Top
POLL POSITION
What Are You Watching In April 2018
 
pollcode.com free polls
QUICK HITS

• Through the first two weekends of the NBA Playoffs, national ad spend has reached $135.1 million across league media partners: TNT, ESPN, ESPN 2, ABC and NBA TV, according to iSpot.TV.  That is down from $145 million at the same point a year ago. Leading brands are Burger King (232 spots), Taco Bell (197), Verizon (158), Gatorade (157) and Corona Extra (147).

• NBC Sports said its coverage of the 2018 NHL Stanley Cup Playoffs across the networks of NBCUniversal is averaging a Total Audience Delivery of 751,000 viewers through Sunday, the best in four years through the first 12 days of the playoffs. Coverage on NBC is the best since 2015, while cable coverage on NBCSN is the best in six years. Live streaming of the first 12 days of the Stanley Cup Playoffs has set records in all key metrics.

• Olympic Gold Medalist and 4-time World Championship cross-country skiing medalist Jessie Diggins has signed with Ross-Simons jewelers. According to Diggins, “Fabulous jewelry at great values is what Ross-Simons is all about, and I believe in the sincerity of that message.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NFL Draft: Fox, NFL Net See More Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar092010

NFL Makes Call To Verizon Wireless, Disconnects Sprint Nextel Deal

March 9, 2010: The National Football League said it has signed a four-year deal making Verizon Wireless the league's official wireless service sponsor. Financial terms were not disclosed.

Verizon replaces Sprint Nextel as the NFL's wireless provider, which signed a five-year deal in 2005 as the league's first wireless telecom sponsor and literally took the NFL from zero-to-60 in enabling fans to access content via their mobile phones.

The NFL said the partnership with Verizon would "become increasingly rich" as Verizon Wireless launches its 4G network. Verizon said it plans to have 4G available in 25 to 30 markets in 2010 and in "virtually all of its current nationwide 3G footprint by the end of 2013."

The alliance will first be experienced by fans during coverage of the 2010 NFL Draft,  April 22-24, with feeds available over their mobile phones. Verizon Wireless will also launch NFL-themed marketing to coincide with the 2010 season.

Among the programming that will be available during the regular season will be the NFL RedZone channel from the NFL Network, which launched last season and airs live look-ins of every key play and touchdown from Sunday afternoon games; and live streaming of NBC's Sunday Night Football and NFL Network's Thursday Night Football.

In addition, the deal will give fans 24/7 access to the NFL Network. That includes game highlights and an extensive collection of on-demand video featuring analysis and inside access from NFL Network and NFL Films. Other features during the season will be live radio broadcasts of every regular season and playoff game from both home and away teams; access to fantasy information, news, and player and team statistics; and customizable NFL alerts, ringtones and graphics.

During the upcoming draft, Verizon Wireless will offer live 24/7 stream of NFL Network's coverage from Radio City Music Hall in New York, extensive collection of on-demand video of NFL Network analysis. a pick-by-pick Draft tracker updated in real time, and in-depth prospect profiles, blogs and news.

Verizon Wireless also is a sponsor of the U.S. Speedskating Team, has alliances in Nascar, and has naming rights to Verizon Center in Washington, home to the NBA's Wizards, WNBA's Mystics and NHL's Capitals. Verizon, a joint venture between Verizon Communications and Vodafone Group, drew the ire of the U.S. Olympic Committee during the Winter Olympics for running Olympic-themed spots although rival AT&T is the USOC's official telecom partner.

"This is an agreement that has, at its core a mutual desire by both the NFL and Verizon Wireless to provide consumers with what they want on and off the field," John Stratton, evp and CMO for Verizon Wireless, said in a statement.  "For Verizon Wireless, it is NFL content delivered over our 3G network so football fans can extend the excitement of the sport long after the last touchdown of a season.  And the NFL content is customizable in that consumers have options from video to ringtones to alerts; the choice is theirs."

According to Brian Rolapp, the NFL's svp-media strategy, "We are looking forward to working with Verizon Wireless to deliver our fans the most extensive experience on mobile phones. Our fans have an insatiable appetite for football, and we will be able to keep them connected wherever they are on game day but also throughout the year."

Verizon said that additional information on specific phones and associated pricing will be available closer to the start of the NFL season in August.

Back to NFL

Back to Home Page