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QUICK HITS

• The NBA London Game 2019 will feature a regular-season game between the Washington Wizards and the New York Knicks in The O2 on Thursday, Jan. 17. Marketing partners include Foot Locker, Gatorade, Nike, SAP and Tissot, with additional partners to be unveiled in the coming months.

• The Denver Broncos home field is getting a temporary name change to Broncos Stadium at Mile High. It had been Sports Authority Field at Mile High, but the national sporting goods retailer, which had been based in Englewood, Col., ceased operations in July 2016. A search for a more permanent naming rights holder is currently underway.

• Per AP Sports: Burger King in Russia ran a promotion on social media offering a lifetime supply of Whoppers to any women who become pregnant by World Cup players. The offer was then deleted, In a statement Wednesday to AP, Burger King said, “We are sorry about the clearly offensive promotion that the team in Russia launched online. (It) does not reflect our brand or our values and we are taking steps to ensure this type of activity does not happen again.”

• The PGA TOUR has signed a deal with Facebook to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Airing on Facebook Watch in the U.S., coverage begins at the Travelers Championship on June 23-24. Other events in 2018 include: Quicken Loans National; A Military Tribute at The Greenbrier; John Deere Classic; RBC Canadian Open; World Golf Championships-Bridgestone Invitational; Wyndham Championship; and The Northern Trust.

KEEPING SCORE

MLB has released the leaders by position for the 2018 All-Star Game (as of June 19), with voting sponsored by Camping World. (Voting ends July 5 at 11:59 PM ET.)

American League: 1B José Abreu (Chicago White Sox), 2B José Altuve (Houston Astros), SS Manny Machado (Baltimore Orioles), 3B  José Ramirez (Cleveland Indians); OF Mike Trout (Los Angeles Angels). Aaron Judge (New York Yankees), Mookie Betts (Boston Red Sox); Wilson Ramos (Tampa Bay Rays), Gary Sanchez (New York Yankees); DH Victor Martinez (Detroit Tigers).

National League: 1B Freddie Freeman (Atlanta Braves), 2B Ozhaino Albies (Atlanta Braves), SS Brandon Crawford (San Francisco Giants), 3B Nolan Arenado (Colorado Rockies); OF Matt Kemp (Los Angeles Dodgers), Nick Markakis (Atlanta Braves), Bryce Harper (Washington Nationals); C Wilson Contreras (Chicago Cubs),Buster Posey (San Francisco Giants).

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

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COLLEGE

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CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jan042016

NBA, State Farm Ensure Alliance For More Years, Add USA Basketball, D-League

By Barry Janoff

January 4, 2016: Helping to usher in the New Year, State Farm said it has signed a new multi-year marketing alliance with the NBA, which began in 2010.

State Farm said it would continue to work with the NBA and the WNBA on various programs, including State Farm All-Star Saturday Night and the NBA Draft and WNBA Draft presented by State Farm and as presenting partner for the WNBA Community Assist Award.

Key additions to the new deal include State Farm becoming an official supporter of the NBA D-League and USA Basketball, where it will work on such efforts as the USA Basketball Exhibition Tour.

State Farm also has been integrated into the NBA’s 25,000-square-foot flagship store in New York, which opened last month, via the State Farm NBA Store Assist Center, a branded concierge service for customers.

In addition to its activities at the league level, State Farm also has stanchion signage with 25 NBA teams.

Financial terms of the renewal were not disclosed.

According to the insurance firm, "State Farm has defined its relationship with the NBA through the metaphor of 'the assist,,' a term that aligns with the company’s mission of providing help to their millions of customers across the country."

The new pact comes on the heels of State Farm unveiling an ad campaign, "The Hoopers," which features NBA stars including Chris Paul, DeAndre Jordan, Kevin Garnett, Damian Lillard and Kevin Love.

The effort, which broke on Christmas Day and will include five TV spots and multi-platform support, replaced the three-year effort, "Born to Assist." The TV spots, including the introductory "Meet The Hoopers," see the family getting into various situations in which they get an assist from their neighbor, a State Farm agent.

“At State Farm, creating meaningful relationships with customers and providing them with real help when they need it isn’t just a job, it’s in our DNA,” Patty Morris, marketing director, brand content for State Farm, said in a statement regarding the new campaign. “The ‘Hoopers’ gives us a chance to demonstrate that in an entertaining way through the context of basketball. Even an all-star family can use an assist every now and then.”

State Farm spots are in regular rotation among the NBA’s media partners, including ESPN/ABC and Turner Sports.

State Farm All-Star Saturday Night will be part of the NBA's 2016 All-Star weekend in Toronto this February.

The State Farm Assist Tracker, located on the NBA's Web site, monitors the total number of assists generated during the season.

Throughout the regular season, the Boys & Girls Club of America will receive $5 per assist. During the NBA All-Star Game 2016, the organization will receive $1,800 per assist (in honor of the 18,000 agents State Farm has across the country). Assists will be tallied based on the NBA’s official Player Tracking system, with State Farm and NBA providing matching funds for all donations.

State Farm Wants You To Meet, Greet, Tweet The Hoopers

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