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• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Friday
Jun122015

Nike Puts The 'N' Into The NBA With Eight-Year, $1B Deal To Replace Adidas

By Barry Janoff

June 11, 2015: Nike is living large in the NBA, and not just thanks to mega endorsers who include LeBron James, Kevin Durant, Kobe Bryant, Blake Griffin, Kyrie Irving and an entire Jordan Brand division.

Nike and the NBA on Wednesday (June 10) signed an eight-year global merchandising and marketing alliance that makes Nike the official on-court apparel provider, beginning with the 2017-18 season.

Nike replaces adidas, which in March said it would not renew its NBA deal when the current contract expires at the end of the 2016-17 season.

The company's current pact as official jersey supplier to the league dates back to 2006, when adidas and the NBA signed an 11-year contract valued at $400 million, according to industry analysts.

For the five years prior to that, the NBA's jersey supplier had been Reebok, which was acquired by adidas in 2005.

The decision comes as adidas, which already had been second to Nike in U.S. retail sales of footwear and sports apparel, fell to third in 2014 behind hard-charging Under Armour.

Financial details of the Nike pact — which includes the NBA, WNBA and NBA Development League — were not released. Industry analysts put the figure at $1 billion.

For its investment, Nike will become the first NBA apparel partner to have its logo appear on NBA uniforms.

The league is also considering putting other corporate logos on its NBA jerseys, as it already does in the WNBA, but has not firmed a timeline for that to become a reality.

Under Armour was also seen as a player in the move to replace adidas. It's lead NBA spokesperson is NBA MVP Stephen Curry, currently leading the Golden State Warriors in the NBA Finals against the Cleveland Cavaliers, led by Nike spokesman James.

"This partnership with Nike represents a new paradigm in the structure of our global merchandising business," NBA commissioner Adam Silver said in a statement. "As our exclusive on-court apparel provider, Nike will be instrumental in our collective efforts to grow the game globally while applying the latest in technology to the design of our uniforms and on-court products."

This is the second time Nike replaced adidas in a major sports move. In 2012, Nike took over the NFL deal to be the league's official uniform and apparel partnerfrom Reebok, a division of adidas. It was extended in March to run through 2019.

Adidas said it would not leave the basketball business but instead would focus on signing athlete endorsers, new products and high school and college alliances.

Adidas currently has deals with such NBA players as Derrick Rose, Damian Lillard, Dwight Howard, Jeff Teague and Tim Duncan.

Nike and its Jordan Brand division are by far the biggest supplier of shoes to NBA feet, with more than 300 players combined. Adidas has about 70 and Under Armour about 15, according to HoopsHype.com.

Nike endorsers include LeBron James, Kobe Bryant, Kyrie Irving, James Harden, Kevin Durant and Chris Bosh.

Jordan Brand endorsers include Chris Paul, Russell Westbrook,  Carmelo Anthony, Blake Griffin, Kawhi Leonard, Joe Johnson and Michael Kidd-Gilchrist, as well as the iconic and still high-profile Michael Jordan himself.

Nike has been a global marketing partner of the NBA since 1992, a marketing partner of the WNBA since the league's inception in 1997 and has served as the footwear and exclusive apparel provider of USA Basketball since 2006.

Nike also becomes a first-time marketing partner for the NBA Development League.

"As our exclusive on-court apparel provider, Nike will be instrumental in our collective efforts to grow the game globally."

Under the new deal, Nike will have global rights to design and manufacture authentic and Swingman jerseys as well as on-court warm-ups and shooting shirts.

Nike said marketing support would activate around several NBA jewel events, including the NBA All-Star, NBA Global Games, NBA Draft presented by State Farm, Samsung NBA Summer League and NBA 3X.

Nike has been and will remain the official partner and apparel provider of Basketball without Borders.

Nike will have an expanded presence at WNBA All-Star and other events throughout the season.

With the NBA D-League, Nike said it would plan season-long marketing activities  to include the NBA D-League All-Star Game presented by Kumho Tire and the NBA D-League Showcase presented by Samsung.

According to Mike Parker, president and  CEO for Nike Inc., "We're excited to bring the full power of our global reach, innovation and creativity to partner with the NBA and grow the game in a way only Nike can. In Nike, Jordan and Converse we have three of the most connected brands in the world, and look forward to making the global growth of the game a successful strategy for both the NBA and Nike."

With adidas Out, Will Nike, Under Armour Move In To NBA?

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