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QUICK HITS

• Weekend Box Office via Comscore: 
1. Tyler Perry's Boo 2! A Madea Halloween $21.6M
2. Geostorm $13.3M
3. Happy Death Day $9.4M
4. Blade Runner 2049 $7.2M
5. Only The Brave - Sony $6M
6. The Foreigner $5.5M
7. It $3.5M
8. The Snowman 3.4M
9. American Made $3.2M
10. Kingsman: The Golden Circle $3M

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.

POLL POSITION
Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Oct032013

NBA's Global Party Includes New Locations, More Marketing, Increased Jersey Sales

By Barry Janoff

October 3, 2013: Claiming that "Every aspect of what we are doing will be growing," NBA commissioner David Stern this weekend will officially launch the international leg of the league's pre-season, which then will carry over to the regular season with an increased presence worldwide.

For the 2013-14 season, NBA Global Games includes a record 12 NBA teams playing ten games — eight preseason and two regular-season — in ten cities in seven countries.

NBA games will be played for the first time in Brazil; Philippines; Bilbao, Spain; and Manchester, England.

The league for the first time will be playing international regular-season games in two countries in the same season: Minnesota Timberwolves and San Antonio Spurs playing in the Mexico City Arena (Dec. 4); and the Atlanta Hawks and Brooklyn Nets traveling to the United Kingdom for a game in The O2 (Jan. 16).

According to the league, NBA teams collectively will travel 116,341 miles.

The global travel will come with a bevy of marketing partners and activation. For the second consecutive year, the NBA's series of games in Europe will be presented by BBVA, the league's official bank partner.

Other league partners that will have a presence include adidas, Nike, Coca-Cola and its Sprite brand and Spalding.

The NBA is adding its own marketing support with a global campaign, "One Game. One Love," which will debut for international fans in each of the eight cities across five continents hosting games as part of NBA Global Games beginning on Oct. 5 in Istanbul.

The spot opens on a sequence of NBA players and fans going through their pre-game rituals. As the opening tip-off arrives, text offers, "It's been 107 days, 2,568 hours, 154,080 minutes. And now the game we love is back. New season. More amazing. From the first tip, it's the NBA. And it’s for all of us. One Game One Love.” (See the full spot here.)

Two pre-season games in China between the Los Angeles Lakers and Golden State Warriors will take place in the MasterCard Center in Beijing (Oct. 15) and Shanghai's Mercedes-Benz Arena (Oct. 18). (See the full schedule here.)

The league said that 14 NBA.com international sites would offer local language and insight. On location, about a dozen NBA legends are scheduled to make personal appearances. In addition, NBA Cares events are being scheduled for ten cities in seven countries and territories on four continents.

All eight pre-season games will air live on NBA TV in the U.S. and on NBA League Pass International, and will be televised to fans in 215 countries and territories. The NBA will also engage with its social media community of more than 455 million fans and followers on a global basis in real time and provide unprecedented behind-the-scenes access for fans.

Many of the players wearing the best-selling NBA jerseys in the world will have the opportunity to expand their reach during the NBA's global games.

According to adidas' international sales for the 2012-13 season, the Top 15 best-selling jerseys are:

1. LeBron James, Miami Heat 2. Derrick Rose, Chicago Bulls
 3. Kobe Bryant, Los Angeles Lakers 
4. Kevin Durant, Oklahoma City Thunder
 5. Dwyane Wade, Miami Heat 
6. Carmelo Anthony, New York Knicks
 7. Dwight Howard, Los Angeles Lakers (now with the Houston Rockets)
 8. Deron Williams, Brooklyn Nets
 9. Blake Griffin, Los Angeles Clippers
 10. Rajon Rondo, Boston Celtics
 11. Steve Nash, Los Angeles Lakers 
12. Chris Paul, Los Angeles Clippers
 13. Russell Westbrook, Oklahoma City Thunde r
14. Kevin Garnett, Boston Celtics (now with the Nets) 15. Joe Johnson, Brooklyn Nets.

The top-selling NBA jerseys in the U.S. for the 2012-13 season:
1. LeBron James, Heat
 2. Derrick Rose, Bulls
 3. Kobe Bryant, Lakers
 4. Kevin Durant, Thunder 
5. Carmelo Anthony, Knicks
 6. Dwyane Wade, Heat 
7. Dwight Howard, Lakers 
8. Deron Williams, Nets
 9. Blake Griffin, Clippers 
10. Rajon Rondo, Celtics.

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