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NEWS REAL

• ESPN and Uninterrupted, the digital media company founded by LeBron James and Maverick Carter, will debut an original series, More Than An Athlete, Nov. 20, exclusively on ESPN+. The eight-episode series follows James’ journey from basketball prodigy to global sports icon, businessman and philanthropist via the bonds of friendship and partnership among four men over more than two decades: James, Carter, Randy Mims and Rich Paul.

• The NFL and Mexico's President-Elect Andrés Manuel López Obrador confirmed that the third game of the existing agreement signed in 2016 will be played in 2019 at Estadio Azteca. The date and time of the game will be determined in conjunction with the release of the 2019 NFL schedule next spring

• NBC Sports and the Premier League are partnering to present their second Premier League Mornings Live, scheduled to take place in New York on Saturday, Dec. 8. The event will include a turf pitch, the Premier League trophy, club mascots and special guests. The initial fan fest in September was attended by more than 2,000 on a rooftop overlooking the U.S. Capitol in Washington D.C.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox

NL MOST VALUABLE PLAYER
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Blake Snell Tampa Bay Rays

NL CY YOUNG
• Jacob deGrom New York Mets

KEEPING SCORE

All-Time NBA Scoring Leaders (To Date)

1. Kareem Abdul-Jabbar 38, 387
2. Karl Malone 36,928
3. Kobe Bryant 33,643
4. Michael Jordan 32.292
5. LeBron James 31.425*
6. Wilt Chamberlain 31.419
7. Dirk Nowitzki 31,187*
8. Shaquille O’Neal 28,596
9. Moses Malone 27,409
10. Elvin Hays 27,313
11. Hakeem Olajuwon 26,946
12. Oscar Robertson 26,710
13. Dominique Wilkins 26,668
14. Tim Duncan 26,496
15. Paul Pierce 26,397
19. Carmelo Anthony 25,551*
22. Vince Carter 24,967*
30. Dwayne Wade 22,211*
*Still Active

BUY SELL

Weekend Box Office Nov. 16-18
1. Fantastic Beasts Crimes of Grindelwald $62.2M
2. The Grinch $38.1M
3. Bohemian Rhapsody $15.7M
4. Instant Family $14.7M
5. Widows $12.3M
6. Nutcracker and the Four Realms $4.7M
7. A Star is Born $4.3M
8. Overlord $3.8M
9. Girl in the Spider’s Web $2.5M
10. Burn the Stage $2.3M

SOURCE: COMSCORE.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Jul262017

Led By A-B, GnR, U2, Music Sponsorship Spend To Top Record $1.5B in 2017

By Barry Janoff

July 26, 2017: With such power groups and performers as U2, Guns N’ Roses, Red Hot Chili Peppers, Metallica, Adele, Ed Sheehan, Bruno Mars and The Weekend on tour in 2017, it is small wonder that brands have lined up to be part of the action and income.

Sponsorship spending on music tours, festivals and venues is projected to total a record $1.54 billion in 2017, up 4.8% from the previous record of $1.47 billion 2016.

That projected increase exceeds the projected 4.1% increase in overall 2017 North American sponsorship spending and 3.9% increase in entertainment spending, but trails the 5.6% increase in music spending in 2016, according to research and consulting firm IEG, Chicago.

The increase in sponsorship spend this year follows an upward trend in the category over the past few years, when spend was $1.4 billion in 2015, $1.34 billion in 2014, $1.28 billion in 2013, $1.22 billion in 2012 and $1.17 billion in 2011.

According to the 2017 IEG Music Sponsorship Report, "Anheuser-Busch InBev remains the undisputed leader in live music."
 
Some 51% of music festivals with a sponsor in the alcoholic beverage category report a partnership with an Anheuser-Busch brand, up from 28% in 2016.

The brewer is followed by ride-share service Uber, which replaces PepsiCo as the second most active sponsor of music festivals, with 21% of properties with a sponsor in the ride-share category listing a partnership with Uber.

That is more than double the number of properties in 2016 (8%), per IEG.

Brown-Forman (Jack Daniel’s, El Jimador) is the third most active sponsor of music (19%), followed by Fifth Generation (led by Tito’s Handmade Vodka, 17%) and MillerCoors (17%).

PepsiCo comes in at No. 6 (16%), with the Top Ten also including Heineken (16%), Coca-Cola (14%), Diageo (14%) and E&J Gallo (12%), Deep Eddy Vodka (12%) and Monster Energy (12%).

Bud Light (Anheuser-Busch) is among the lead sponsors for the upcoming Lollapalooza festival (Chicago Aug. 3-6), as are, Uber, Pepsi and Jack Daniel’s.

The wine and spirits category remains the most active category sponsoring music, but at a slightly less active pace than in 2016.

According to the 2017 IEG Music Sponsorship Report wine and spirits brands are 5.3 times more likely to sponsor live music in 2017 than the average of all sponsors, still No. 1 but down from 7.4 in 2016.

The Top Ten most active categories sponsoring music also includes beer (4.0), retail (3.5), food (3.1), non-alcoholic beverages (2.9), media and publishing (2.9), banks (1.6), automotive (1.5), hotels and resorts (1.5) and tech (1.4)

Among the highest-grossing tours for the first half of the year (January-June), Guns N’ Roses leads the way, grossing $152.5 million, followed by U2 ($118.1 million), according to Pollstar.

Top Ten Grossing Tours January-June 2017
1. Guns N’ Roses $151.5 million
2. U2 $118.1 million
3. Justin Bieber $98.2 million (remainder of tour postponed)
4. Metallica $88 million
5. Depeche Mode $68.2 million
6. Red Hot Chili Peppers $60.5 million
7. Adele $59 million
8. Ed Sheeran $57.2 million
9. Eric Church $54.5 million
10. Bruno Mars $52.7 million
Source: Pollstar

Musicians Top List Of Highest-Paid Celebrities

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