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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Aug162017

J.D. Power: MLS, NHL Top NFL, MLB, NBA In New Fan Game Day Experience Survey

By Barry Janoff

August 16, 2017: With the Houston Astros posting the best record in the American League, the Houston Dynamo sitting atop  the MLS Western Conference and the Houston Rockets having made significant off-season moves, including acquiring all-star guard Chris Paul, to improve their status in the NBA, sports fans in the city are pretty happy these days.

That spirit resonates in a new survey which shows people in Houston are the most satisfied with their overall experiences at pro sports events among all fans in 11 major cities and regions nationwide.

It also shows that Houston-based Dynamo, Astros and Rockets in particular have in-arena and in-stadium situations that are worthy of being in the Top Ten, according to the just released 2017 Fan Experience Study from global marketing, consumer intelligence and data and analytics firm J.D. Power.

There were five MLS clubs among the Top Ten teams based on fan satisfaction, led by the overall No. 1 New York Red Bulls (who play in Red Bull Arena, pictured above) and Dynamo.

At No. 3, the New Jersey Devils led all NHL teams, with MLB led by the Chicago White Sox and Los Angeles Angeles, tied at No. 4.

The highest-ranking NBA team was the Rockets at No. 10.

The Texans at No. 13 topped all NFL teams, followed by the Dallas Cowboys at No. 17.

Fan satisfaction was evaluated across seven factors (in order of importance): seating area and game experience; security and ushers; leaving the game; arriving at the game; food and beverage; ticket purchase; and souvenirs and merchandise, according to J.D. Power.

Additional factors measured but not included in the official ranking were loyalty and future intentions; team performance (on-field); and team image.

"We know franchises and clubs with winning records generally do not have problems filling seats, but this study is about finding out which teams are giving their fans the best experience for their dollar," Greg Truex, senior director, sports research for J.D. Power, said in a statement.

"Whether a team is a perennial champion, a contender or is accumulating draft picks to build for the future, they all need to find ways to get people through the turnstiles. The teams at the top of their markets understand what it takes to keep fans coming back for more, as well as recommending the experience to friends and family, regardless of the standings," said Truex.

Last year's inaugural study focused evaluation on the nation's four largest markets: New York, Los Angeles, Chicago and Houston.

This year, the study expanded to also include Boston, Dallas/Fort Worth, Denver, South Florida, Philadelphia, the San Francisco Bay Area and Washington, D.C. Los Angeles was expanded to include all of Southern California.

According to the study, out of a possible 1,000, Houston scored highest (793), followed by South Florida (790), Dallas-Ft. Worth (788), Chicago (776) and Denver (769).

Among pro leagues, MLS had the best showing, followed by the NHL, NBA and MLB.

The NFL trailed, with NFL teams coming in at the bottom in every market in the study.

The J.D. Power 2017 Fan Experience Study also looked at team marketing partners, with Coca-Cola (33%), Pepsi (30%), Bud Light (30%), Budweiser (28%) and Dr Pepper (28%) ranking highest in fan recognition and satisfaction with fans among brands that have multi-team alliances.

Coca-Cola scored highest in New York, Washington DC, South Florida, the San Francisco Bay area and Southern California.

Findings showed that 64% of people surveyed drank the beverage within the past three months and 39% drank it weekly.

Pepsi scored highest in Denver, due to naming rights to the Pepsi Center, home to both the Nuggets and Avalanche.

Minute Maid (66%) topped all brands that have single-team alliances, based largely on naming rights to the Astros home stadium, Minute Maid Park.

The defending Super Bowl champion New England Patriots were not victorious in Boston, ranking behind the Revolution (MLS), Celtics, Red Sox and Bruins, and even coming in lower (758) than the overall average (766) among all Boston teams in the survey.

"Top performers in this study show that they really understand what it's like to give a world-class experience to their fans," said Truex "These results have to make NFL teams sit up and take notice—particularly when coupled with their sagging TV ratings.

“The league needs to learn what is influencing their low scores and how they can be improved so that pro football is able to retain its overwhelming popularity."

The study also viewing and watching habits among NFL beyond the stadium experience.

More than a quarter of the respondents (27%) said they watched more football this past year, vs.  the previous season, while 62% said their viewership stayed the same.

Despite reports of a serious decline in NFL TV viewership, just 12%of those surveyed said they watched less NFL games than in the past.

Among the 12% who watched less, 26% said national anthem protests were to blame; however those respondents reflect only 3% of the full, nationwide sample.

Other reasons given were off-field problems with domestic violence (24%), game delays (24%), excessive commercials (20%) and Presidential election coverage (16%).

See the full J.D. Power 2017 Fan Experience Study here.

TEAMS WITH HIGHEST IN-STADIUM/VENUE FAN SATISFACTION
(Out of 1,000)
1. New York Red Bulls MLS 819
2. Houston Dynamo MLS 814
3T. New Jersey Devils NHL 813
3T. Florida Panthers NHL 813
4T. Chicago White Sox MLB 809
4T. Los Angeles Angeles MLB 809
5. Miami Marlins MLB 792
6T. Chicago Fire MLS 806
6T. Dallas Stars NHL 806
7. New England Revolution MLS 804
8. Washington Capitals NHL 797
9. Houston Astros MLB 796
10T. Houston Rockets NBA 794
10T. New York City FC MLS 794
11T. FC Dallas MLS 792
11T. Miami Heat NBA 792
12. Chicago Blackhawks NHL 790
13. Houston Texans NFL 789
14. Texas Rangers MLB 788
15T. Dallas Mavericks NBA 787
15T. San Jose Earthquakes MLS 787
15T. Washington Wizards NBA 787
16T. Colorado Avalanche NHL 786
16T. Los Angeles Lakers NBA 786
16T. New York Islanders NHL 786
17T. Colorado Rockies MLB 784
17T. Dallas Cowboys NFL 784
18T. Chicago Bulls NBA 783
18T. Brooklyn Nets NBA 783
19T. Anaheim Ducks NHL 780
19T. San Diego Padres MLB 780
20T. Boston Celtics NBA 777
20T. San Francisco Giants MLB 777
SOURCE: J.D. POWER

CITY AVERAGE OF IN-STADIUM/VENUE FAN SATISFACTION
(Out of 1,000):
1. Houston 793
2. South Florida 790
3. Dallas 788
4. Chicago 776
5. Denver 769
6. Boston 766
7. New York Area 766
8. Washington DC 765
9. Los Angeles 763
10. Bay Area 757
11. Philadelphia 752
SOURCE: J.D. POWER

TOP MULTI-TEAM SPONSORS
1. Coca-Cola 33% awareness
2. Pepsi 31%
3. Bud Light 30%
4. Budweiser 28%
5. Dr Pepper 28%
6. Coors Light 26%
7. Heineken 24%
8. Corona Extra 23%
9. Miller Lite 17%
SOURCE: J.D. POWER

TOP SINGLE-TEAM SPONSORS
1. Minute Maid 66% awareness
2. Red Bull 27%
3. Sam Adams 27%
4. 7Up 23%
5. Lagunitas 14%
6. Belvedere Vodka 9%
7. Shasta 9%
SOURCE: J.D. POWER

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