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NEWS REAL

• Under Armour said this morning that Patrik Frisk, the company’s president and COO, would become its new CEO, effective Jan. 1, 2020. He will also remain president. Company founder, chairman and CEO Kevin Plank, will become executive chairman and brand chief. According to Friske via Under Armour, "The opportunity that lies ahead of us is incredible as our entire global team continues to lean hard into our transformation."

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

The Rise Of Skywalker See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Tuesday
Mar142017

If The Shoe Fits: Nike, adidas, Under Armour Get A Foothold On Big Dance Kicks

By Barry Janoff

March 13, 2017: According to the saying, There’s no business like shoe business . . . especially if you feel as if those shoes can take you to the NCAA Div. I Men’s Basketball Championship.

Like The Beatles' Rubber Soul, Nike, adidas and Under Armour have the feet of this year’s NCAA March Madness schools covered with hits from start to finish.

Nike is the big leader, with 40 schools, followed by adidas at 15 and Under Armour at 12, with Russell Athletic outfitting Texas Southern, according to Eric Smallwood, president for naming rights, sponsorship and consulting firm Apex Marketing Group, St. Clair, MI.

Nike also has the nation’s top ranked women’s school, the UConn Huskies.

Although Nike has been aligned with the most schools, the brand lost eight spots versus 2015, according to Apex Marketing. Under Armour schools have six more spots versus March Madness two years ago, adidas four. (Russell Athletic had three schools in the 2015 tourney.)

Included on Nike’s roster are No. 1 ranked teams Villanova, Gonzaga and University of North Carolina (via a deal with Jordan Brand). adidas has Kansas, the other No. 1 ranked school heading into March Madness.

Nike is also strong among schools ranked No. 2, including Duke, Kentucky and Arizona. adidas has No. 2 ranked Louisville, according to Apex Marketing.

The financial numbers are on the rise for university shoe deals, especially among schools that get a lot of national attention on TV and from fans and marketers.

In May 2016, Under Armour signed a 15-year, $280 million deal with UCLA, regarded as the largest such deal in the category, according to industry analysts. It kicked in this season after UCLA’s pact with adidas had expired.

Nike has three deals considered among the largest in the category, including a 25-year, $252 million pact with Ohio State; a 15-year, $250 million alliance with Texas; and an 11-year, $169 million deal with Michigan.

Under Armour’s deals also include a ten-year, $90 million pact with Notre Dame; a ten-year, $96 million deal with Wisconsin; and a ten-year, $86 million union with UC Berkeley.

According to Nike, several of the schools on its roster will wear Air Jordan 31 Low’s from its March Madness collection, including UNC, Cal, Marquette, Georgetown and Michigan. Each shoe has the respective school’s name on the side and bottom.

Among adidas schools with tournament-specific shoes, Arizona State will wear the (James) Harden Vol. 1; Kansas the Crazy Explosive; and most of the other schools the Dame 3 (Damian Lliard).

And then there are the unique kicks, such as NCAA partner Pizza Hut’s Pie Tops, which were made in limited edition. The Pizza Hut Pie Tops are equipped with Bluetooth communication via a smart button inside the shoe tongue. The button connects the actual Pie Tops shoes to the user's phone and the Pie Tops app, allowing the user to press the button and instantly submit a pizza order.

March Madness Shoes By Brackets (Including Play-In Games)

EAST
No. 1 Villanova Nike v No. 16 Mt St Mary/NOLA Under Armour/Adidas
No. 8 Wisconsin Under Armour v No. 9 Va Tech Nike
No. 5 Virginia Nike v No. 12 UNC Wilmington Adidas
No. 4 Florida Nike v No. 13 East Tenn Nike
No. 6 SMU Nike v No. 11 Providence/USC Nike/Nike
No. 3 Baylor Nike v No. 14 New Mexico St Under Armour
No. 7 South Carolina Under Armour v No. 10 Marquette Nike (Jumpman)
No. 2 Duke Nike v No. 15 Troy State Adidas


WEST
No. 1 Gonzaga Nike v No. 16 South Dakota State Under Armour
No. 8 Northwestern Under Armour v No. 9 Vanderbilt Nike
No. 5 Notre Dame Under Armour v No. 12 Princeton Nike
No. 4 West Virginia Nike v No. 13 Bucknell Adidas
No. 6 Maryland Under Armour v No. 11 Xavier Nike
No. 3 Florida State Nike v No. 14 FGCU Nike
No. 7 St Mary's Under Armour v No. 10 VCU Nike
No. 2 Arizona Nike v No. 15 North Dakota Nike

MIDWEST
No. 1 Kansas Adidas v No. 16 NCCent/UCD Nike/Adidas
No. 8 Miami Adidas v No. 9 Michigan State Nike
No. 5 Iowa St Nike v No. 12 Nevada Nike
No. 4 Purdue Nike v No. 13 Vermont Adidas
No. 6 Creighton Nike v No. 11 Rhode Island Adidas
No. 3 Oregon Nike v No. 14 Iona Adidas
No. 7 Michigan Nike (Jumpman) v No. 10 Oklahoma State Nike
No. 2 Louisville Adidas v No. 15 Jackson State Adidas


SOUTH
No. 1 UNC Nike (Jumpman) v No. 16 Texas Southern Russell Athletic
No. 8 Arkansas Nike v No. 9 Seton Hall Under Armour
No. 5 Minnesota Nike v No. 12 Middle Tenn Nike
No. 4 Butler Nike v No. 13 Winthrop Adidas No. 6 Cincinnati Under Armour
No. 11 KState/Wake Forest Nike/Nike
No. 3 UCLA Adidas v No. 14 Kent St Under Armour
No. 7 Dayton Nike v No. 10 Wichita State Nike
No. 2 Kentucky Nike v No. 15 North Kentucky Adidas

SOURCE: Apex Marketing Group

NCAA Finds Brands, Fans Have $1.24B March Madness

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