Top
QUICK HITS

• NFL and Rovio Entertainment are enabling people to play the popular Angry Birds 2 and Angry Birds Evolution games with a Super Bowl LII twist. Within Angry Birds 2, mobile gamers and football fans can outfit their flocks with a choice of any of the 32 official NFL jerseys and helmets to compete in brand new Super Bowl-themed game levels as well as in-game competitions.

& GM men’s team, passed away in his sleep at home Sunday morning. "We are beyond shocked & profoundly saddened," said Pat Kelleher, exec-dir for

POLL POSITION
Which Team Will Win Overwatch League 2018?
 
pollcode.com free polls
KEEPING SCORE

Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

BUY SELL

2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Sep232010

Madison Square Garden Dials Up Phizzle To Engage Fans With Mobile Marketing Campaigns

September 22, 2010: Madison Square Garden, Inc. is taking a cue from The Who's Going Mobile, signing a deal naming Phizzle "to power robust and enhanced mobile marketing campaigns" for the New York Knicks, New York Rangers, New York Liberty and regional television networks MSG and MSG Plus, as well as the company's digital marketing database, the MSG Insider.

Financial terms of the deal were not disclosed.

The deal comes on the heels of Madison Square Garden confirming it has agreed to a sponsorship alliance naming JPMorgan Chase as its first marquee partner. Described by both sides as a multi-platform, multi-venue, multi-media alliance, the marquee partnership gives the financial firm top-level of access and exposure for such venues as Madison Square Garden, Theater at Madison Square Garden, Radio City Music Hall, Beacon Theatre and Chicago Theatre; as well as MGS's sports teams and media outlets. MSG has signature Partnership pacts with Coca-Cola, Anheuser Busch and Delta Air Lines.

MSG's deal with Phizzle will enable the company's Web-based platform, PhizzleMobile, to bring "real-time mobile interactivity to engage audiences, both in-arena and out," with MSG's properties. As The Who sang, "Keep me movin' groovin', movin' yeah. Mobile, mobile, mobile, yeah!"

"We are excited to work with Phizzle to enhance our mobile experience for Knicks, Rangers and Liberty fans, MSG and MSG Plus viewers, and all our event attendees," Scott Richman, svp and GM for MSG Interactive, said in a statement. "Phizzle has a fully integrated, 360-degree platform, and creative ideas to engage our fans, build our databases, and help generate additional opportunities to integrate our marketing partners."

According to MSG, a variety of text messaging campaigns will be incorporated to ensure a "fun, exciting and participatory audience experience," including Text-2-Win promotions, Text-2-Vote polls and surveys, and Text-2-Screen. To enhance the audience experience via mobile devices, Phizzle said it would provide MSG with a "comprehensive set of mobile & SMS marketing tools to create integrated, multi-channel, mobile marketing programs for fans, event sponsors and local advertisers."

The privately owned San Francisco-based Phizzle also has deals that include the NBA's Cleveland Cavaliers and  Philadelphia 76ers, the NHL's San Jose Sharks and Nashville Predators, and such media companies as Fox Sports, Comcast-Spectacor and DirecTV Sports Networks.

"We are extremely fortunate to have this opportunity to be partnering with such legendary brands to meet the demands of MSG's professional sports teams and television networks to create an outstanding combination of deep customer loyalty and increased revenues," Ben Davis, CEO of Phizzle, said in a statement. "MSG is committed to providing a comprehensive mobile strategy to effectively increase participation and initiate one-to-one dialogue with their fan base and Phizzle is excited about working together to allow our technology to deliver the ultimate fan experience."

How Delta's Deal With Madison Square Garden Flies Well Beyond New York

Cablevision Moves To Spin Off Madison Square Garden Business

Back to Ad Agencies

Back to Home Page