Top
POLL POSITION
Best Marketing Event July-August 2017
 
pollcode.com free polls
KEEPING SCORE

NBC SUNDAY NIGHT 2017 FOOTBALL SCHEDULE

• Thursday Sept. 7
NFL Kickoff 
Kansas City Chiefs at New England Patriots
• Sept. 10
New York Giants at Dallas Cowboys
• Sept. 17
Green Bay Packers at Atlanta Falcons
• Sept. 24
Oakland Raiders at Washington Redskins
Oct. 1
Indianapolis Colts at Seattle Seahawks
*Oct. 8
Kansas City Chiefs at Houston Texans
• Oct. 15
New York Giants at Denver Broncos
• Oct. 22
Atlanta Falcons at New England Patriots
• Oct. 29
Pittsburgh Steelers at Detroit Lions
• Nov. 5
Oakland Raiders at Miami Dolphins
• Nov. 12
New England Patriots at Denver Broncos
*Nov. 19
Philadelphia Eagles at Dallas Cowboys
• Thursday Nov. 23
Thanksgiving Day
New York Giants at Washington Redskins
• Nov. 26
Green Bay Packers at Pittsburgh Steelers
• Dec. 3
Philadelphia Eagles at Seattle Seahawks
• Dec. 10
Baltimore Ravens at Pittsburgh Steelers
• Dec. 17
Dallas Cowboys at Oakland Raiders
• Saturday Dec. 23
Minnesota Vikings at Green Bay Packers
• Dec. 31
TBD
Source: NBC Sports

WHAT YOU SAY!?

2017 NBC THURSDAY NIGHT FOOTBALL SCHEDULE

• Thursday, Aug. 3
Hall of Fame Game 8 PM. ET on NBC
Dallas Cowboys vs. Arizona Cardinals
Tom Benson Hall of Fame Stadium, Canton, Ohio
• Nov. 9
Seattle Seahawks at Arizona Cardinals
• Thursday Nov. 16
Tennessee Titans at Pittsburgh Steelers
• Nov. 30
Washington Redskins at Dallas Cowboys
• Dec. 7
New Orleans Saints at Atlanta Falcons
• Dec. 14
Denver Broncos at Indianapolis Colts
• Monday. Dec. 25
Pittsburgh Steelers at Houston Texans
*Games will be simulcast on NFL Network and streamed live on Amazon Prime

SOURCE: NBC SPORTS

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep252015

NHL Star Sidney Crosby Becomes A Rookie In Drive-Thru Campaign From Tim Hortons

By Barry Janoff

September 24, 2015: Sidney Crosby and Nathan MacKinnon may be pros on the ice, but they are rookies and novices when it comes to handling the drive-thru at Tim Hortons.

The two NHL players star in a humorous campaign for the largest casual-serve restaurant in Canada, to support the chain's status as an official partner with the NHL and also the Tim Hortons Collector’s Series NHL Upper Deck Trading Cards, which will be available in all locations.

Crosby is now in his 11th season as an all-star center with the Pittsburgh Penguins; center MacKinnon is in his third season with the Colorado Avalanche.

The eight commercials, shot in a Tim Hortons located in Nova Scotia near where both players were born, uses a familiar scenario of having customers speaking into a microphone as they order from their cars and are unknowingly served by the two unseen athletes, but here with a hockey twist.

One spot, "Six Ounces," sees Crosby and MacKinnon asking patrons how much a hockey puck weighs; another finds them asking on what "Frozen Substance" is hockey played (the answer here is water, not ice); a third, "Sid Vs. Nate," sees people trying to name their favorite hockey player from the area (Crosby trounces MacKinnon).

As in the umbrella spot, "Drive Thru Rookies," most customers are shocked and amazed when they eventually learn the real identities of their drive-thru servers.

"Hockey is part of Tim Hortons DNA,"  Peter Nowlan, CMO for Tim Hortons Canada, said in a statement. "From our founder, NHL great Tim Horton, to partnerships at all levels of the sport, to our relationship with players like Sidney and Nathan, Tim Hortons has an innate connection to Canada's favorite game."

In addition to national TV, support includes POP, Internet, social media and an online "Collect to Win Contest" offering such goodies as a trip to the 2016 NHL All-Star Weekend in Nashville, EA Sports NHL '16 PlayStation 4 prize packs and packs of the Upper Deck trading cards.

According to Jason Masherah, president for Upper Deck, "Tim Hortons has such a strong association with hockey, making it the ideal brand to work with on this innovative platform for card collecting and trading. With the calibre of this season's rookie talent, there has been a surge in interest for hockey cards, and the online trading component of this program will give fans across Canada easy access to them."

The Tim Hortons Collector's Series NHL Trading Cards will be available in three-card packs (while supplies last), featuring 99 of NHL players plus a Tim Horton player card (No. 001 in the set).

A variety of insert and redemption cards also are available, including 87 “Timbits” hockey cards signed by Crosby.and NHL Jersey Relic Cards, which feature a piece of jersey from one of 17 NHL players.

"It's been a lot of fun teaming up with Tim Hortons for this exciting new launch," Crosby said in a statement. "I remember collecting when I was a kid and it's great to bring trading cards to a new generation of hockey fans. Nate and I had a lot of fun with both the customers and employees in the Tims' drive thru and enjoyed meeting some fellow Nova Scotians."

"The launch of Tim Hortons Collector's Series NHL Trading Cards and online trading platform is the next chapter of our hockey history," said Nowlan. "With the help of Sidney Crosby and Nathan MacKinnon, we're connecting with hockey fans, young and old, across the country by capturing the nostalgia of hockey card collecting in a new and exciting way."

Back to Home Page