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NEWS REAL
• In response to the mass shooting that occurred in the early hours of August 4, 2019, The Dayton Foundation has established the Dayton Oregon District Tragedy Fund.

• NBC Sports Group and World Rugby today signed a four-year partnership to exclusively present the HSBC World Rugby Sevens Series across NBC Sports platforms in the U.S. through 2023. The HSBC Sevens Series was an NBC Sports property from 2010-2016.

• ESPN, X Games and MLB said that four more MLB clubs have joined the Shred Hate initiative, described as a “multi-faceted, innovative bullying prevention program striving to put an end to bullying in schools by encouraging youth to choose kindness.

The Boston Red Sox, New York Mets, New York Yankees and Oakland A’s will “support Shred Hate bullying prevention efforts and have the No Bully methodology implemented within select schools in their markets throughout the 2019-2020 academic year.”

The Los Angeles Dodgers and Pittsburgh Pirates are returning to the initiative for a second consecutive year. Other MLB clubs have also been part of the initiative, which launched in 2017.

• The Museum of Ice Cream — a hands-on destination that serves homemade ice cream and offers such activities as cookie carousel to a slide that leads into a pool filled with rainbow sprinkles — will add to its original (2016) San Francisco location with the opening of a second location, in New York City’s Soho (555 Broadway), spanning almost 25,000 square feet over three floors.

• On the same day that Naomi Osaka was named the No. 1 seed for the upcoming U.S. Open, the two-time Grand Slam winner has signed a deal with Hyperice, a recovery and performance technology brand that specializes in vibration and percussion fitness devices. She joins such athletes as Blake Griffin and Lindsey Vonn on the roster. Full story here.
 

• Kellogg's Frosted Flakes has signed a deal to become title sponsor for the renamed Tony the Tiger Sun Bowl.  The postseason CFB game will feature teams from the ACC and Pac-12 in the Sun Bowl, El Paso, Texas, on Dec. 31, 2019, and will air for the 52nd consecutive year on CBS. The game was known as the Hyundai Bowl from 2010-18.

• The NFL said the Pro Bowl would return to Orlando's Camping Ground Stadium for the fourth successive year, scheduled for Jan. 26, 2020. It will air live on ESPN and ESPN Deportes and be simulcast on ABC (3 PM ET). Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

XFL Teams (scheduled to begin play Februty 2020)

• Dallas Renegades
Globe Life Park

• Houston Roughnecks
TDECU Stadium

• Los Angeles Wildcats
Dignity Health Sports Park

• New York Guardians
MetLife Stadium

• St. Louis Battlehawks
The Dome

• Seattle Dragons
CenturyLink Field

• Tampa Bay Vipers
Raymond James Stadium

• Washington DC Defenders
Audi Field

KEEPING SCORE

The 32 men and 32 women who will be seeded in the singles draws at the 2019 U.S. Open (Aug. 26-Sept. 8) have named by the USTA:

U.S. Open Men’s Top Ten Seeds
1. Novak Djokovic, Serbia
2. Rafael Nadal, Spain
3. Roger Federer, Switzerland
4. Dominic Thiem, Austria
5. Daniil Medvedev, Russia
6. Alexander Zverev, Germany
7. Kei Nishikori, Japan
8. Stefanos Tsitsipas, Greece
9. Karen Khachanov, Russia
10. Roberto Bautista Agut, Spain

U.S. Open Women’s Top Ten Seeds
1. Naomi Osaka, Japan
2. Ashleigh Barty, Australia
3. Karolina Pliskova, Czech Republic
4. Simona Halep, Romania
5. Elina Svitolina, Ukraine
6. Petra Kvitova, Czech Republic
7. Kiki Bertens, Netherlands
8. Serena Williams, United States
9. Aryna Sabalenka, Belarus
10. Madison Keys, United States

BUY SELL

Weekend Box Office Aug. 16-18
1. Good Boys $21M
2. Hobbs & Shaw $14.1M
3. The Lion King $11.9M
4. Angry Birds 2 $10.5M
5. Scary Stories $10M
6. 47 Meters Down $9M
7. Dora and the Lost City of Gold $8.5M
8. Once Upon a Time in Hollywood $7.6M
9. Blinded By the Light $4.5M
10.The Art of Racing in the Rain $4.4M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

8-3-19 El Paso Relief Fund See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Jan172013

Nike Mantra: Like The Sun, Rain, Earth, Count On Kobe Bryant Now And Later

By Barry Janoff

January 17, 2013: Nike this week breaks its first new hoops commercial of 2013, an ode to the veteran, five-time NBA champion Kobe Bryant, which ultimately philosophizes that like the sun shining, the rain falling and the grass growing, Bryant is a constant force of nature and a constant presence in the league.

The spot and related activation will support the new "Kobe 8 System," described by Nike as the "lowest and lightest" Kobe Bryant signature shoes to date. The early released color patterns are meant to mimic Kobe's nickname, Black Mamba (snake) and also evoke images from the Chinese Year of the Snake in 2013.

The commercial breaks as Bryant was named to his NBA record 15th consecutive All-Star Game. Despite the fact that the Los Angeles Lakers have been hovering around .500 all season, Bryant received the most votes among all players, almost 16 million.
 
The spot, "Count On Kobe," will run during basketball programming across NBA media partners, including ESPN, TNT, ABC and NBA TV. Support includes Internet and social media such as Facebook, Twitter and YouTube. Lead agency is Wieden + Kennedy, Portland, Ore.

The spot opens with a dramatic sunrise as female narrator with a British accent explains, "This is how the world works: The sun shines. The grass grows. Kobe Bryant arrives to practice at three."

A clock shows 3 PM, but the narrator begs to differ. "The other three!"

Several esoteric and philosophical observations follow. "Chickens 'Bock! Bock! Bock!'" says the narrator as we see baby chicks bouncing in the air. "Broccoli can fight cancer. Rice provides energy. Kobe eats rice, broccoli, chicken. And the world turns.

"Earthquakes shake. Bakers bake. Kobe Bryant shakes and bakes defenders," she continues as we see a chef preparing "Kobe Bryant's Ankle Snaps." The recipe contains "Can't defend this milk, Jab step sugar, All-purpose clutch flour" and, in reference to Bryant's Black Mamba nickname, "Mamba egg and python salt."

The voiceover continues with a mix of utter seriousness and a dash of tongue-in-cheek. "Philosophers ponder existence. Scholars read. Kobe Bryant takes everyone to school. Rain falls. Waterfalls dump water. Kobe owns the bucket." Not a water bucket filled with ice, as seen on screen, but the hoops basket, which is seen filling up with Kobe Bryant jump shots.

The Black Mamba reference returns. "Snakes are light, low and fast. Kobe's shoes are like snakes." Followed by more mystical references. "Bees sting when threatened. Kobe Bryant is never threatened. Best is ahead of better. The basket is ahead of the ball. Kobe is light years ahead of them all."

To sum it all up, we see Bryant in action driving to the hoop and slamming home a basket as the narrator says, "This is the way it was. This is the way it is." And as an on-screen calendar clock counts the years to 2019, she proclaims, "This is the way it will be."

(See the full spot here.)

If the ending of the Nike spot holds true, Bryant in 2019 would be 41 and playing in his 23rd season.

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