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QUICK HITS

• Puma, which is rebooting its hoops division with the signing of potential top NBA draft picks Deandre Jordan and Michael Bagley III to shoe deals, said it has named producer/musician/businessman Jay-Z as president of basketball operations. The company said it has been working with Jay-Z run Roc Nation “for quite some time.” In addition, Hall of Famer Walt "Clyde" Frazier, a Puma partner for its first signature shoe in the 1970’s and long-time endorser, has signed a lifetime contract with the shoe brand.

• Panini America has signed an exclusive autograph trading card memorabilia agreement with All-American point guard Trae Young, a projected Top Ten pick in this week's 2018 NBA Draft. Young led the nation in both scoring (27.4 ppg) and assists (8.8 apg) during a his freshman season with the University of Oklahoma.

• Xyience said it would be an official sponsor and the official energy drink for the 2018 International Champions Cup presented by Heineken, a premier  occer tournament featuring top clubs and players from Europe. The ICC runs from July 20- Aug. 7 and includes 17 matches played across 14 U.S. cities. (ESPN, ESPN2, ESPN Deportes and SiriusXM.) Sponsors also  include Heineken, Ally, Hertz, MasterCard, Gatorade, Konami and Vivid Seats.

KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

MGM: Creed II Nov. 21 World Cup Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Jun062018

Led By ‘Money’ Mayweather Jr., 100 Highest-Paid Athletes In 2018 Earned $3.8B

By Barry Janoff

June 5, 2018: Over the past 12 months, the Top 100 highest-paid athletes  took in a cumulative $3.8 billion — almost a quarter of that (23%) from endorsements and personal appearances.

The 100 top-earning athletes in 2018 compete in 11 sports — led by 40 from the NBA — and come from 22 countries, topped by 66 from the U.S., according to the just-released "World’s Highest-Paid Athletes" from Forbes.

There are no women among the Top 100 and no players from the NHL.

Serena Williams, the only woman athlete on the 2017 list (No. 51), was off the circuit following her win at the Australian Open at the beginning of the year due to her pregnancy. She earned less than the $23 million in endorsements to reach the $23 million cutoff (although she has other earnings from businesses in which she has invested or owns).

Two of the top four athletes on the list earned the majority of their money together: No. 1 Floyd “Money” Mayweather Jr. and No. 4 Conor McGregor, the former UFC champ who got into the boxing ring with Mayweather Jr. in August 2017 in Las Vegas.

Mayweather Jr. earned $275 million over the past 12 months and another — and a mere — $10 million from endorsements.

McCregor took in $99 million overall, $85 million winnings, another $14 million from endorsements, including Burger King.

With the World Cup just days away, it is no surprise that soccer players are prominent and high on the list.

Leo Messi is No. 2 overall at $114 million, with $84 million in salary, with $27 million in endorsements.

Cristiano Ronaldo is No. 3 at $108 million, $61 million in salary and $47 million from endorsements.

Neymar took in $90 million, $73 million in salary and $17 million from endorsement deals.

LeBron James at No. 6 led all NBA players with $85.5 million in income. His $33.5 million salary from the Cleveland Cavaliers was topped by his $52 million from marketing deals, including Nike, Intel, Kia, Sprite, and Beats.

The leading tennis player on the list is No. 7 Roger Federer at $77.2 million, with his $12.2 million in earnings outweighed by more than five times by his $65 million in endorsements, according to Forbes.

Stephen Curry of the Golden State Warriors at No. 8 was second on the NBA list, his $76.9 million coming from $34.9 million salary and $42 million via endorsement deals.

If nothing else, the Forbes list shows that NFL players may have high salaries, but are soft in endorsements.

No. 9 Matt Ryan, quarterback for the Atlanta Falcons, heads up the list of NFL players at $67.3 million, a mere $5 million of that from endorsements.

No. 10 Matthew Stafford, Detroit Lions quarterback, has $57.5 million in salary, just $2 million in endorsements.

The top golfer on the list is Tiger Woods at No. 16, with $42 million in endorsements and just $1.3 million in winnings due to his inactivity following surgery and rehabilitation.

The top MLB player on the list is Clayton Kershaw of the Los Angeles Dodgers at No. 37: $33.8 million in salary, $750.000 from endorsements.

See the full Forbes list here.

PHOTO COURTESY SHOWTIME Mayweather Jr. - Mcgregor

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