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• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on television, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• The XFL has named David Michael as its Chief Technology Officer (CTO). Michael was most recently chief information officer for The Madison Square Garden Company and previously was with GroupM North America, UBM Tech and PR Newswire.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

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KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Nov052014

Nascar Racing Four Young Drivers Onto Nick Sports With 'Hammer Down'

Special to NYSportsJournalism.com

November 5, 2014: Nascar is going extra laps to expand its audience by trying to make it younger and more diverse, the latest example of which is a programming alliance with Nickelodeon to be part of NickSports, a two-hour, weekly primetime programming block that debuted Sept. 3, on Nicktoons.

For its first entry, Nascar on Nov. 5 will debut the docu-series, Hammer Down, described as an original, four-episode series featuring four of Nascar’s rising stars: Kyle Larson, Ryan Blaney, Darrell "Bubba" Wallace Jr. and Kenzie Ruston.

Produced by Nascar Productions, the eight- to 12-minute episodes "will give audiences an all-access pass into the young athletes’ lives as they aspire to become elite Nascar drivers, while also enjoying time with friends and coming of age as young adults."

Hammer Down gives young sports fans an inside look into the world of Nascar through relatable personalities,” Zane Stoddard, Nascar vp-entertainment marketing and content development, said in a statement. “Nickelodeon is the leader in the kids’ entertainment space and we’re thrilled about the opportunity to align with such an influential brand to reach the next generation of Nascar fans.”
 
The first two episodes, “A Picture of Speed” and “The Family Business,” to air Nov. 5, spotlight Nascar Camping World Truck Series drivers Wallace, 21, and Blaney, 20, respectively.

In the episodes, the drivers will "share their racing roots, walk viewers through a Nascar race shop and garage and open up about their hobbies and the practical jokes that continue to bond them as friends," according to Nascar.

Among other inside info, Wallace reveals that he eats a lot of Fruit Roll-Ups. "That's kinda bad," the 21-year-old says. "But that's okay. I'm a kid, just like you."

The final two episodes will be focus on Nascar Sprint Cup Series driver Larson, 22, and Ruston, 23, the highest finishing female in Nascar K&N Pro Series history, and are scheduled to air later this month.

"We’re thrilled about the opportunity to align with such an influential brand to reach the next generation of Nascar fans.”

The weekly NickSports block also includes original and acquired long- and short-form content from the NFL, MLS, and WWE. It airs every Wednesday from 9-11 PM. ET.

According to Keith Dawkins, svp/GM for Nicktoons, TeenNick and Nick Jr., "More than 70% of kids ages 7-14 in the U.S. play two-to-three organized sports a year, so the interest and enthusiasm is already there. Our NickSports block will bring kids and families into the huddle by giving them an all-access pass to their favorite athletes, teams and leagues.”

In addition to Hammer Down, Nascar Productions said it would create four 60- to 90-second vignettes that would air during the NickSports block. The vignettes will "focus on key strategic Nascar initiatives that reflect principles of STEM (science, technology, engineering and math), the athleticism of Nascar drivers and the sanctioning body’s Green efforts, among other topics."

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