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NEWS REAL
• Jon Hayes, the Cincinnati Bengals TE coach for the last 16 seasons and a NFL TE for the Kansas City Chiefs and Pittsburgh Steelers, has been named head coach and GM XFL St. Louis. Hayes joins Kevin Gilbride (New York), Pep Hamilton (Washington, D.C.), Bob Stoops (Dallas), Marc Trestman (Tampa Bay) and Jim Zorn (Seattle) as XFL head coaches. Los Angeles and Houston head coaches are still to be named.

• MLS and U.S. Soccer have signed a three-year deal with Headspace, which develops meditation and mindfulness apps. Headspace is also creating a personalized training program for each individual athlete on the U.S. Women’s National Team prior to their defense of the FIFA Women’s World Cup this summer in France.

• adidas has unveiled the ”Loop Creation Process,” to produce fully recyclable performance footwear working with Parley for the Oceans using products made from up-cycled marine plastic waste.

FutureCraft Loop is a 100% recyclable performance running shoe which “can be returned to adidas, broken down and reused to create new performance running shoes.” adidas said the first-gen release is a part of adidas' “widest-ever global beta program, ahead of the wider commercial release targeted for Spring-Summer 2021.”

• Per the NFL: “As of earlier this week NFL Network and NFL RedZone are no longer available to AT&T U-Verse subscribers or DTV Now subscribers. While the NFL remains committed to negotiating renewed agreements on fair and equitable terms, AT&T has not been willing to actively engage." 

• Grey Goose vodka has unveiled a global brand platform, “Live Victoriously,” described as “an answer to consumers' demand for more authentic and relatable luxury brands..." TV is led by a 60-second spot that implores people to “Live like  ... you're the special occasion ... every day is your birthday ... your phone doesn't exist ... the world is your stage . . . you crashed your own wedding . . . like you’re worth it.” Spots will air thru June across cable, network primetime and sports programming.

• A significant collection of Jackie Robinson memorabilia is part of the Goldin Auctions 2019 Spring Auction, now through May 11 celebrating the 100th anniversary of the birth of Jackie Robinson, with a portion of the proceeds benefiting the Jackie Robinson Foundation. Full story here.
POLL POSITION

The Naismith Memorial Basketball Hall of Fame Class of 2019

(To be enshrined on Sept. 6 in Springfield, Mass.)

• Al Attles
• Carl Braun
• Charles “Chuck” Cooper
• Vlade Divac
• Bill Fitch
• Bobby Jones
• Sidney Moncrief
• Jack Sikma
• Teresa Weatherspoon
• Paul Westphal
• Tennessee A&I Teams of 1957-1959
• Wayland Baptist Flying Queens of 1948-1982

KEEPING SCORE

Top Ten Most Valuable MLB Franchises
1. New York Yankees $4.6B
2. Los Dodgers $3.3B
3. Boston Red Sox $3.2B
4. Chicago Cubs $3.1B
5. San Francisco Giants $3B
6. New York Mets $2.3B
7. St. Louis Cardinals $2.1B
8. Los Angeles Angels $1.9B
9. Philadelphia Phillies $1.85B
10. Houston Astros $1.77B

Source: FORBES

BUY SELL

Weekend Box Office April 12-14
1. Shazam! $25.1M
2, Little $15.5M
3. Hellboy $12M
4. Pet Seminary $10M
5. Dumbo $9.2M
6. Captain Marvel $8.6M
7. Us $6.9M
8. After $6.2M
9. Missing Link $5.8M
10. The Best of Enemies $2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Notre Dame Cathedral '16 See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Jan172019

Antetokounmpo, Thompson, Lillard Star In NBA Chinese 'Year Of Pig' Campaign

By Barry Janoff

January 17, 2019: Giannis Antetokounmpo of the Milwaukee Bucks, Damian Lillard of the Portland Trail Blazers and Klay Thompson of the Golden State Warriors have lead roles in multi-media marketing for the NBA’s celebration of 2019 Chinese New Year.

The three stars appear in three TV spots breaking this week to support the NBA honoring the Chinese New Year, the Year of the Pig, which begins Tuesday Feb. 5.

New this year, the NBA’s eighth Chinese New Year celebration, is KUN (Cai Xukun) a 20-year-old singer who was born in Huaihua,China, and is the NBA Chinese New Year celebration brand ambassador, which marks the first time the NBA has featured a Chinese celebrity in its Chinese New Year activation.

The NBA said a record 15 NBA teams would host Chinese New Year-themed celebrations in their home arenas over a two-week period, beginning  Jan. 29 with a national broadcast doubleheader on TNT featuring the New Orleans Pelicans vs. Houston Rockets followed by the Philadelphia 76ers vs. Los Angeles Lakers.

“Chinese New Year is a global event, and the NBA is thrilled to bring joy and basketball to our fans as they celebrate the holiday with their families,” Derek Chang, NBA China CEO, said via the league.

“It’s great to see more players and teams joining the celebration and engaging with our passionate Chinese fans in authentic ways.”

The trio of spots — “When It Begins,” Favorite Part” and “So Special” — each starring Antetokounmpo, Lillard, Thompson and KUN, will air across NBA media partners throughout the month, including ESPN, TNT and NBA TV; in-arena and on NBA social media platforms.

Participating teams will wear special Chinese New Year jerseys and celebrate the holiday with various in-game elements, fan giveaways, musical performances, special content, dancers, food, courtside signage, concourse decorations and partner activations.

During the NBA Chinese New Year Celebration 2019, fans in Greater China will be able to watch more than 65 live games on CCTV, Tencent, BesTV, Guangdong Radio and Television, GreatSports, Videoland, ELTA, Eleven Sports, Sports 2 World, Migu C and ViuTV.

“Participating in the NBA Chinese New Year campaign has been such a great experience and opportunity to learn more about Chinese New Year traditions,” Antetokounmpo. said via the league  “I’m looking forward to playing during the holiday period and putting on a show for all my fans.”

The NBA’s entity that conducts all of the league’s businesses in China was formed in January 2008 after its first office opened in Hong Kong in 1992.

Following NBA China Games 2018, 17 NBA teams have played 26 games in China.

The spots highlight the best parts of Chinese New Year.

When It Begins” looks the start of Chinese New Year, from family reunions to nighttime fireworks.

Favorite Part” celebrates the best parts of Chinese New Year, such as family reunions and nighttime fireworks,

So Special” features the traditions of Chinese New Year, including  red envelopes filled with gifts to homes filled with decorations.

According to Thompson, “I am happy to celebrate Chinese New Year with the fans in China.

“I love being able to meet my Chinese fans each summer and appreciate this chance to give my new year’s blessings during this festive time in such a fun, unique way.”

Teams participating in the NBA’s 2019 Chinese New Year events include the Atlanta Hawks, Brooklyn Nets, Chicago Bulls, Cleveland Cavaliers, Dallas Mavericks, Detroit Pistons, Golden State Warriors, Houston Rockets, Indiana Pacers, Los Angeles Clippers, New York Knicks, Philadelphia 76ers, Sacramento Kings, Toronto Raptors and Washington Wizards.

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