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QUICK HITS

• Nascar and Goodyear have extended their alliance under which Goodyear is the exclusive tire company for Nascar's top three racing series, which dates back to 1954.
• UFC said that Cris "Cyborg" Justino would defend her UFC women's featherweight title against Holly Holm at UFC 219 in T-Mobile Arena, Las Vegas, on Dec. 30. Holms knocked out the previously unbeaten Ronda Rousey in 2015 to win the UFC women's bantamweight title but lost the belt to Miesha Tate.
• José Altuve of the Houston Astros named 2017 AL MVP.
• Giancarlo Stanton of the Miami Marlins named 2017 NL MVP.
has signed a five-year extension with to continue as "Official Fan-to-Fan Ticket Marketplace" for and the 30 clubs. "A valuable partner for our teams and their fans over the past decade."
• As a complement to NBC’s primary broadcast of the Monster Energy Nascar Cup Series Championship race from Homestead-Miami Speedway on Nov. 19,  NBCSN’s Hot Pass telecast will offer simultaneous live coverage dedicated to each of the Championship four drivers — Brad Keselowski, Martin Truex Jr., Kevin Harvick and Kyle Busch — as well as Dale Earnhardt Jr. in his final Nascar Cup Series race.

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KEEPING SCORE

TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

BUY SELL

Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Aug052009

NFL Deal Kicks Off As P&G Sales Sacked For A Loss

August 5, 2009: Proctor & Gamble, looking for ways to counteract the impact of declining sales, has officially unveiled a multi-year marketing and sponsorship alliance with the National Football League that will kick off during the upcoming season. Financial details were not revealed but analysts but the value at more than $10 million.

According to P&G, more than a dozen of its brands will begin to leverage NFL assets and collective team marks as the “official locker room products of the NFL ” via fully integrated marketing initiatives and retail-specific executions. In addition to the exclusive retail marketing rights, P&G will also maintain the right to market its brands through NFL.com, NFL Network, the Pro Bowl and Super Bowl. The products include Febreze, Gillette, Head & Shoulders and Old Spice. Prilosec OTC will continue its long-standing sponsorship with the NFL for the 2009 season.

Other P&G brands will have the right to activate NFL marks within key retail accounts, including Bounty, Cascade, Charmin, Crest, Dawn, Gain, Oral B and Tide. These brands may use the NFL logo in national and local in-store merchandising campaigns and retail circulars.The P&G brands will have exclusivity in their respective product categories under the NFL shield.

In its just released fourth quarter finances, P&G said that profit fell 18% for the three months ending June 30, with earnings of $2.5 billion, down from $3 billion from a year ago. The Cincinnati-based company also reported it expects net sales for the next quarter to be down 7-10%. The NFL details come as Bob McDonald moves in as CEO following A.G. Lafley, the nine-year CEO who now is P&G chairman.

"This sponsorship brings together two of America's most venerable brands," Mark Waller, the NFL's svp-sales and marketing, said in a statement. "The NFL and P&G brands are deeply embedded in the daily lives of Americans and we look forward to delivering innovative programs with the company."

Added Jason Dial, director of global sports marketing for P&G, "The NFL is the ultimate battleground and P&G products deliver, not just in NFL locker rooms, but in homes all across the United States.” Back to Home Page