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NEWS REAL

• China-based e-commerce giant Alibaba said it set a sales record on Singles Day, 11-11 — aka  the Double 11 shopping festival, “the world’s largest 24-hour shopping event" — with sales across Alibaba’s shopping platforms at $38.3 billion involving more than 200,000 brands. That exceeded last year’s record of nearly $30.5 billion. Alibaba also said that in its first hour, it generated an estimated $13 billion in sales. By comparison, in 2018, Black Friday sales were $6.2 billion, and Cyber Monday sales reached $7.9 billion, according to Forbes.

• Volcom has signed a deal to become the official apparel sponsor for the U.S. Snowboard Team. Volcom, a part of Authentic Brands Group, replaces Burton, which had been the apparel supplier for the group for the past four Winter Olympics. Financial terms of the deal, which runs through the 2022 Beijing Winter Games, were not shared.

• NBC’s Sunday Night Football on Nov. 10 became the decade’s (2010-19) only primetime series to average 20 million-plus viewers for 100 different broadcasts. American Ido is second with 69. The Minnesota Vikings’ 28-24 victory over the Dallas Cowboys averaged a Total Audience Delivery of 23.5 million viewers across NBC TV, NBC Sports Digital and NFL Digital platforms.

• CBS Sports said its coverage of the SEC on CBS with No. 2 ranked LSU beating No. 3 ranked Alabama, 46-41, on Nov. 9  “delivered a massive audience, had an average of 16.636 million viewers and scoring a fast national household rating/share of a 9.7/24 . . . the  highest-rated regular-season college football game (excluding Conference Championships) on any network in eight years.

• Calling it the company’s biggest brand launch in more than a decade, Coca-Cola North America has unveiled Aha sparkling water, eyeing a March 2020 drop at retail. “As the largest and fastest-growing part of the water business, mainstream flavored sparkling water is a segment we know we must double-down on,” Celina Li, vp-water, Coca-Cola North America, said via the company. “Aha is our big-bet brand in this big-bet category.” Full story here.

POLL POSITION

MLB 2019 Award Finalists

MANAGER OF THE YEAR

Nov. 12 MLB Network (6 PM ET)
American League finalists: Rocco Baldelli, Minnesota Twins; Aaron Boone, New York Yankees; Kevin Cash, Tampa Bay Rays

National League finalists: Craig Counsell, Brewers; Mike Shildt, Cardinals; Brian Snitker, Braves

CY YOUNG

Nov. 13 MLB Network (6 PM ET)
AL Finalists: Gerrit Cole, RHP, Houston Astros; Charlie Morton, RHP, Tampa Bay Rays; Justin Verlander, RHP, Houston Astros

NL Finalists: Jacob deGrom, RHP, New York Mets; Hyun-Jin Ryu, LHP, Los Angeles Dodgers; Max Scherzer, RHP, Washington Nationals

MOST VALUABLE PLAYER

Nov. 14 MLB Network (6 PM ET)
AL Finalists: Alex Bregman, 3B, Houston Astros; Marcus Semien, SS, Oakland A’s; Mike Trout, OF, Los Angeles Angels

NL Finalists: Cody Bellinger, OF/1B, Los Angeles Dodgers; Anthony Rendon, 3B, Washington Nationals; Christian Yelich, OF, Milwaukee Brewers

KEEPING SCORE

Topps All-Star Rookie Team 2019

One player at each position plus a DH and pitchers. Topps said each player’s 2020 Topps Series 1 or Series 2 card would include the Rookie Cup trophy logo. Topps has been naming MLB All-Star Rookie teams for 60 years.
• Pete Alonso 1B, New York Mets
• Yordan Alvarez  DH, Houston Astros
• Nick Anderson P, Tampa Bay Rays
• Vladimir Guerrero, Jr. 3B, Toronto Blue Jays
• Keston Hiura 2B, Milwaukee Brewers
• Eloy Jimenez OF, Chicago White Sox
• John Means P, Baltimore Orioles
• Bryan Reynolds OF, Pittsburgh Pirates
• Victor Robles OF, Washington Nationals
• Will Smith C, Los Angeles Dodgers
• Mike Soroka P, Atlanta Braves
• Fernando Tatis Jr.  SS, San Diego Padres

BUY SELL

Weekend Box Office Nov. 8-10
1, Midway $17.5M
2. Doctor Sleep $14.1M
3. Playing With Fire $12.8M
4. Last Christmas $11.6M
5. Terminator: Dark Fate $10.8M
6. Joker $9.2M
7. Maleficent: Mistress Of Evil $8M
8. Harriet $7.2M
9. Zombieland: Double Tap $4.3M
10. Addams Family $4.2M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

JBL Giannis True Wireless See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs vs. Los Angeles Chargers Mexico City Estadio Azteca ESPN (Monday Night Football) 8 PM (ET

NFL Thanksgiving Nov. 28, 2019
• Chicago Bears vs. Detroit Lions Fox 12:30 PM (ET)
• Buffalo Bills vs. Dallas Cowboys CBS 4:30 PM (ET)
• New Orleans Saints vs. Atlanta Falcons NBC 8 PM (ET)

NBA Mexico 2019
• Dec. 12 Dallas Mavericks vs. Detroit Pistons Arena Ciudad de Mexico, Mexico City NBA TV 9 PM (ET)

NBA Christmas Dec. 25, 2019
• Boston Celtics vs. Toronto Raptors ESPN Noon (ET)
• Milwaukee Bucks vs. Philadelphia 76ers ABC 2:30 PM (ET)
• Houston Rockets vs. Godlen State Warriors ABC 5 PM (ET)
• Los Angeles Clippers vs. Los Angeles Lakers ESPN/ABC 8 PM (ET)
• New Orleans Pelicans vs. Denver Nuggets ESPN 10:30 PM

NHL Bridgestone Winter Classic Jan. 1, 2020

• Nashville Predators vs. Dallas Stars Cotton Bowl Stadium, Dallas NBC

Main
Thursday
Sep132018

Drive Time: U.S. Open Champ Naomi Osaka Signs With Nissan, More Deals To Come

By Barry Janoff

September 12, 2018: Naomi Osaka has shown that she can drive tennis balls on the court.

Now she can drive a Nissan en route to her tennis matches.

The automaker has unveiled the 20-year old as its newest brand ambassador.

Nissan said it would feature Osaka in upcoming global promotions and advertising, and will “support her activities as a tennis player, including providing Nissan vehicles at her tour destinations.”

The deal was unveiled during a press event in Nissan headquarters in Yokohama, Japan.

Financial terms of the three-year deal were not shared.

“Growing up, my Dad drove a Nissan,” she said during the event. “So being able to be a brand ambassador now, it feels as if I have come (back home).”

This is Osaka’s second new endorsement deal in the past few weeks, having signed with Citizen Watch just prior to the start of the U.S. Open.

She also has deals that include Nissin Foods, Yonex sporting goods, Wowow media company and adidas.

Her four-year adidas deal is due to expire this year but is being reported by The Times of London that she will re-sign in a multi-year pact for an estimated $8.5 million annually.

Osaka is an avid video-game player and listens to a lot of music on wireless headphones, especially when traveling, so deals in those categories would be organic, as would health/fitness, beauty (people love her hair), jewelry, tech and travel endorsements, among others.

Prior to the Citizen Watch deal, she was earning just over $1 million annually from endorsements.

Serena Williams takes in about $18 million in endorsements, the most among women athletes, according to Forbes.

The extended deals will cover 2020, when Tokyo hosts the Summer Games, giving the brands global exposure should Osaka seek and then earn a spot on Japan's national tennis team.

“This week has been a dream come to life, and I’m so honored to represent Japan and Nissan on the world stage,” said Osaka, who was born in Japan but relocated to the U.S. when she was three and now lives in Florida.

“I was drawn to partner with Nissan because of its strong Japanese DNA and global competitive spirit. The brand is always challenging expectations, and I look forward to bringing its vision for driving excitement to new audiences around the world.”

When asked which was her favorite Nissan, she said, “For me, it’s the GT-R, It’s fast.”

According to Asako Hoshino, svp-Nissan Motor Co., Ltd., “With a combination of grit and grace, Naomi Osaka is not afraid to take on the best tennis players of our time, and win.

“This is the same spirit of performance that Nissan has embodied throughout our history — exemplified most recently by the Nissan Leaf, which defied the odds to become the best-selling electric vehicle in the world.

"And just like Naomi, Nissan is just getting started," said Hoshino.

“This week has been a dream come to life, and I’m so honored to represent Japan and Nissan on the world stage."

Proving that she is a loyal customer, Osaka said at the time of the Citizen deal signing that when she was 15 her mom had given her a Citizen watch as a present.

She also will appear in multi-media marketing for Citizen.

She is now ranked No. 7 in the world, up 12 slots following her U.S. Open victory against Williams.

She earned $3.8 million for winning the U.S. Open Grand Slam, her second title of 2018 following her BNP Paribas Open win this past March in Indian Wells, Calif.

She is now up to No.4 on the Porsche Race to Singapore Leaderboard and said she is aiming to qualify for the BNP Paribas WTA Finals Singapore for the first time in her career.

"I went to the adidas distribution and they have this special dress for the people who go to Singapore, so I really wanted to go to Singapore," Osaka said on the WTA Insider Podcast.  "So I'm going to make that my No.1 goal right now, and I think it's been working out."

Naomi Osaka, Citizen Watch Working On First Multi-Media Campaign For Tennis Star

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