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NEWS REAL

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Cavs Legion Gaming Club, the NBA 2K League affiliate of the Cleveland Cavaliers, has unveiled plans for an eSports center in Cleveland’s Battery Park neighborhood. The 2,700 square foot venue is scheduled to open this fall,

• The NFL Network is planning 129 hours of “Inside Training Camp Live” coverage July 22-Aug. 7 Additional coverage will appear across NFL media platforms including NFL.com, NFL Films, NFL app and NFL RedZone.

ESPN also said it would provide comprehensive coverage of the opening week of the 2019 NFL training camps beginning July 22 on daily editions of SportsCenter and NFL Live.

• NBC’s Golf Channel unveiled details for its next Golf Films project, “Tiger Woods: Chasing History,” to premiere July 22  The film will present viewers with a chronological look at the “sights and sounds from each of Woods’ 81 professional victories, from his first at the Las Vegas Invitational in 1996, through the most recent win at the Masters earlier this year.”

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

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Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Apr242019

What Can $25B Get You On Mother’s Day: Flowers, Jewelry, Gym Membership

By Barry Janoff

April 24, 2019: According to the iconic girl group The Shirelles, “Mama said there'll be days like this/There'll be days like this, mama said.”

That day is Mother’s Day, and this year spend is expected to hit a record $25 billion, up from $23.1 billion in 2018, which was down slightly from the previous record $23.6 billion spent in 2017.

Some 84% of adults in the U.S. are expected to celebrate in honor of their mothers and other women in their live on May 12. according to a new survey from the National Retail Federation.

“This year’s spending is expected to be the highest in the 16-year history of our survey,” Matthew Shay, NRF President and CEO, said via the Washington, DC-based group.

“Consumers are excited to celebrate all the moms in their lives, and retailers are ready to inspire consumers with unique gift options.”

The new record is some $10 billion more than the record-spend reached for Father’s Day in 2018, which topped $15 billion; and about $4 billion more than the record $20.7 billion spend during Valentine's Day this past February.

Marketers are all-in for the event.

Portal From Facebook is running a commercial (pictured above) staring Neil Patrick Harris, who discovers what the moms of Dwayne Johnson, Serena Williams, Snoop Dogg, Odell Beckham Jr (pictured below) and Jonah Hill do when their kids are too busy to celebrate Mother’s Day.

The NHL recently signed a multi-year deal with Massachusetts Mutual Life Insurance that includes a hockey-mom element.

The alliance is being supported by a NHL Most Valuable Hockey Mom presented by MassMutual campaign, which “celebrates Mother's Day and the sacrifices hockey moms across the United States make behind the scenes every day.”

People in the U.S. are being encouraged to honor hockey moms and share their inspiring stories of commitment, contributions and support to the sport and those who play it.

At the end of the campaign, the winner of NHL Most Valuable Hockey Mom presented by MassMutual will receive a trip along with a guest to attend the 2019 NHL Awards in Las Vegas. (Details here.)

According to 1-800-Flowers, the e-company expects to deliver “20 million stems and 160,000 plants and succulents for Mother’s Day.” That includes 50%-60% of its total traffic via mobile devices, higher than its non-peak holidays.

“Consumers are excited to celebrate all the moms in their lives, and retailers are ready to inspire consumers with unique gift options.”

New for 1-800-Flowers this year, Google Home as a voice platform for shopping and transacting as well as a mobile consumer app for the new Samsung Galaxy Fold smartphone.

23AndMe is running a spot offering “the perfect gift to your mom this Mother’s Day: Get $30 off 23andMe’s Health + Ancestry kit through May 13.”

With the exception of 2014 and 2018, Mother’s Day spend has risen every year since 2009 ($14.1 billion), topping the $20 billion mark for the first time in 2013 ($20.7 billion), dipping the next year ($19.9 billion) before rising the next few years.

Those celebrating are expected to spend an average $196, compared with $180 in 2018.

Consumers ages 35-44 are predicted to spend the most, an average $248, up from $224.

Men are likely to spend more than women: $237 compared to $158, according to NRF.

The top-spend category is jewelry at $5.2 billion, followed by such “special outings” as spa, gym membership, concerts or events at $4.6 billion.

Flowers and gift cards and/or certificates will each reach $2.6 billion; personal service is expected to reach $2 billion.

Top-spend categories also include clothing ($2.3 billion), consumer electronics ($2.2 billion) and housewares or gardening tools ($1.1 billion).

People will also spend $843 million on greeting cards. Books or CDs will reach $544 million.

NRF's Annual 2019 Mother's Day Spending Survey was conducted by Prosper Insights & Analytics.

“Mother’s Day is about celebrating a very special person or persons in your life,”  Phil Rist, Prosper vp-strategy, said via the firm.

“Consumers today want to make sure they’re gifting mom something that will make her feel loved. And they’ll use all the inspiration and guidance they can get in finding that perfect gift.”

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