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POLL POSITION
Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Most-Watched Winter Olympics in U.S. TV History
1. Lillehammer, 1994* 204 million
2. Vancouver, 2010 190 million
3. Salt Lake City, 2002 187 million
T4. Torino, 2006 184 million
T4. Albertville, 1992 184 million
T4. Nagano, 1998 184 million
* Nancy Kerrigan/Tonya Harding incident

Source NBC Sports

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NYSportsJournalism.com + Topic Of Requested Search

State Farm: Getting Older Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Dec022016

NCAA Unveils Details, Activation For 2018 Men’s March Madness Final Four

By Barry Janoff

December 1, 2016: The NCAA likes to plan ahead, well ahead, as evidenced by its selection in early November of New Orleans as the host city for the 2022 Men’s Basketball Div. I host city.

Today, the NCAA unveiled the official logo for the 2018 Final Four, scheduled to take place in San Antonio’s Alamodome, March 29-April 2, 2018.

This will be San Antonio’s fourth time hosting the Final Four, but the first time since 2008. The other years were 1998 and 2004.

The 2018 NCAA Women's Division I Basketball Final Four is scheduled for March 30 and April 1 in the Nationwide Arena in Columbus, Ohio.

The advanced planning, in this case some 18 months out, gives all parities involved access to official logos and other NCAA marks to be used in conjunction with marketing, sponsorship deals and other activation.

The San Antonio Local Organizing Committee, which is working with the NCAA on the event, said the logo and related marks would be used to not only support the Final Four but the city’s 2018 Tricentennial Celebration as well.

"Today’s logo unveiling for the 2018 Final Four is another reminder for the incredible level of enthusiasm this community has for the event," Dan Gavitt, vp-NCAA men’s basketball championships, said during a media event in San Antonio.

"It’s evident that the Final Four has such a lasting impact on the host city. We’re excited to bring the Final Four back to San Antonio, and we’re grateful to the people of this beautiful city for the effort they put forth to make the games, the ancillary events and community initiatives so memorable for all those involved.," said Gavitt.

San Antonio Sports, the city’s non-profit sports commission involved in attracting sports events to the region, said that its  "I Play! After-School" program would add basketball to its curriculum as a legacy of the 2018 Final Four.

Jenny Carnes, SALOC executive director; said that SALOC would seek more than 3,500 volunteers to help stage the 2018 Men’s Final Four. (Details here.)

"The Alamo City has been truly blessed by the partnership formed with the NCAA," Pat Frost, chairman for SALOC, said during the media event to unveil the Final Four logo. "Its basketball championships have brought millions of dollars to our community, helped our city shine in the national spotlight and provided countless opportunities for our youth to reap the benefits of hosting a Final Four."

The NCAA initiated its play-it-forward strategy for the Final Four in 2014, when it named future sites for 2017-2021. Dan Gavitt, vp-NCAA men’s basketball championships, said that process would continue next year with the 2023, 2024 and 2025 Men's Final Four locations scheduled to be named in the summer of 2018.

NCAA corporate champions currently include AT&T, Capital One and Coca-Cola.

Corporate partners include Allstate, Amazon Echo, Microsoft’s Bing, Buffalo Wild Wings, Buick, Enterprise, Infiniti, Lowe’s. LG, nabisco, Northwest Mutual, Pizza Hut, Reese’s Unilever and Wendy’s.

Between now and 2022, upcoming Men’s Div. I Final Four sites are:

April 1/3, 2017 University of Phoenix (AZ) Stadium
• March 31/April 2, 2018 Alamodome San Antonio
• April 6/8, 2019 U.S. Bank Stadium Minneapolis
• April 4/6, 2020 Mercedes-Benz Stadium Atlanta
• Dares TBD 2021 Lucas Oil Stadium Indianapolis
• Dates TBD 2022 Mercedes-Benz Superdome New Orleans

NCAA Beings Planning For 2022 Men’s Hoops Final Four

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