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Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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Kellogg's: Chloe Kim Winter Games Ads Below

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CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Apr182016

It's Shoe Biz For WNBA Rookie Breanna Stewart With Multi-Year Nike Deal

By Barry Janoff

April 18, 2016: In what already has been a major month for her, Breanna Stewart has signed her first major endorsement, a multi-year deal with Nike.

Nike said that Stewart would be part of multi-media marketing, to ramp up as she readies for her rookie season in the WNBA.

Financial terms were not shared.

Stewart last week was selected by the Seattle Storm as the WNBA's overall No. 1 pick, which came on the heels of Stewart leading the University of Connecticut to its fourth consecutive NCAA Women's Div. I basketball championship.

As a member of the Storm, Stewart already is a walking billboard with a jersey that includes logos from WNBA marquee partner Verizon and league apparel provider adidas, as well as team jersey sponsor Swedish Medical Center, which last week signed a multi-year deal with the team.

In addition to Stewart, Nike Basketball also signed incoming WNBA rookies Rachel Banham (selected fourth overall by the Connecticut Sun), Aerial Powers (selected fifth overall by the Dallas Wings), Jonquel Jones (selected sixth by the Los Angeles Sparks, then had her rights traded to the Sun). and Tiffany Mitchell (drafted ninth to the Indiana Fever.)

According to Nike, "The Nike family of athletes is eager for Stewart to join them, and many have compared her versatility and style of play to that of (Nike endorser and NBA All-Star) Kevin Durant. She's proven herself a leader with a strong work ethic and a pure love of the game, who will be an invaluable addition to the team."

Among her accomplishments, Stewart helped lead the Huskies to record four straight NCAA titles, became to only player ever honored as Final Four MOP four times (2013-14-15-16), was a three-time unanimous AP All-America First Team pick (2014-15-16), and earned AP, USBWA and Naismith national Player of Year honors in her sophomore, junior and senior campaigns.

Her college stats include 17.6 average, 7.8 rebounds, and three blocks.

“My parents are my role models. They taught me the value of hard work,” Stewart said in a statement. “The moment that rebounding for my dad at the YMCA as a kid turned into him rebounding for me was special for us both — it showed me that loyalty and support go a long way.

“Being strong and bold while carrying yourself with humility and confidence is something I hope to share with young kids,” said Stewart.

Stewart is expected to be a member of the U.S. Women's National Basketball Team participating in the Summer Games in Rio de Janeiro.

The Seattle Mariners said that Stewart would throw out the first pitch on April 30 when they face the defending World Series Champion Kansas City Royals at 6:10 p.m. PDT that evening.

The Seattle Storm regular season begins on May 15 against the Los Angeles Sparks.

Stewart is represented by Lindsay Kagawa Colas of Los Angeles-based Wasserman.

PHOTOS: SEATTLE STORM

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