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• Nascar and Goodyear have extended their alliance under which Goodyear is the exclusive tire company for Nascar's top three racing series, which dates back to 1954.
• UFC said that Cris "Cyborg" Justino would defend her UFC women's featherweight title against Holly Holm at UFC 219 in T-Mobile Arena, Las Vegas, on Dec. 30. Holms knocked out the previously unbeaten Ronda Rousey in 2015 to win the UFC women's bantamweight title but lost the belt to Miesha Tate.
• José Altuve of the Houston Astros named 2017 AL MVP.
• Giancarlo Stanton of the Miami Marlins named 2017 NL MVP.
has signed a five-year extension with to continue as "Official Fan-to-Fan Ticket Marketplace" for and the 30 clubs. "A valuable partner for our teams and their fans over the past decade."
• As a complement to NBC’s primary broadcast of the Monster Energy Nascar Cup Series Championship race from Homestead-Miami Speedway on Nov. 19,  NBCSN’s Hot Pass telecast will offer simultaneous live coverage dedicated to each of the Championship four drivers — Brad Keselowski, Martin Truex Jr., Kevin Harvick and Kyle Busch — as well as Dale Earnhardt Jr. in his final Nascar Cup Series race.

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TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

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Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Sep102012

Lexus Joins McDonald's, Craftsman, KFC As NFL Network 'TNF' Season Sponsor

By Barry Janoff

September 10, 2012: With its schedule for the season expanded from eight to 13 games, NFL Network is becoming more of a prime destination for marketers than in previous seasons. The latest example: Lexus has signed on as the title sponsor of the halftime show for NFL Network’s Thursday Night Football.

NFL Network's Thursday Night Football debuts Sept. 13 with the Chicago Bears visiting the Green Bay Packers. It runs through Dec. 13 when the Cincinnati Bengals visit the Philadelphia Eagles.

According to NFL Network, the Lexus Halftime Show will originate live from inside each respective stadium for the entire season. Financial terms of the deal with Lexus were not disclosed.

Alliances for the weekly games on NFL Network also include Thursday Night Kickoff Presented by Craftsman, the KFC Pre-Kick Show and the McDonald's Post-Game Show.

Among its support, Lexus said it would activate on such NFL Network platforms as broadcast, Thursday Night Football streamed live on NFL Mobile from Verizon and digital, including NFL.com’s Game Center. Lexus also said it would launch a "Thursday Night Football Challenge" (with details to follow). Lexus previously had a smaller role with the Thursday night programming.

The automaker this month launched its "Stunning Work of Technology" multi-media campaign to introduce the 2013 Lexus ES. Lexus ran its first commercial on a Super Bowl broadcast this past February for the 2013 GS.

NFL Network has been running a campaign, "It's Seriously Fun," to support the enhanced Thursday Night Football schedule.

Leading in to every Thursday Night Football game, Grammy Award-winning artist Cee Lo Green will sing “I Love Football,” set to The Ramones’ “Blitzkrieg Bop.” The 90-second opener for each Thursday Night Football game will also feature videos created and uploaded by fans to coincide with the teams playing that night.

NFL Network said that Thursday Night Football last season averaged a record 7.3 million viewers (including over-the-air stations in competing team cities), which was up 4% from 2010.

NFL Network Ads Serious, Quirky

NFL, Cee Lo Give Fans A Voice

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