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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Jun182019

Chip Shot: Anthony Davis First Deal As A Laker Puts Him In The Game With Ruffles

By Barry Janoff

June 18, 2019: Anthony Davis is already cashing in on his trade this week from the New Orleans Pelicans to the Los Angeles Lakers.

The six-time All-Star has signed what was called a “first-of-its-kind chip deal" with Ruffles, the official chip of the NBA.

Beyond traditional marketing, Davis will be a Ruffles “creative partner to develop bold products and offer transformational fan experiences.”

The Ruffles-Davis alliance will include the NBA All-Star in February 2020 in Chicago, which is Davis' hometown.

Financial terms of the alliance, which was initiated before his trade was finalized, were not shared.

The first offering from the partnership was the unveiling of the Ruffles-inspired signature shoe, The Ruffles Ridge Tops, from iconic Los Angeles-based designer Shoe Surgeon.

Ruffles, a Frito-Lay brand, said that people who purchase a bag of their chips June 24-Aug. 4 and enter the on-pack code would have a chance to “win coveted fashion and sports ‘grails’ daily,” with the grand prize being a pair of the Ruffles and Davis-crafted sneakers. (See packaging for details.)

"AD's passion for the game is palpable and it's been a privilege to partner with him on ways we can harness that passion to connect with fans throughout the entire season, both in-game and at-home," Sadira Furlow, vp- marketing for Frito-Lay North America, said via the division of PepsiCo.

”We're only just launching the Chip Deal, but already you can expect to see much more from Ruffles and AD in the coming months."

A separate Ruffles promotion not associated with Davis, “Hit A Streak and You Could Win Seats To A 2020 NBA Finals Game,” runs through the end of June. (Details here.)

Davis also has deals that include Mobil 1, Foot Locker, Red Bull and Nike.

He is listed at No. 39 on Forbes’ “Highest Paid Athletes in the World” list, with $25.6 million in salary and $9 million in endorsements (prior to the Ruffles deal).

According to Davis, "Ruffles keeps finding new ways to make the game more fun for basketball fans and a 'Chip Deal' in itself is unprecedented — which is exactly why I wanted to do it,.

”From the design of the Ridge Tops to new flavors and contests, I have a lot of ideas and Ruffles shares my excitement for making them happen."

The Ruffles Ridge Tops feature the colors of a Ruffles bag, interchangeable shoelaces to mimic shades of Ruffles flavors, a hidden pocket with a silver lining and ribbed accent near the heel that “allude to the experience of opening a Ruffles bag and the silhouette of the ridged chip” and, akin to ingredients on a package, a "Shoetrition Facts" label on the tongue “detailing both the material and intangible elements that were necessary to bring this shoe to life.”

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