Top
POLL POSITION
Sports Marketer Of The Year 2016
 
pollcode.com free polls
WHAT YOU SAY!?

Baseball Hall Of Fame 2017 Voting Results
Ballots Cast: 442
Needed for Election: 332
(Votes/Percentage)
381 Jeff Bagwell 86.2%
380 Tim Raines 86.0%
336 Ivan Rodriguez 76.0%

327 Trevor Hoffman 74.0%
317 Vladimir Guerrero 71.7%
259 Edgar Martinez 58.6%
239 Roger Clemens 54.1%
238 Barry Bonds 53.8%
229 Mike Mussina  51.8%
199 Curt Schilling 45.0%
151 Lee Smith 34.2%
105 Manny Ramirez 23.8%
97 Larry Walker 21.9%
96 Fred McGriff 21.7%
74 Jeff Kent 16.7%
59 Gary Sheffield 13.3%
45 Billy Wagner 10.2%
38 Sammy Sosa 8.6%
SOURCE: Baseball Hall of Fame

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
May302012

Calvin Klein Fashions Marketing Alliance With NBA's Brooklyn Nets, Barclays Center

By Barry Janoff

May 30, 2012: Despite the team's uncertain roster on the court for the 2012-13 season, the Brooklyn Nets continue to build one of the strongest marketing rosters in the NBA.

Team owners said that fashion firm Calvin Klein has signed a "fully integrated strategic marketing alliance" with the Nets and their new home venue, Barclays Center. The company's pact to become a founding partner includes a multitude of sponsorship, activation and fan experiential opportunities.

Financial terms were not disclosed.

In addition to Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp., founding partners for Barclays Center include Cushman & Wakefield, EmblemHealth, Foxwoods Resort Casino, MetroPCS, Stolichnaya, and Ticketmaster. Other sponsors include Anheuser-Busch, Coca-Cola, Haier America, HighPoint Solutions, LIU Brooklyn, New York Marriott at the Brooklyn Bridge, Tyco and Willis.

The franchise said specific activation would include the presenting sponsorship for both the “Calvin Klein Courtside Club” and the “Calvin Klein VIP Entrance” (which will be located on Atlantic Avenue at Barclays Center), Calvin Klein branding on courtside seats, TV-visible courtside and baseline signage, a branded backdrop "during certain marquee events" and a "major advertising presence" via “Street-to-Seat” brand signage and exposure at Barclays Center.

Barclays Center is scheduled to open in September 2012 with 18,200 seats for basketball and up to 19,000 seats for concerts. It will also have 100 luxury suites, four bars/lounges, three clubs and a restaurant.

“The premium positioning and treatment of the Calvin Klein brand within this amazing new venue will serve to further enhance the consumer experience and reinforce our brand image to an engaged audience,” Tom Murry, president and CEO for Calvin Klein, Inc., said in a statement. “We are looking forward to participating in the exciting and compelling lineup of world class events and performances that Barclays Center is assembling.”
 
According to Brett Yormark, CEO for Barclays Center and the Brooklyn Nets, “The Calvin Klein brand is one of the finest and most fashionable in the world and its message of excellence aligns perfectly with the premium experience at Barclays Center . . . We are pleased that Calvin Klein, Inc. has become a founding partner for Barclays Center as we continue our commitment to bring premier brands to Brooklyn and to the world’s number one market.”

Brooklyn Nets Are Open For Business

Back to Home Page