Top
NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Barilla: Roger Federer See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Tuesday
Nov272018

NFL Expands My Cause, My Cleats Platform Through 2018 Season, Playoffs

By Barry Janoff

November 27, 2018: Having seen tremendous response to its first two My Cause, My Cleats activation, the NFL is expanding and enhancing its third annual event beginning this week to encompass the remainder of the regular season and through the playoffs.

Today has been designated as My Cause, My Cleats Unboxing Day, when teams will debut their players' custom cleats for this weekend's launch of the 2018 My Cause, My Cleats campaign.

During Weeks 13-15, each NFL team will designate one home game as their My Cause, My Cleats game, when players will wear customized cleats reflecting their commitment to charitable causes during these games.

More than 800 players are planning to showcase their causes on-field during My Cause, My Cleats games.

Players and teams worked directly with local customizers, as well as Nike, Under Armour and adidas, to design their cleats.

According to the NFL, 25% of player causes support health and wellness, 19% youth-related programs, 16% cancer awareness and prevention, 6% military, 6% social justice, 3% mental health issues and 25% various causes such as anti-bullying, domestic violence, prevention of animal cruelty, gun violence prevention, drunk driving prevention, literacy and special needs.

"The philanthropic passions of NFL players come to life in incredible ways all year long," NFL commissioner Roger Goodall said via the league .”We are proud to expand our efforts to highlight the extraordinary impact of NFL players and teams in communities across the country."

Throughout January and February, the NFL said it would focus specifically on the cause of social justice as part of a new Inspire Change initiative.

This new platform will highlight league, player and team programs and initiatives that reduce barriers to opportunity, with a priority on supporting improvements in education and economic advancement, community-police relations, and the criminal justice system.

Support will include a new PSA, digital content, social media with the hash tags #mycausemycleats and #inspirechange, grassroots funding, community activation and new nationwide programming.

In addition, the NFL Network multi-part series Impact & Influence — currently airing in short form on NFL Network and digitally and through NFL social channels — will broadcast episodes in January and February focusing on player-led work to promote social and racial equality.

Players have the opportunity to raise funds for the causes of their choosing by auctioning their cleats at NFL Auction, with 100% of funds raised will be donated to charities selected by players.

People can bid on game-issued player cleats to help players raise funds for their chosen causes.

Working with Pizza Hut, Todd Gurley of the Los Angeles Rams will support literacy efforts for the NFL's My Cause My Cleats initiative by wearing custom-designed Nike cleats dedicated to reading during the Rams' home game on Dec. 16.

The cleats feature Todd's children's book of choice, "The Magician's Hat," written by NFL player Malcolm Mitchell; and Pizza Hut partner First Book, a non-profit dedicated to creating equal access to quality education for children in need.

Among the other players and their causes:


• Jaron Brown WR Seattle Seahawks Make-a-Wish
• Russell Wilson QB Seattle Seahawks Why Not You Foundation Supporting Friends of the Children
• Von Miller LB Denver Broncos Von’s Vision Foundation
• Detrez Newsmen RB Los Angeles Chargers National Down Syndrome Society (pictured, right)
• Patrick Mahomes QB Kansas City Chiefs Team Luke  (Brain Injury Prevention & Awareness)
• Khalil Mack LB Chicago Bears Lupus Foundation of America
• Mitchell Trubisky QB Chicago Bears Thumbs Up Mission
• Matthew Slater WR New England Patriots International Justice Mission
• DeSean Jackson WR Tampa Bay Buccaneers DeSean Jackson Foundation
• Lamar Jackson RB Houston Texans Chauncy Glover Project
• Christian McCaffrey RB Carolina Panthers Wounded Warrior Project (pictured above)

More details will be unveiled on each element of the player cause platform as it launches.

Back to Home Page