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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

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NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Mar252015

NCAA, IMG Extend, Expand Marketing, Sales Alliance In $4.6B Playing Field

Special to NYSportsJournalism.com

March 25, 2015: The NCAA and IMG have signed a new ten-year alliance that focuses on marketing rights with the National Association of Basketball Coaches and Women’s Basketball Coaches Assn., includes extended rights for publishing programs, licensing agreements, and assistance with championship ticketing sales; and broadens their relationship in several new key areas.

Financial terms of the new deal with IMG, which as been partnered with the NCAA since 1975, were not disclosed. IMG handles marketing, events, sponsorships and representation in sports, fashion and media worldwide,

As part of the new pact, IMG, through its licensing affiliate, the Collegiate Licensing Company, IMG will continue to manage the NCAA’s trademark licensing program, as well as the equipment supplier program for NCAA championships. This also includes the sale of officially licensed NCAA products, such as NCAA championship basketballs, baseballs, volleyballs, and softballs.

Retails sales of college merchandise tops $4.6 billion annually, according to IMG College.

IMG, the exclusive licensed publisher and vendor for all NCAA championship game programs, including both print and digital formats, will continue to cover all 90 NCAA Division I, II and III championships in 23 sports, held annually at more than 600 sites.

Among the new platforms, IMG will handle sales representation of the NABC and WBCA programs at various club meetings, awards shows, professional development programs, fantasy camps, marketing symposia, and other events throughout the year.

Also new, ticket sales to select NCAA championship events will be run by a new operation in Indianapolis,where the NCAA is headquartered, that will be managed and staffed by IMG Learfield Ticket Solutions.

"We’re honored to extend, expand and strengthen our relationship with an organization that is vital to the continued growth and success of college sports.”

“IMG has tremendous reach in the collegiate market and with many of our NCAA member schools," Mark Lewis, evp-championships and alliances for the NCAA, said in a statement. "We’re excited about the opportunities this expanded relationship will bring to the assets we have to offer in the market place to strengthen our current programs and activations."

According to Ben Sutton Jr., chairman and president for IMG’s College Division, “IMG is proud to have been partnered with the NCAA since 1975. We’re honored to extend, expand and strengthen our relationship with an organization that is absolutely vital to the continued growth and success of college sports.”

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