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What Are You Watching In July 2018
 
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QUICK HITS

• Saturday’s Wimbledon Ladies’ Championship on ESPN earned a 2.1 overnight rating, up 27% from a 1.7 in 2017 (Garbine Muguruza vs. Venus Williams).  It was ESPN’s highest since 2015 (2.2 for Serena Williams vs. Muguruza).

• Mitsubishi Motors deal to become title sponsor for college football's (Dec 12 on ABC). The game was presented by in '16, but had no sponsor in '17. Currently played in Sam Boyd Stadium, it will move to the new venue, now under construction, in '20.

ESPN’s 14th Annual ESPYS Auction benefiting the V Foundation for Cancer Research has launched on eBay and will continue through Wednesday, July 18. This year’s auction will feature 80+ experience. Details at https://www.ebay.com/rpp/espn.

KEEPING SCORE

2018 T-Mobile Home Run Derby Participants
1. Jesus Aguilar Milwaukee Brewers
2. Bryce Harper Washington Nationals
3. Max Muncy Los Angeles Dodgers
4. Alex Bregman Houston Astros
5. Kyle Schwarzer Chicago Cubs
6. Javier Baez Chicago Cubs
7. Freddie Freeman Atlanta Braves
8. Rhys Hoskins Philadelphia Phillies
July 16 ESPN

BUY SELL

WEEKEND BOX OFFICE (July 13-15)

1. Hotel Transylvania 3 $44.1M
2. Ant-Man and the Wasp $28.8M
3. Skyscraper $25.4M
4. Incredibles 2 $16.2M
5. Jurassic World: Fallen Kingdom $15.5M
6. The First Purge $9.1M
7. Sorry to Bother You $4.3M
8. Sicario $3.8M
9. Uncle Drew $3.2M
10. Ocean’s 8 $2.9M

SOURCE: COMSCORE.com

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Aug212017

NFL Signs With China Media Giant Tencent To Air Live Games, Playoffs, Super Bowl

Special to NYSportsJournalism.com

August 21, 2017: Seeking to expand its growing presence in China, the NFL has signed a three-year deal with media giant Tencent Holdings Ltd. that names Tencent Sports the exclusive live digital streaming media partner of the NFL in that nation.

According to the NFL, under terms of the agreement, Tencent would air live and on-demand select pre-season games, all Thursday Night Football, Sunday Night Football and Monday Night Football games, select Sunday afternoon games, the playoffs, the Pro Bowl and Super Bowl LII, Super Bowl LIII and Super Bowl LIV.

Financial terms of the alliance, which makes Tencent the "home of the NFL in China," were not shared.

"This extraordinary partnership will bring localized NFL games and content to Tencent’s hundreds of millions of daily users across China," Richard Young, NFL China managing director, said in a statement. “The NFL’s popularity in China is soaring and our fan base will receive unprecedented NFL coverage and content throughout the year.”

As of June 30, 2017, the combined monthly active users on Tencent’s social communications platforms, Weixin and WeChat, was more than 960 million, according to the Shenzhen-based company.

Tencent’s revenue in 2016 was $152 billion.

"We are very excited about the NFL’s future in China and proud of our partnership with Tencent,” NFL commissioner Roger Goodall said in a statement. "We are confident that this agreement will provide our growing number of Chinese fans with a better viewing experience and more opportunities for engagement with the NFL than ever before.”

The NFL has been discussing playing a game in China, potentially as part of the 2019 season.

The NFL follows other U.S.-base sports properties that have established digital deals in China, including the NBA and WWE.

The partnership also features expanded footage and programming rights, including the NFL Draft, NFL Combine, and NFL Game Day; as well as programming such as NFL Hard Knocks and A Football Life.

According to Caitlyn Chen, vp for Tencent, "We believe our capability in production, content distribution and fans engagement will help NFL expand its audience profile and elevate the popularity of American football in China.

"This extraordinary partnership will bring localized NFL games and content to Tencent’s hundreds of millions of daily users across China."

"Tencent Sports has been dedicated to fulfilling the diverse needs of Chinese users by bringing top premium sports content to China, including global sports leagues and tournaments, basketball, soccer, tennis, winter sports and American football, among others..

Chen said that Tencent would "continue to maximize the value of the sports right owners via the partnership and enhance the digital entertainment experience for Chinese users. We are committed to contributing to the growth of China’s sports industry."

According to the NFL, NFL live games and content would be available for fans to access through Tencent's NFL sections on both mobile and desktop terminals including Tencent Sports, QQ.com, Tencent Video, Kuai Bao, Penguin Live, Tencent Sports app, Tencent Video app, Tencent News app, as well as its social networking services, QQ and WeChat.

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