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• Through the first two weekends of the NBA Playoffs, national ad spend has reached $135.1 million across league media partners: TNT, ESPN, ESPN 2, ABC and NBA TV, according to iSpot.TV.  That is down from $145 million at the same point a year ago. Leading brands are Burger King (232 spots), Taco Bell (197), Verizon (158), Gatorade (157) and Corona Extra (147).

• NBC Sports said its coverage of the 2018 NHL Stanley Cup Playoffs across the networks of NBCUniversal is averaging a Total Audience Delivery of 751,000 viewers through Sunday, the best in four years through the first 12 days of the playoffs. Coverage on NBC is the best since 2015, while cable coverage on NBCSN is the best in six years. Live streaming of the first 12 days of the Stanley Cup Playoffs has set records in all key metrics.

• Olympic Gold Medalist and 4-time World Championship cross-country skiing medalist Jessie Diggins has signed with Ross-Simons jewelers. According to Diggins, “Fabulous jewelry at great values is what Ross-Simons is all about, and I believe in the sincerity of that message.

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Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

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1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Main
Thursday
Oct182012

During Time Of College Hoops Change, MSG, Big East Keep Things The Same

By Barry Janoff

October 18, 2012: The Big East Conference and Madison Square Garden have agreed to a multi-year extension of their contract under which the Big East Championship would remain in the venue.
 
Madison Square Garden, currently in the midst of a nearly $1 billion renovation, has been the home of the Big East Championship since 1983. Both parties are planning major activation behind the 30th anniversary of the event.

Financial terms of the alliance were not disclosed.

The deal comes at a time of major transition for the Big East. Syracuse and Pittsburgh are moving to the ACC following this season and Notre Dame is following them in 2014. Miami, Boston College and West Virginia already have departed.

Concurrently, Temple, Memphis, Southern Methodist, Central Florida and Houston are scheduled to join the Big East for all sports beginning in 2013.

The deal also comes as the just-opened Barclays Center across the East River in Brooklyn has taken some college hoops thunder away from Madison Square Garden. Among the events scheduled for Barclays Center's rookie year are the Barclays Center Classic (Nov. 9), the Coaches vs. Cancer Classic (Nov. 16-17), the Progressive Legends Classic (Nov. 19-2), the Brooklyn Hoops Holiday Invitational (Dec. 22) and the Atlantic 10 Conference league tournament (March),
 
“Madison Square Garden has been the Big East’s home for 30 years and has produced some of the signature moments in college basketball history," Big East commissioner Mike Aresco said in a statement. “We are happy that our teams will continue to bring the excitement of Big East basketball to the Garden.”

The 30th annual Big East Championship will be held March 12-16, 2013.

"The Big East Tournament  . . . routinely features all the excitement, passion and suspense of the very best in college basketball."

According to Joel Fisher, evp for MSG Sports, “Madison Square Garden is thrilled to be extending our relationship with The Big East, an outstanding partner for 30 years. The Big East Tournament is perennially one of The Garden’s most widely anticipated events, and routinely features all the excitement, passion and suspense of the very best in college basketball."

For the coming season, Big East Conference men's hoops teams include Cincinnati, Connecticut, DePaul, Georgetown, defending champion Louisville, Marquette, Notre Dame, Pittsburgh, Providence, Rutgers, Seton Hall, St. John's, Syracuse, University of Southern Florida and Villanova.

"As the mecca of basketball, there’s no question that the transformed, state-of-the-art Madison Square Garden arena is the perfect setting for unforgettable Big East moments for years to come,” said Fisher.

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