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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Saturday
Jun062015

'NBA 2K16' Game, Marketing Gets Spike In Interest From Curry, Harden, Davis, Lee

By Barry Janoff

June 5, 2015: 2K Sports' NBA games have always tried to provide something beyond the players on the court and the options available to those who play the game.

Spike Lee, whose resume includes directing such films as She's Gotta Have It, Mo' Better Blues, Malcolm X, He Got Game and Summer of Sam, has written and directed an all-new MyCAREER mode that will be part of NBA 2K16.

Lee also takes a lead role in marketing to support the video game's release, scheduled for Sept. 29.

According to Lee, “Partnering with legendary 2K and Visual Concepts is one of the most unique challenges I’ve had in filmmaking, and allows me to push the boundaries of innovative storytelling. My hope is fans will feel even more connected to the world of basketball in NBA 2K16.”

The cover of the game also is also a change from the norm, featuring three NBA stars each getting their own individual cover: NBA MVP Stephen Curry (Golden State Warriors), James Harden (Houston Rockets) and Anthony Davis (New Orleans Pelicans).

“This season has been an incredible journey for me and my teammates, and being selected as a cover athlete for NBA 2K16 is an amazing way to celebrate this year," Curry said in a statement. "It’s a blessing to be named a member of this special group and I am honored."

MyCAREER, which enables gamers to become the story of an NBA player, in NBA 2K16 features a "rich, original story written and directed by Lee and produced by Lee’s production company, 40 Acres and a Mule," according to 2K.

“Working with Spike Lee on NBA2K16’s MyCAREER has elevated our most popular game experience from both a visual and narrative perspective,” Greg Thomas, president for game developer Visual Concepts, said in a statement. “By writing and directing the MyCAREER storyline, Spike brings the real world experience of the NBA to life like never before making NBA 2K16 the ultimate simulation.”

The theme of the marketing campaign, "Story is Everything," picks up the tagline of the game itself, "Be the Story."

"No basketball game exists in a vacuum," Lee says in the campaign's TV spot, which he narrates while shots of basketball hoops, courts, trophies and NBA action. "What's come before. What will follow. On these courts, the score is everything. It's what makes us cheer and boo. Before the game has even started, it's what turns us into fans and haters. It gives us underdogs, upsets, dynasties, buzzer-beaters, classic rivalries.

"At its best," he continues, "the story can turn a jump shot into The Shot (as we see Michael Jordan hitting the NBA Finals game-winner against the Utah Jazz in 1998)."

Ultimately, Lee asks, "So, what will your story be?" (See the full spot here.)

Support includes Internet and social media destinations.

"Fans had a chance to get a glimpse of what I’m capable of this season, so I’m honored to be recognized as a cover athlete of NBA 2K16," Harden said in a statement about his experience and story. "I’ve dreamed of making it since I was a kid, and seeing myself on the cover is an incredible feeling.”

Added Davis, “I’ve enjoyed working with 2K the past few years and it’s an honor to be selected for a cover of NBA 2K16. Just thinking about the players who have been on NBA 2K covers before me makes me feel humbled to be in such amazing company.”

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