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• In response to the mass shooting that occurred in the early hours of August 4, 2019, The Dayton Foundation has established the Dayton Oregon District Tragedy Fund.

• NBC Sports Group and World Rugby today signed a four-year partnership to exclusively present the HSBC World Rugby Sevens Series across NBC Sports platforms in the U.S. through 2023. The HSBC Sevens Series was an NBC Sports property from 2010-2016.

• ESPN, X Games and MLB said that four more MLB clubs have joined the Shred Hate initiative, described as a “multi-faceted, innovative bullying prevention program striving to put an end to bullying in schools by encouraging youth to choose kindness.

The Boston Red Sox, New York Mets, New York Yankees and Oakland A’s will “support Shred Hate bullying prevention efforts and have the No Bully methodology implemented within select schools in their markets throughout the 2019-2020 academic year.”

The Los Angeles Dodgers and Pittsburgh Pirates are returning to the initiative for a second consecutive year. Other MLB clubs have also been part of the initiative, which launched in 2017.

• The Museum of Ice Cream — a hands-on destination that serves homemade ice cream and offers such activities as cookie carousel to a slide that leads into a pool filled with rainbow sprinkles — will add to its original (2016) San Francisco location with the opening of a second location, in New York City’s Soho (555 Broadway), spanning almost 25,000 square feet over three floors.

• On the same day that Naomi Osaka was named the No. 1 seed for the upcoming U.S. Open, the two-time Grand Slam winner has signed a deal with Hyperice, a recovery and performance technology brand that specializes in vibration and percussion fitness devices. She joins such athletes as Blake Griffin and Lindsey Vonn on the roster. Full story here.
 

• Kellogg's Frosted Flakes has signed a deal to become title sponsor for the renamed Tony the Tiger Sun Bowl.  The postseason CFB game will feature teams from the ACC and Pac-12 in the Sun Bowl, El Paso, Texas, on Dec. 31, 2019, and will air for the 52nd consecutive year on CBS. The game was known as the Hyundai Bowl from 2010-18.

• The NFL said the Pro Bowl would return to Orlando's Camping Ground Stadium for the fourth successive year, scheduled for Jan. 26, 2020. It will air live on ESPN and ESPN Deportes and be simulcast on ABC (3 PM ET). Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

XFL Teams (scheduled to begin play Februty 2020)

• Dallas Renegades
Globe Life Park

• Houston Roughnecks
TDECU Stadium

• Los Angeles Wildcats
Dignity Health Sports Park

• New York Guardians
MetLife Stadium

• St. Louis Battlehawks
The Dome

• Seattle Dragons
CenturyLink Field

• Tampa Bay Vipers
Raymond James Stadium

• Washington DC Defenders
Audi Field

KEEPING SCORE

The 32 men and 32 women who will be seeded in the singles draws at the 2019 U.S. Open (Aug. 26-Sept. 8) have named by the USTA:

U.S. Open Men’s Top Ten Seeds
1. Novak Djokovic, Serbia
2. Rafael Nadal, Spain
3. Roger Federer, Switzerland
4. Dominic Thiem, Austria
5. Daniil Medvedev, Russia
6. Alexander Zverev, Germany
7. Kei Nishikori, Japan
8. Stefanos Tsitsipas, Greece
9. Karen Khachanov, Russia
10. Roberto Bautista Agut, Spain

U.S. Open Women’s Top Ten Seeds
1. Naomi Osaka, Japan
2. Ashleigh Barty, Australia
3. Karolina Pliskova, Czech Republic
4. Simona Halep, Romania
5. Elina Svitolina, Ukraine
6. Petra Kvitova, Czech Republic
7. Kiki Bertens, Netherlands
8. Serena Williams, United States
9. Aryna Sabalenka, Belarus
10. Madison Keys, United States

BUY SELL

Weekend Box Office Aug. 23-25
1. Angel Has Fallen $21.3M
2. Good Boys $11.8M
3. Overcomer $8.2M
4. The Lion King $8.2M
5. Hobbs & Shaw $8.1M
6. Ready or Not $7.8M
7. Angry Birds 2 $6.4M
8. Scary Stories $6M
9. Dora and the Lost City of Gold $5.2M
10. Once Upon a Time in Hollywood $5M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Nov052014

Nascar Racing Four Young Drivers Onto Nick Sports With 'Hammer Down'

Special to NYSportsJournalism.com

November 5, 2014: Nascar is going extra laps to expand its audience by trying to make it younger and more diverse, the latest example of which is a programming alliance with Nickelodeon to be part of NickSports, a two-hour, weekly primetime programming block that debuted Sept. 3, on Nicktoons.

For its first entry, Nascar on Nov. 5 will debut the docu-series, Hammer Down, described as an original, four-episode series featuring four of Nascar’s rising stars: Kyle Larson, Ryan Blaney, Darrell "Bubba" Wallace Jr. and Kenzie Ruston.

Produced by Nascar Productions, the eight- to 12-minute episodes "will give audiences an all-access pass into the young athletes’ lives as they aspire to become elite Nascar drivers, while also enjoying time with friends and coming of age as young adults."

Hammer Down gives young sports fans an inside look into the world of Nascar through relatable personalities,” Zane Stoddard, Nascar vp-entertainment marketing and content development, said in a statement. “Nickelodeon is the leader in the kids’ entertainment space and we’re thrilled about the opportunity to align with such an influential brand to reach the next generation of Nascar fans.”
 
The first two episodes, “A Picture of Speed” and “The Family Business,” to air Nov. 5, spotlight Nascar Camping World Truck Series drivers Wallace, 21, and Blaney, 20, respectively.

In the episodes, the drivers will "share their racing roots, walk viewers through a Nascar race shop and garage and open up about their hobbies and the practical jokes that continue to bond them as friends," according to Nascar.

Among other inside info, Wallace reveals that he eats a lot of Fruit Roll-Ups. "That's kinda bad," the 21-year-old says. "But that's okay. I'm a kid, just like you."

The final two episodes will be focus on Nascar Sprint Cup Series driver Larson, 22, and Ruston, 23, the highest finishing female in Nascar K&N Pro Series history, and are scheduled to air later this month.

"We’re thrilled about the opportunity to align with such an influential brand to reach the next generation of Nascar fans.”

The weekly NickSports block also includes original and acquired long- and short-form content from the NFL, MLS, and WWE. It airs every Wednesday from 9-11 PM. ET.

According to Keith Dawkins, svp/GM for Nicktoons, TeenNick and Nick Jr., "More than 70% of kids ages 7-14 in the U.S. play two-to-three organized sports a year, so the interest and enthusiasm is already there. Our NickSports block will bring kids and families into the huddle by giving them an all-access pass to their favorite athletes, teams and leagues.”

In addition to Hammer Down, Nascar Productions said it would create four 60- to 90-second vignettes that would air during the NickSports block. The vignettes will "focus on key strategic Nascar initiatives that reflect principles of STEM (science, technology, engineering and math), the athleticism of Nascar drivers and the sanctioning body’s Green efforts, among other topics."

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