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POLL POSITION
Sports Marketer of the Year
 
pollcode.com free polls
QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Most-Watched Winter Olympics in U.S. TV History
1. Lillehammer, 1994* 204 million
2. Vancouver, 2010 190 million
3. Salt Lake City, 2002 187 million
T4. Torino, 2006 184 million
T4. Albertville, 1992 184 million
T4. Nagano, 1998 184 million
* Nancy Kerrigan/Tonya Harding incident

Source NBC Sports

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State Farm: Getting Older Winter Games Ads Below

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CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Entries in Madden NFL (1)

Wednesday
Jun022010

NFL Adds Video, Game Highlights, Madden To Fantasy Football Platform

June 2, 2010: The NFL continues to redefine what the term "off-season" means. Since the New Orleans Saints defeated the Indianapolis Colts, 31-17,  in Super Bowl XLIV on Feb. 7, the league has conducted an extensive Scouting Combine, held its first prime time draft and has now unveiled NFL Fantasy Football Presented by Verizon.

Fantasy sports is a burgeoning $3 billion industry, with more than 30 million people in the U.S. and Canada involved with leagues on a regular basis, according to the Fantasy Sports Trade Assn.

For 2010, NFL Fantasy Football operations were brought in-house, enabling the "official game of the NFL" to incorporate for the first time video and in-game highlights and analysis that can be customized throughout the season to each player’s team and each fantasy match up. What was described as "hours of pregame video, including analysis and fantasy advice," will help users manage their rosters and set their lineups each week.

Among the other unique features in the platform, player projections are now tied to Madden NFL from EA Sports. As player ratings change on Madden every week, player projections are adjusted on NFL.com to give users up-to-date information.

NFL.com’s fantasy game also syncs to the league’s official Game Statistics and Information System, for free and fast live scoring and postgame corrections as soon as they are official. In addition, NFL Fantasy Football will provide a comprehensive ‘Activity Feed’ for each player and league, containing breaking news, transactions, injury reports, discussions and league-manager changes.

As the presenting sponsor of NFL Fantasy Football, Verizon "will be deeply integrated into the game, including branding on every league’s home page," according to the NFL. Verizon in April replaced Sprint as the NFL’s official wireless service sponsor.

“The addition of in-game video and highlights will set apart our new official game on NFL.com,” Brian Rolapp, svp-media strategy and digital media for the NFL, said in a statement. “As video has changed the Web, we look forward to it changing fantasy football."
 
NFL Fantasy Football makes available two free platforms. NFL Custom League provides fans the opportunity to customize a league for their friends. Fans who sign up for NFL-Managed League will be in a league run by NFL.com and be eligible to win official NFL prizes.

"Our game will deliver a more dynamic experience and be customized for both veteran and new fantasy players," said Rolapp. "Fans will not want to miss the chance to join the new leagues now as we continue to produce new features to enhance NFL Fantasy Football in the future.”

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