United unveiled jerseys earlier this year. (Details here.)

Chipolte said it operates some 1,600 restaurants nationwide.

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