NFL Enhances Alliance With Verizon To Develop 5G Technology, Fan Experiences
Tuesday, March 26, 2019 at 09:49AM
NYSportsJournalism.com in 5G, NFL, NFL, Verizon, sports technology

NYSJ Sports-Entertainment Business News Service

March 25, 2019:
Verizon and the NFL have unveiled what is being called a “two-year innovation partnership to jointly develop new products and services that utilize 5G and other future technologies to enhance NFL games and the overall fan experience.”

The partnership, an expansion of Verizon's long-standing allaince with the NFL, names Verizon as  the “official 5G innovation partner of the NFL.”

Verizon has been a NFL partner since 2010, with the most recent deal signed in 2017 for five years, valued at $2.5 billion, according to industry analysts.

"For over ten years now Verizon has been one of our most trusted partners and our work with them has delivered fans incredible access and experiences around the NFL,” commissioner Roger Goodell, said via the league.

“As the promise of 5G technology nears, I'm excited to enter into this innovation partnership with Verizon which should again bring a multitude of benefits to our millions of fans worldwide."

Now in development, 5G networks are the next generation of mobile internet connectivity, with testing underway in the U.S. and the U.K.

They will offer faster speeds and more reliable connections on smartphones and other devices. targeted to be unveiled by 2020, according to industry analysts.,

According to the NFL and Verizon, this alliance initially will include three pillars:

● Verizon and the NFL will develop new in-stadium mobile features designed to enhance the in-stadium fan experience by harnessing the power of 5G. 

● Verizon and the NFL will call on game developers to create one or more NFL-themed mobile games powered by 5G. The game(s) will be designed to showcase the power of 5G in gaming by taking advantage of low latency to enable higher quality experiences.

● Verizon will explore use of 5G to stream volumetric video, an emerging media format, for the development of new fan experiences and applications.

According to Hans Vestberg, CEO for Verizon, “The Innovation Partnership will use Verizon's 5G technology to unlock new and exciting ways for NFL fans to view, share and engage with their favorite teams no matter where they are. From the living room to the stadium, 5G will transform the sports experience."

Verizon's on-going alliance with the NFL includes mobile distribution of live games and other NFL content across its massive mobile network and distributed through Verizon Media's Yahoo! Sports.

It also offers “unique experiences for customers enrolled in the Verizon Up rewards program at key NFL events including the Super Bowl, Pro Bowl, and the NFL Draft; and coordination with individual NFL teams and venues on stadium technology to help improve operations and connectivity for fans.”

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